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What's Cooking Group (WHATS) Fair Value & Analysis

Consumer Defensive · BE · Market cap €271M

Price€145.00
Fair Value€109.94
Upside-24.2%
Quality95/100
Evidence: High Range €78.79 – €179.75

Fair value as of: Jun 24, 2026

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Analysis

What's Cooking Group (WHATS) currently trades at €145.00, while our model-based Fair Value estimate is €109.94 — implying the stock looks roughly 24.2% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Defensive sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: high).

About the company

What's Cooking Group NV, together with its subsidiaries, produces and sells ready meals in Belgium, the United Kingdom, France, Germany, Portugal, Poland, Netherlands, the Rest of Europe, and internationally. The company develops, produces, and sells ready meals, including lasagna, pizza, pasta dishes, meal components, and sauces. It sells its products under its own brands and private label. The company was formerly known as Ter Beke NV and changed its name to What's Cooking Group NV in April 2023. What's Cooking Group NV was founded in 1948 and is based in Ghent, Belgium. What's Cooking Group NV operates as a subsidiary of STAK Coovan.

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Frequently asked questions

Is What's Cooking Group (WHATS) undervalued?
As of Jun 24, 2026, our model estimates a fair value of €109.94 versus a price of €145.00 — about −24% (overvalued). Model-based estimate, not financial advice.
What is the fair value of WHATS?
Our 21-model fair value for What's Cooking Group is €109.94 (as of Jun 24, 2026), built from audited fundamentals. The current price is €145.00.
What is the quality score of WHATS?
What's Cooking Group has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.