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2605 (2605) Fair Value & Analysis

Communication Services · Market cap HK$181M

2 2605 2605 · HK
PriceHK$1.17
Fair ValueHK$1.08
Upside-7.7%
Quality36/100
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Evidence: Low Range HK$0.8400 – HK$1.31

Fair value as of: Jul 2, 2026

From 7 valuation models · updated today

Share price −8.6% over the past month.

Price vs Fair Value (12 months)

HK$6.35 HK$1.13 Fair Value HK$1.08 Jun 2025 Jul 2026

12‑month range HK$1.13 – HK$6.35 · fair‑value band HK$0.8400 – HK$1.31 · the HK$1.17 price screens above the HK$1.08 fair value. As of Jul 2, 2026.

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Analysis

2605 (2605) currently trades at HK$1.17, while our model-based Fair Value estimate is HK$1.08 — implying the stock looks roughly 7.7% overvalued today. We read business quality at 36/100 (below-average quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

Over the trailing twelve months, 2605 generated revenue of HK$206M at a net margin of -61.8%. Revenue declined 5.8% year over year. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$206M
Revenue growth (YoY) -5.8%
Net margin -61.8%
Return on equity -577%
Free cash flow HK$8.1M FY2025
Operating margin -0.2%
More key figures
EPS (TTM) HK$-1.69

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2022 – FY2025 · reported fiscal years

2605 reported revenue of HK$206M in FY2025 versus HK$135M in FY2022, a compound +15.1%/yr. Reported net income was −HK$128M in FY2025.

Revenue +15.1%/yr
FY22 HK$135M
FY23 HK$175M
FY24 HK$206M
FY25 HK$206M
Net income
FY22 −HK$22.7M
FY23 −HK$20.3M
FY24 −HK$26.1M
FY25 −HK$128M

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Similar stocks

6 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).

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AppLovin Corporation APP $469.39 $253.58 -46%
Publicis Groupe S.A PGPEF $103.00 $167.37 +62%
Omnicom Group OMC $75.22 $147.93 +97%
Focus Media Information Technology Co 002027 ¥5.39 ¥4.08 -24%
The Trade Desk, Inc TT8 €15.65 €31.40 +101%
BlueFocus Intelligent Communications Group 300058 ¥16.02 ¥2.28 -86%

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Frequently asked questions

Is 2605 (2605) undervalued?
As of Jul 2, 2026, our model estimates a fair value of HK$1.08 versus a price of HK$1.17 — about −8% (overvalued). Model-based estimate, not financial advice.
What is the fair value of 2605?
Our model-based fair value for 2605 is HK$1.08 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$1.17.
What is the quality score of 2605?
2605 has a Quality Score of 36/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 2605 (2605)?
2605 reported trailing-twelve-month revenue of about HK$206M (latest available figure, as of Jul 2, 2026).
What is the net profit margin of 2605?
The net profit margin of 2605 is about -61.8%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.