Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699) fair value: what the stock is really worth
As of Sep 30, 2026: fair value of Shenzhen Sunmoon Microelectronics Co. Ltd. A ¥12.17, price ¥63.34, upside -80.8%, quality 58 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range ¥21.43 – ¥249.05 · fair‑value band ¥8.11 – ¥17.93 · the ¥63.34 price screens above the ¥12.17 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Sep 24, 2026.
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Shenzhen Sunmoon Microelectronics Co., Ltd engages in the design, processing, and sale of integrated circuits in China.
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Shenzhen Sunmoon Microelectronics Co., Ltd engages in the design, processing, and sale of integrated circuits in China. The company offers LED display driver chips, including display driver, grid screen driver, single/dual color drive, row driver chip, logic control chip, and numeric display driver chip; LED intelligent landscape driver chips, such as series driver, DMX512 parallel driver, and DMX512 serial driver chips; LED lighting driver chips that include intelligent driver chips, high voltage linear driver chips, low voltage linear driver chips, and power supply driver chips; power management chips, including AC-DC driver, DC-DC driver, and LDO linear regulator; and mini LED backlight driver chips. Its products are used in MiniLED and MicroLED, such as LED display screens, smart landscapes, intelligent lighting, and electronics product and equipment. The company was founded in 2003 and is based in Shenzhen, China.
Stock analysis
Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699) currently trades at ¥63.34, while our model-based Fair Value estimate is ¥12.17, 80.8% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of ¥12.89 per share, and 0 of the 13 models we run sit above the ¥63.34 price.
Bear case: the Asset-Based group reads lowest at ¥7.25, and 13 of the 13 models stay below the price. Evidence for this calculation is low.
Scenario range: ¥8.11 (bear) to ¥17.93 (bull), the price of ¥63.34 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 58/100 (solid quality), in the Technology sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Shenzhen Sunmoon Microelectronics Co. Ltd. A reported revenue of 665M CNY in FY2025 versus 1.3B CNY in FY2021, a compound −14.6%/yr. Reported net income was −46.4M CNY in FY2025.
Key figures
Market cap 6.7B CNY (≈ $998M) · P/E ratio 791.8 · P/S ratio 8.89 · EPS (TTM) ¥0.0800 · Dividend yield 0.0% · Net margin −7.0% · Return on equity 0.9% · Return on assets (EBIT) 5.6%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (low confidence).
What moves the price
The share trades about 24% below its 52-week high and 85% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Technology peers we cover trades at −64% fair-value upside, at −81%, 688699 screens richer than that median.
Fair Value models
The price assumes far more growth than our models allow for, so the models scatter widely (¥0.1000 to ¥13.71). Read the Fair Value as a cautious anchor, not a price target; the Growth Forecast section shows what the price assumes.
Bear ¥8.11Fair Value ¥12.17Bull ¥17.93
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then (¥0.0605 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.59/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+9.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−1.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.8%
Start year 2020 (pandemic). Over 10 years: +11.6% a year
Revenue growth 11 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+9.7%
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
22.3% (2020) → −6.9% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+45.3%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (China: IMF forecast 1.7% a year to 2030, 1.4% from 2016 to 2025) that is about +42.9% a year for the price.
Compare Shenzhen Sunmoon Microelectronics Co. Ltd. A with another stock
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electronic Components · 631 stocks
Beats the industry median on 3/12 measures
Overall it trails its industry peers.
Valuation
Quality Score58 · Above median
Fair Value upside−80.8% · Bottom 25%
Profitability
Return on equity (TTM)0.9% · Below median
Return on assets−1.8% · Bottom 25%
Net margin (TTM)1.4% · Below median
Operating margin (TTM)8.9% · Above median
Growth and dividend
Revenue growth94.9% · Top 25%
Dividend yield (TTM)0.0% · Bottom 25%
Valuation Multiplesvs Electronic Components median · lower = cheaper
P/E (TTM)791.8× · Priciest 25%
P/B5.61× · Priciest 25%
P/S (TTM)8.69× · Priciest 25%
P/FCF77.9× · Priciest 25%
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 0
FUTURE (revenue growth)100· sector 57
PAST (return on equity)3· sector 27
HEALTH (low debt)0· sector 95
DIVIDEND (yield)0· sector 25
VALUE 0: the price sits above our fair-value range.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Shenzhen Sunmoon Microelectronics Co. Ltd. A Fair Value". https://www.fairvalue-calculator.com/stock/688699
Frequently asked questions
Is Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of ¥12.17 versus a price of ¥63.34, about −81% upside (overvalued).
What is the fair value of 688699?
Our model-based fair value for Shenzhen Sunmoon Microelectronics Co. Ltd. A is ¥12.17 (as of Sep 24, 2026), built from audited fundamentals. The current price: ¥63.34.
What is the quality score of 688699?
Shenzhen Sunmoon Microelectronics Co. Ltd. A has a Quality Score of 58/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Our model-based price target is the fair value of ¥12.17 (as of Sep 24, 2026) from 13 valuation models. Cautious scenario ¥8.11, optimistic scenario ¥17.93. It is a calculation from audited fundamentals, not an analyst target.
What is the Shenzhen Sunmoon Microelectronics Co. Ltd. A stock forecast for 2026?
Our models put fair value at ¥12.17, about −81% upside versus a price of ¥63.34 (overvalued). Cautious scenario ¥8.11, optimistic scenario ¥17.93. The calculation is refreshed regularly with new filings.
What is the revenue of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Shenzhen Sunmoon Microelectronics Co. Ltd. A reported trailing-twelve-month revenue of about 770M CNY (latest available figure, as of Sep 24, 2026).
Does Shenzhen Sunmoon Microelectronics Co. Ltd. A pay a dividend?
Shenzhen Sunmoon Microelectronics Co. Ltd. A currently shows a dividend yield of about 0.01% relative to its recent price (as of Sep 24, 2026).
What growth is priced into Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
For today's price to be fair in a discounted-cash-flow model, Shenzhen Sunmoon Microelectronics Co. Ltd. A would have to grow free cash flow by +45.3 % per year for five years (discount rate 13.0 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +4.8 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of 688699 use?
Our models discount Shenzhen Sunmoon Microelectronics Co. Ltd. A at 13.0 %: a base by market capitalisation (small), damped by beta 1.38, country premium for China. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Shenzhen Sunmoon Microelectronics Co. Ltd. A that is +45.3 % per year a year over ten years, using the same discount rate (13.0 %) and the same formula as our fair value.
How much growth has Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699) delivered so far?
Over the past 5 years revenue at Shenzhen Sunmoon Microelectronics Co. Ltd. A grew +4.8 % a year. The price currently implies +45.3 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699) growing?
The median revenue growth in the sector is +10.0 % a year. That is the yardstick for the growth priced into Shenzhen Sunmoon Microelectronics Co. Ltd. A (+45.3 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The free-cash-flow yield on the price is 1.28 %: that much free cash flow Shenzhen Sunmoon Microelectronics Co. Ltd. A produces per unit of market value. When it exceeds the discount rate of our models (13.0 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Shenzhen Sunmoon Microelectronics Co. Ltd. A it is ¥12.17 per share (as of Sep 24, 2026), against a price of ¥63.34. It is the blended result of 13 valuation models (cash flow, earnings, asset, dividend).
Is Shenzhen Sunmoon Microelectronics Co. Ltd. A stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 688699 trades above its calculated fair value: price ¥63.34, fair value ¥12.17, a gap of about −81% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 688699?
No. The price is what the market pays today (¥63.34); the fair value is what the company's own numbers justify (¥12.17). For Shenzhen Sunmoon Microelectronics Co. Ltd. A the two are ¥51.17 per share apart. That gap is exactly why we show both numbers side by side.
How much is Shenzhen Sunmoon Microelectronics Co. Ltd. A worth?
The market values Shenzhen Sunmoon Microelectronics Co. Ltd. A at about 6.7B CNY (market capitalisation, as of Sep 24, 2026). Per share that is ¥63.34; our models calculate a fair value of ¥12.17 per share.
What do the bullish and bearish scenarios say about 688699?
Our models span a range for Shenzhen Sunmoon Microelectronics Co. Ltd. A: cautious scenario ¥8.11, base ¥12.17, optimistic ¥17.93 per share (as of Sep 24, 2026, price ¥63.34). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Balance-sheet figures for Shenzhen Sunmoon Microelectronics Co. Ltd. A (as of Sep 24, 2026): return on equity 0.9%. They feed the Quality Score of 58/100, which measures business quality independently of the share price.
How far is 688699 from its 52-week high?
Shenzhen Sunmoon Microelectronics Co. Ltd. A trades at ¥63.34, about 24% below its 52-week high of ¥83.31 and 85% above the low of ¥34.22 (as of Sep 30, 2026). Distance from the high says nothing about value: that is what the fair value of ¥12.17 is for.
Which stocks are comparable to Shenzhen Sunmoon Microelectronics Co. Ltd. A?
From the same area (Technology) we also value Amphenol Corporation, Delta Electronics, Inc, Corning Incorporated, Hon Hai Precision Industry Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Shenzhen Sunmoon Microelectronics Co. Ltd. A stock attractive at the current price?
The data as of Sep 24, 2026: price ¥63.34, calculated fair value ¥12.17 (−81%), Quality Score 58/100, from 13 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 688699 calculated?
We run Shenzhen Sunmoon Microelectronics Co. Ltd. A through 13 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of ¥12.17, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Shenzhen Sunmoon Microelectronics Co. Ltd. A itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The closing price on Sep 30, 2026 was ¥63.34. Our model-based fair value is ¥12.17, about −81% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Shenzhen Sunmoon Microelectronics Co. Ltd. A right now?
The price sits above even our optimistic bull case (¥17.93). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (58/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range (¥8.11 to ¥17.93) leaves room in how you read the outcome.
Key figures of Shenzhen Sunmoon Microelectronics Co. Ltd. A
How large is the market capitalisation of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The market capitalisation of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 6.7B CNY (≈ $998M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/E ratio of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The price-to-earnings ratio of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 791.8. Price to earnings: how many years of current profit you pay for the stock. A P/E of 10 means ten years of profit.
What is the P/S ratio of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The price-to-sales ratio of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 8.89 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Earnings per share at Shenzhen Sunmoon Microelectronics Co. Ltd. A are ¥0.0800 (price ÷ EPS = P/E 791.8). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The dividend yield of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 0.0% (payout 10.0%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The net margin of Shenzhen Sunmoon Microelectronics Co. Ltd. A is −7.0% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The return on equity (ROE) of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 0.9% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
On an EBIT basis the return on assets of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 5.6% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
The operating margin of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 8.9% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Revenue at Shenzhen Sunmoon Microelectronics Co. Ltd. A is growing +94.9% versus a year earlier (3y avg −1.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699)?
Earnings per share at Shenzhen Sunmoon Microelectronics Co. Ltd. A are growing −91.2% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Shenzhen Sunmoon Microelectronics Co. Ltd. A (688699) carry?
The net debt of Shenzhen Sunmoon Microelectronics Co. Ltd. A is 10.7M CNY (fiscal year 2025, ≈ 0.1 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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