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2177 (2177) Fair Value & Analysis

Consumer Defensive · Market cap HK$385M

2 2177 2177 · HK
PriceHK$2.32
Fair ValueHK$3.20
Upside+37.9%
Quality54/100
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Evidence: High Range HK$2.57 – HK$3.82

Fair value as of: Jul 2, 2026

From 15 valuation models · updated today

Share price +5.7% over the past month.

Price vs Fair Value (12 months)

HK$3.11 HK$1.91 Fair Value HK$3.20 Jun 2025 Jul 2026

12‑month range HK$1.91 – HK$3.11 · fair‑value band HK$2.57 – HK$3.82 · the HK$2.32 price screens below the HK$3.20 fair value. As of Jul 2, 2026.

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Analysis

2177 (2177) currently trades at HK$2.32, while our model-based Fair Value estimate is HK$3.20 — implying the stock looks roughly 37.9% undervalued today. We read business quality at 54/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

Over the trailing twelve months, 2177 generated revenue of HK$1.3B at a net margin of 1.9%. Revenue declined 3.0% year over year. It earns a return on equity of 3.5%. The balance sheet holds a net cash position of HK$117M. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$1.3B
Revenue growth (YoY) -3.0%
Net margin 1.9%
Return on equity 3.5%
Free cash flow −HK$84.7M FY2025
P/E ratio 13.6
More key figures
Operating margin 2.7%
EPS (TTM) HK$0.0700
Dividend yield 10.3%
EPS growth (YoY) -3.7%
Net cash HK$117M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

2177 reported revenue of HK$1.3B in FY2025 versus HK$3.0B in FY2021, a compound −19.2%/yr. Reported net income was HK$24.1M in FY2025, compounding −5.7%/yr from FY2021.

Revenue −19.2%/yr
FY21 HK$3.0B
FY22 HK$2.4B
FY23 HK$1.7B
FY24 HK$1.3B
FY25 HK$1.3B
Net income −5.7%/yr
FY21 HK$30.5M
FY22 −HK$118M
FY23 −HK$18.2M
FY24 HK$37.9M
FY25 HK$24.1M

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Similar stocks

6 more Household & Personal Products stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).

Stock Price Fair Value vs Fair Value
PG PG 2,590 MXN 1,415 MXN -45%
The Procter & Gamble Company PGCO34 R$53.60 R$29.97 -44%
L'Oréal S.A LRLCF $428.02 $273.79 -36%
Unilever PLC UNLYF $59.34 $46.11 -22%
Colgate-Palmolive Company CPA €79.16 €55.96 -29%
Hindustan Unilever Limited HINDUNILVR ₹2,185 ₹1,000 -54%

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Frequently asked questions

Is 2177 (2177) undervalued?
As of Jul 2, 2026, our model estimates a fair value of HK$3.20 versus a price of HK$2.32 — about +38% (undervalued). Model-based estimate, not financial advice.
What is the fair value of 2177?
Our model-based fair value for 2177 is HK$3.20 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$2.32.
What is the quality score of 2177?
2177 has a Quality Score of 54/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 2177 (2177)?
2177 reported trailing-twelve-month revenue of about HK$1.3B (latest available figure, as of Jul 2, 2026).
What is the net profit margin of 2177?
The net profit margin of 2177 is about 1.9%, meaning it keeps roughly 1.9% of revenue as net income. Based on the latest reported figures.
Does 2177 pay a dividend?
2177 currently shows a dividend yield of about 10.32% relative to its recent price (as of Jul 2, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.