Billions Co (044480) Fair Value & Analysis
Communication Services · KR · Market cap 20.3B KRW
Fair value as of: Jul 22, 2026
From 12 valuation models · updated 19 days ago
Share price −11.5% over the past month.
Below-average quality, and screening another 70% overvalued on our models.
What matters now
- The price sits above even our optimistic bull case (343.15 KRW). The favourable scenario is already priced in.
- Solid but not exceptional quality (48/100) and above fair value, neither a clear bargain nor a standout compounder.
- A fairly wide model range (189.73 KRW to 343.15 KRW) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 22, 2026.
How to read this chart
60‑month range 789.00 KRW – 19,235 KRW · fair‑value band 189.73 KRW – 343.15 KRW · the 890.00 KRW price screens above the 266.44 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 22, 2026.
Analysis
Billions Co (044480) currently trades at 890.00 KRW, while our model-based Fair Value estimate is 266.44 KRW, implying the stock looks roughly 70.1% overvalued today. The Quality Score stands at 48/100 (below-average quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: medium).
Over the trailing twelve months, Billions Co generated revenue of 25.3B KRW at a net margin of -28.2%. Revenue declined 51.4% year over year. It earns a return on equity of -31.9%. Net debt stands at 969M KRW. Fundamentals as of Jul 22, 2026
Our scenario range runs from 189.73 KRW (bear case) to 343.15 KRW (bull case); at 890.00 KRW, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 75% below its 52-week high, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at -52% fair-value upside, at -70%, 044480 screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 12 models by family
Widest divergence: DCF Models (803.71 KRW) versus Dividend Discount (13.40 KRW). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 22, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 47 · Market factors (momentum, volatility) 15
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Billions Co.,Ltd. plans, develops, and delivers various contents in Korea. It engages in the drama and movie production and management for various genres, such as comedy, melodrama, and sitcom; artist management; organization of concerts; and distribution and marketing of music and albums. The company was formerly known as BLADE Entertainment CO.,LTD.
Full company description
Billions Co.,Ltd. plans, develops, and delivers various contents in Korea. It engages in the drama and movie production and management for various genres, such as comedy, melodrama, and sitcom; artist management; organization of concerts; and distribution and marketing of music and albums. The company was formerly known as BLADE Entertainment CO.,LTD. and changed its name to Billions Co.,Ltd. in June 2024. Billions Co.,Ltd. was founded in 1973 and is based in Seoul, South Korea.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Billions Co reported revenue of 25.3B KRW in FY2025 versus 25.8B KRW in FY2021, a compound −0.4%/yr. Reported net income was −7.1B KRW in FY2025.
044480 screens 70% overvalued. Compare with Netflix, Inc →
Peer Group
Entertainment · 265 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Entertainment median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Entertainment stocks, each showing price versus our Fair Value estimate (as of Jul 22, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Netflix, Inc ZNFL | C$6.77 | C$2.96 | -56% |
| The Walt Disney Company DIS | $96.30 | $89.55 | -7% |
| Warner Bros. Discovery, Inc WBD | $26.87 | $9.13 | -66% |
| Live Nation Entertainment, Inc LYV | $178.44 | $46.89 | -74% |
| Universal Music Group UMG | €18.91 | €14.78 | -22% |
| TKO Group TKO | $184.40 | $22.16 | -88% |
| Empresas Cablevisión, S.A. CABLECPO | 55.00 MXN | 60.49 MXN | +10% |
| Beijing Enlight Media Co 300251 | ¥11.77 | ¥10.97 | -7% |
| PT MNC Digital Entertainment Tbk, MSIN | 456.00 IDR | 221.09 IDR | -52% |
| Prime Focus Limited PFOCUS | ₹298.25 | ₹63.45 | -79% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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