Pacific Financial Corporation (PFLC) Fair Value & Analysis
Financial Services · US · Market cap $172M
Pacific Financial Corporation
PFLC · US
Fair value as of: Jul 27, 2026
From 6 valuation models · updated 14 days ago
Share price +4.3% over the past month.
A solid business, but screening 17% overvalued on our models.
What matters now
- Solid but not exceptional quality (63/100) and above fair value, neither a clear bargain nor a standout compounder.
- For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 27, 2026.
How to read this chart
60‑month range $4.35 – $18.65 · fair‑value band $11.33 – $18.88 · the $18.30 price screens above the $15.10 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 27, 2026.
Analysis
Pacific Financial Corporation (PFLC) currently trades at $18.30, while our model-based Fair Value estimate is $15.10, implying the stock looks roughly 17.5% overvalued today. The Quality Score stands at 63/100 (solid quality), in the Financial Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).
Over the trailing twelve months, Pacific Financial Corporation generated revenue of $54.3M at a net margin of 22.7%. Revenue grew 10.0% year over year. It earns a return on equity of 10.1%. The stock trades on a trailing P/E of 14.1. Fundamentals as of Jul 27, 2026
Our scenario range runs from $11.33 (bear case) to $18.88 (bull case); at $18.30, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades near its 52-week high and 79% above its 52-week low, currently above its 200-day average. For context, the median of 10 Financial Services peers we cover trades at 42% fair-value upside, at -17%, PFLC screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 6 models by family
Widest divergence: Multiples ($15.10) versus Dividend Discount ($5.18). Highest evidence: Residual Income (76).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 27, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 58 · Market factors (momentum, volatility) 90
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Pacific Financial Corporation operates as the bank holding company for Bank of the Pacific that provides various banking products and services.
Full company description
Pacific Financial Corporation operates as the bank holding company for Bank of the Pacific that provides various banking products and services. The company offers personal and business checking, savings, and money market accounts; online loan payments; essential and health savings accounts; certificates of deposit; individual retirement accounts; and home equity loans, loan payment options, auto and recreation loans, credit cards, and home equity lines of credit. It also provides business and commercial, commercial real estate, commercial vehicle, equipment, construction, and SBA loans, as well as working capital lines of credit; commercial office build-outs; commercial deposits and treasury management, merchant, and online and mobile banking services. The company conducts its banking business through branches located in Grays Harbor, Pacific, Thurston, Whatcom, Clark, Skagit, and Wahkiakum counties in the state of Washington; in Clatsop and Clackamas counties in Oregon; and operates loan production offices in Burlington, Washington, as well as Salem, Oregon. Pacific Financial Corporation was founded in 1971 and is headquartered in Aberdeen, Washington.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Pacific Financial Corporation reported revenue of $53.6M in FY2025 versus $52.6M in FY2021, a compound +0.5%/yr. Reported net income was $11.6M in FY2025, compounding −2.1%/yr from FY2021.
PFLC screens 17% overvalued. Compare with PT Bank Central Asia Tbk →
Peer Group
Banks - Regional · 1083 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Banks - Regional median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Banks - Regional stocks, each showing price versus our Fair Value estimate (as of Jul 27, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| PT Bank Central Asia Tbk BBCA | 6,175 IDR | 6,087 IDR | -1% |
| KB Financial Group 105560 | 184,400 KRW | 213,797 KRW | +16% |
| PT Bank Rakyat Indonesia (Persero) Tbk BBRI | 2,970 IDR | 4,891 IDR | +65% |
| PT Bank Mandiri (Persero) Tbk BMRI | 4,310 IDR | 7,841 IDR | +82% |
| Banco Bradesco S.A BBD | 5,120 ARS | 10,240 ARS | +100% |
| Shinhan Financial Group 055550 | 107,900 KRW | 137,259 KRW | +27% |
| Hana Financial Group 086790 | 136,800 KRW | 193,969 KRW | +42% |
| Lloyds Banking Group LYG | 4,138 ARS | 8,275 ARS | +100% |
| Banco de Chile, CHILE | 193.10 CLP | 152.55 CLP | -21% |
| Joint Stock Commercial Bank for Foreign Trade of Vietnam, VCB | 59,400 VND | 84,201 VND | +42% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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