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Shirble Department Store Holdings China Ltd (0312) fair value: what the stock is really worth

As of Sep 24, 2026: fair value of Shirble Department Store Holdings China Ltd HK$0.12, price HK$0.05, upside +159.4%, quality 53 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? Yes
  3. Add to watchlist

Consumer Cyclical · HK · ISIN KYG810871015

SD Thin data Sep 24, 2026

Shirble Department Store Holdings China Ltd

0312 · HK

Clearly undervaluedStrong Fair Value upside, but quality is only moderate.

✓Fair value HK$0.1193 · Strongly undervalued (+159%)
!Quality 53/100
!Weak Growth (revenue 5y −18.6 %/yr)
!Loss-making · -43.4% net margin (TTM)
✓Low debt · generates free cash flow
!Mixed vs. peers (6/11)
!Narrow moat 31/100
!Evidence only low, so the estimate is less certain
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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

HK$0.4500 HK$0.0200 Fair Value HK$0.1193 Feb 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

60‑month range HK$0.0200 – HK$0.4500 · fair‑value band HK$0.1013 – HK$0.1373 · the HK$0.0460 price screens below the HK$0.1193 fair value. Dashed = 300-day average. As of Sep 24, 2026.

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Company profile

Shirble Department Store Holdings (China) Limited, an investment holding company, engages in department store operations, property development, and community shopping mallsin the People's Republic of China. The company operates in two segments: Department Store Business and Others.

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Shirble Department Store Holdings (China) Limited, an investment holding company, engages in department store operations, property development, and community shopping mallsin the People's Republic of China. The company operates in two segments: Department Store Business and Others. It provides property development, consulting, trading, decoration design, consulting services, construction and management, and software development services. It also operates community shopping malls. The company was founded in 1996 and is headquartered in Shenzhen, the People's Republic of China. Shirble Department Store Holdings (China) Limited operates as a subsidiary of Shirble Department Store Limited.

Stock analysis

Shirble Department Store Holdings China Ltd (0312) currently trades at HK$0.0460, while our model-based Fair Value estimate is HK$0.1193, implying the stock looks roughly 61.4% undervalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of HK$0.3200 per share, and 12 of the 13 models we run sit above the HK$0.0460 price.

Bear case: the Growth DCF group reads lowest at HK$0.1600, and 1 of the 13 models stay below the price. Evidence for this calculation is low.

Scenario range: HK$0.1013 (bear) to HK$0.1373 (bull), the price of HK$0.0460 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 53/100 (solid quality), in the Consumer Cyclical sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

Shirble Department Store Holdings China Ltd reported revenue of 186M CNY in FY2025 versus 230M CNY in FY2021, a compound −5.2%/yr. Reported net income was −93.9M CNY in FY2025.

Key figures

Market cap HK$137M (≈ $17.5M) · P/S ratio 0.62 · Net margin −50.5% · Return on equity −13.7% · Return on assets (EBIT) −8.6% · Operating margin 47.8% · Revenue (TTM) 222M CNY · Revenue growth (YoY) −5.9%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 28 out of 100 (medium confidence).

What moves the price

The share trades about 54% below its 52-week high and 12% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at 10% fair-value upside, at 159%, 0312 screens cheaper than that median.

Fair Value models

Bear HK$0.1013 Fair Value HK$0.1193 Bull HK$0.1373
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF HK$0.3200 HK$0.4600 HK$0.7200 80
Growth DCF HK$0.3400 HK$0.4700 HK$0.7000 78
5Y EBITDA Exit HK$0.2100 HK$0.3200 HK$0.4600 75
All 13 models by family
DCF Models
FCF DCF HK$0.3200 HK$0.4600 HK$0.7200 80
5Y Revenue Exit HK$0.1200 HK$0.1600 HK$0.2100 74
5Y EBITDA Exit HK$0.2100 HK$0.3200 HK$0.4600 75
10Y Revenue Exit HK$0.2000 HK$0.2300 HK$0.2600 68
10Y EBITDA Exit HK$0.2500 HK$0.3300 HK$0.4100 70
Earnings-Based
EPV HK$0.1500 HK$0.1900 HK$0.2200 74
Multiples
EV/EBIT HK$0.3000 HK$0.4200 HK$0.5400 66
EV/EBITDA HK$0.1800 HK$0.2700 HK$0.3500 67
EV/Revenue n/a HK$0.0200 HK$0.0500 50
Asset-Based
NCAV (Graham) HK$0.1300 HK$0.1800 HK$0.2600 54
Growth DCF
Growth DCF HK$0.3400 HK$0.4700 HK$0.7000 78
Rev-Margin DCF HK$0.1200 HK$0.1600 HK$0.2100 74
Economic Profit
ROIC Compounder HK$0.1500 HK$0.1900 HK$0.2200 72

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Quality Score breakdown

Overall quality 53/100

Of which business quality 52 · Market factors (momentum, volatility) 18

Profitability 3
Margins and returns on capital today
Quality Growth 17
Are margins and returns improving?
Cashflow 100
Earnings quality: real cash, not paper profit
Fin. Strength 30
Balance sheet, leverage, solvency risk
Investment 100
Disciplined investing over empire-building
Low Volatility 40
Calm price path (market factor)
Momentum 12
Price trend over the last 3–12 months (market factor)
52W Momentum 4
Distance to the 52-week high (market factor)
Net Issuance 82
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 23/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−18.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−1.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−18.6%
Start year 2020 (pandemic). Over 10 years: −18.2% a year
Revenue growth 18 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−8.9%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
5.4% (2020) → 36.5% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Department Stores · 119 stocks

Beats the industry median on 6/10 measures
Overall it ranks above its industry peers.
Valuation
Quality Score 53 · Below median
Fair Value upside +159% · Top 25%
Profitability
Return on assets 3% · Above median
Net margin (TTM) −43% · Bottom 25%
Operating margin (TTM) 48% · Top 25%
Growth and dividend
Revenue growth −6% · Below median
Balance sheet
Debt / equity 0.32× · Above median

Valuation Multiplesvs Department Stores median · lower = cheaper

P/S (TTM) 0.08× · Cheapest 25%
P/FCF 0.3× · Cheaper than median
EV/EBITDA 2.0× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)100 · sector 44
FUTURE (revenue growth)0 · sector 0
PAST (return on equity)0 · sector 16
HEALTH (low debt)84 · sector 95
DIVIDEND (yield)0 · sector 46

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Department Stores stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
Falabella S.A FALABELLA 6,639 CLP 8,903 CLP +34%
Dillard's, Inc DDS $650.17 $549.55 −15%
99 Speed Mart Retail Holdings 5326 3.27 MYR 1.52 MYR −54%
Cencosud S.A CENCOSUD 2,029 CLP 2,241 CLP +10%
Macy's, Inc M $22.78 $42.18 +85%
Vishal Mega Mart Limited VMM ₹106.00 ₹93.42 −12%
Central Retail Corporation CRC 30.25 THB 20.89 THB −31%
SHINSEGAE Inc 004170 347,000 KRW 291,388 KRW −16%
Lotte Shopping Co 023530 103,900 KRW 294,937 KRW +184%
POYA International Co 5904 70.80 TWD 77.88 TWD +10%

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Shirble Department Store Holdings China Ltd · Fair Value
HK$0.1193 +61%Fair Value
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Cite: Fair Value Calculator (2026). "Shirble Department Store Holdings China Ltd Fair Value". https://www.fairvalue-calculator.com/stock/0312

Frequently asked questions

Is Shirble Department Store Holdings China Ltd (0312) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of HK$0.1193 versus a price of HK$0.0460, about +159% upside (undervalued).
What is the fair value of 0312?
Our model-based fair value for Shirble Department Store Holdings China Ltd is HK$0.1193 (as of Sep 24, 2026), built from audited fundamentals. The current price: HK$0.0460.
What is the quality score of 0312?
Shirble Department Store Holdings China Ltd has a Quality Score of 53/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Shirble Department Store Holdings China Ltd (0312)?
Our model-based price target is the fair value of HK$0.1193 (as of Sep 24, 2026) from 13 valuation models. Cautious scenario HK$0.1013, optimistic scenario HK$0.1373. It is a calculation from audited fundamentals, not an analyst target.
What is the Shirble Department Store Holdings China Ltd stock forecast for 2026?
Our models put fair value at HK$0.1193, about +159% upside versus a price of HK$0.0460 (undervalued). Cautious scenario HK$0.1013, optimistic scenario HK$0.1373. The calculation is refreshed regularly with new filings.
What is the revenue of Shirble Department Store Holdings China Ltd (0312)?
Shirble Department Store Holdings China Ltd reported trailing-twelve-month revenue of about 222M CNY (latest available figure, as of Sep 24, 2026).
What is the intrinsic value of Shirble Department Store Holdings China Ltd (0312)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Shirble Department Store Holdings China Ltd it is HK$0.1193 per share (as of Sep 24, 2026), against a price of HK$0.0460. It is the blended result of 13 valuation models (cash flow, earnings, asset, dividend).
Is Shirble Department Store Holdings China Ltd stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 0312 trades below its calculated fair value: price HK$0.0460, fair value HK$0.1193, a gap of about +159% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 0312?
No. The price is what the market pays today (HK$0.0460); the fair value is what the company's own numbers justify (HK$0.1193). For Shirble Department Store Holdings China Ltd the two are HK$0.0733 per share apart. That gap is exactly why we show both numbers side by side.
How much is Shirble Department Store Holdings China Ltd worth?
The market values Shirble Department Store Holdings China Ltd at about HK$137M (market capitalisation, as of Sep 24, 2026). Per share that is HK$0.0460; our models calculate a fair value of HK$0.1193 per share.
What do the bullish and bearish scenarios say about 0312?
Our models span a range for Shirble Department Store Holdings China Ltd: cautious scenario HK$0.1013, base HK$0.1193, optimistic HK$0.1373 per share (as of Sep 24, 2026, price HK$0.0460). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Shirble Department Store Holdings China Ltd (0312)?
Balance-sheet figures for Shirble Department Store Holdings China Ltd (as of Sep 24, 2026): return on equity −13.7%, debt of 0.32 per unit of equity. They feed the Quality Score of 53/100, which measures business quality independently of the share price.
How far is 0312 from its 52-week high?
Shirble Department Store Holdings China Ltd trades at HK$0.0460, about 54% below its 52-week high of HK$0.1000 and 12% above the low of HK$0.0410 (as of Sep 24, 2026). Distance from the high says nothing about value: that is what the fair value of HK$0.1193 is for.
Which stocks are comparable to Shirble Department Store Holdings China Ltd?
From the same area (Consumer Cyclical) we also value Falabella S.A, Dillard's, Inc, 99 Speed Mart Retail Holdings, Cencosud S.A, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Shirble Department Store Holdings China Ltd stock attractive at the current price?
The data as of Sep 24, 2026: price HK$0.0460, calculated fair value HK$0.1193 (+159%), Quality Score 53/100, from 13 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 0312 calculated?
We run Shirble Department Store Holdings China Ltd through 13 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of HK$0.1193, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0 % above its aggregate fair value. Shirble Department Store Holdings China Ltd currently trades 159 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Shirble Department Store Holdings China Ltd (0312)?
The closing price on Sep 24, 2026 was HK$0.0460. Our model-based fair value is HK$0.1193, about +159% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Shirble Department Store Holdings China Ltd right now?
The price is below even our cautious bear case (HK$0.1013). The market is more pessimistic than our downside scenario. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid quality (53/100) at a price below fair value, the discount is the argument here, not the business quality.

Key figures of Shirble Department Store Holdings China Ltd

How large is the market capitalisation of Shirble Department Store Holdings China Ltd (0312)?
The market capitalisation of Shirble Department Store Holdings China Ltd is HK$137M (≈ $17.5M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Shirble Department Store Holdings China Ltd (0312)?
The price-to-sales ratio of Shirble Department Store Holdings China Ltd is 0.62 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the net margin of Shirble Department Store Holdings China Ltd (0312)?
The net margin of Shirble Department Store Holdings China Ltd is −50.5% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Shirble Department Store Holdings China Ltd (0312)?
The return on equity (ROE) of Shirble Department Store Holdings China Ltd is −13.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Shirble Department Store Holdings China Ltd (0312)?
On an EBIT basis the return on assets of Shirble Department Store Holdings China Ltd is −8.6% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Shirble Department Store Holdings China Ltd (0312)?
The operating margin of Shirble Department Store Holdings China Ltd is 47.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Shirble Department Store Holdings China Ltd (0312)?
Revenue at Shirble Department Store Holdings China Ltd is growing −5.9% versus a year earlier (3y avg −1.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Shirble Department Store Holdings China Ltd (0312)?
Earnings per share at Shirble Department Store Holdings China Ltd are growing +21.6% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Shirble Department Store Holdings China Ltd (0312) generate?
The free cash flow of Shirble Department Store Holdings China Ltd is 57.2M CNY (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Shirble Department Store Holdings China Ltd (0312) carry?
The net debt of Shirble Department Store Holdings China Ltd is 658M CNY (fiscal year 2025, ≈ 11.5 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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