HRS Co (036640) Fair Value & Analysis
Consumer Cyclical · KR · Market cap 76.4B KRW
Fair value as of: Jul 20, 2026
From 22 valuation models · updated 21 days ago
Fair value updated Jul 20, 2026, revised from 8,615 KRW to 6,168 KRW (−28.4%) since Jun 25, 2026. Share price +3.5% over the past month.
A solid business, screening 26% undervalued on our models.
What matters now
- The price is below even our cautious bear case (5,096 KRW). The market is more pessimistic than our downside scenario.
- Solid quality (60/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 20, 2026.
How to read this chart
60‑month range 3,648 KRW – 7,976 KRW · fair‑value band 5,096 KRW – 9,089 KRW · the 4,900 KRW price screens below the 6,168 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 20, 2026.
Analysis
HRS Co (036640) currently trades at 4,900 KRW, while our model-based Fair Value estimate is 6,168 KRW, implying the stock looks roughly 25.9% undervalued today. The Quality Score stands at 60/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, HRS Co generated revenue of 92.0B KRW at a net margin of 14.6%. Revenue declined 3.4% year over year. Fundamentals as of Jul 20, 2026
Our scenario range runs from 5,096 KRW (bear case) to 9,089 KRW (bull case); at 4,900 KRW, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 10% below its 52-week high and 11% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 9% fair-value upside, at 26%, 036640 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 22 models by family
Widest divergence: Multiples (11,253 KRW) versus Asset-Based (5,418 KRW). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 20, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 59 · Market factors (momentum, volatility) 44
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
HRS Co., Ltd engages in the manufacture and sale of silicone products in South Korea. The company offers high consistency silicone rubber, liquid silicone rubber, room temperature vulcanizing silicone rubber, silicon sheets, pressure sensitive adhesives, silicone rubber articles, silicone emulsion, and fluorine silicone.
Full company description
HRS Co., Ltd engages in the manufacture and sale of silicone products in South Korea. The company offers high consistency silicone rubber, liquid silicone rubber, room temperature vulcanizing silicone rubber, silicon sheets, pressure sensitive adhesives, silicone rubber articles, silicone emulsion, and fluorine silicone. Its products are used in keypads, O/A rolls, industrial rolls, interconnectors, spark plug boots, jar packing, jar heaters, UL and high voltage wires, deforest heater codes, EMI shielding, thermal conductive pads, silicon sheets, close cell sponges, medical products, pacifiers, swimming caps/goggles, profile tubings, metal castings, high voltage insulators, bakeware, fabrics, and personal care products. The company was formerly known as Hae Ryong Silicoone Company Limited and changed its name to HRS Co., Ltd in March 2007. HRS Co., Ltd was founded in 1978 and is based in Seoul, South Korea.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
HRS Co reported revenue of 78.9B KRW in FY2025 versus 84.1B KRW in FY2021, a compound −1.6%/yr. Reported net income was 13.5B KRW in FY2025, compounding −10.2%/yr from FY2021.
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Peer Group
Materials · 3496 stocks
How this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Automobiles & Auto Parts” was too small, so the broader sector is used.)
Valuation Multiples vs Materials median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Automobiles & Auto Parts stocks, each showing price versus our Fair Value estimate (as of Jul 20, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| ML ML | €34.87 | €37.91 | +9% |
| GTPPB GTPPB | 976.50 PHP | 3,167 PHP | +224% |
| Hwashin Precision Engineering Co 126640 | 3,560 KRW | 5,883 KRW | +65% |
| Ilji Technology Co 019540 | 6,180 KRW | 4,911 KRW | -21% |
| Ecoplastic Corporation 038110 | 1,990 KRW | 1,090 KRW | -45% |
| Mobase Co 101330 | 3,155 KRW | 9,785 KRW | +210% |
| Hanil Forging Industrial Co 024740 | 2,125 KRW | 843.71 KRW | -60% |
| Guyoung Technology Co 053270 | 1,909 KRW | 1,235 KRW | -35% |
| Seojin Automotive Co 122690 | 1,578 KRW | 2,388 KRW | +51% |
| CBI Co 013720 | 2,345 KRW | 1,526 KRW | -35% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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