1585 (1585) Fair Value & Analysis

Consumer Cyclical · Market cap HK$27.3B

1 1585 1585 · HK

PriceHK$8.91

Fair ValueHK$17.91

Upside+101.0%

Quality64/100

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Evidence: High Range HK$13.22 – HK$38.07

Fair value as of: Jul 2, 2026

From 26 valuation models · updated today

Share price −17.4% over the past month.

Price vs Fair Value (12 months)

12‑month range HK$8.73 – HK$13.75 · fair‑value band HK$13.22 – HK$38.07 · the HK$8.91 price screens below the HK$17.91 fair value. As of Jul 2, 2026.

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Analysis

1585 (1585) currently trades at HK$8.91, while our model-based Fair Value estimate is HK$17.91 — implying the stock looks roughly 101.0% undervalued today. We read business quality at 64/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

Over the trailing twelve months, 1585 generated revenue of HK$37.0B at a net margin of 7.9%. Revenue grew 28.9% year over year. It earns a return on equity of 30.3%. Net debt stands at HK$2.5B. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$37.0B

Revenue growth (YoY) +28.9%

Net margin 7.9%

Return on equity 30.3%

Free cash flow HK$5.4B FY2025

P/E ratio 8.2

More key figures

Operating margin 7.5%

EPS (TTM) HK$0.5400

Dividend yield 5.3%

EPS growth (YoY) +425%

Net debt HK$2.5B FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

1585 reported revenue of HK$37.0B in FY2025 versus HK$27.0B in FY2021, a compound +8.2%/yr. Reported net income was HK$2.9B in FY2025, compounding +20.8%/yr from FY2021.

Revenue +8.2%/yr

FY21 HK$27.0B

FY22 HK$31.1B

FY23 HK$34.8B

FY24 HK$28.2B

FY25 HK$37.0B

Net income +20.8%/yr

FY21 HK$1.4B

FY22 HK$2.2B

FY23 HK$2.6B

FY24 HK$1.3B

FY25 HK$2.9B

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Frequently asked questions

Is 1585 (1585) undervalued?

As of Jul 2, 2026, our model estimates a fair value of HK$17.91 versus a price of HK$8.91 — about +101% (undervalued). Model-based estimate, not financial advice.

What is the fair value of 1585?

Our model-based fair value for 1585 is HK$17.91 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$8.91.

What is the quality score of 1585?

1585 has a Quality Score of 64/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

What is the revenue of 1585 (1585)?

1585 reported trailing-twelve-month revenue of about HK$37.0B (latest available figure, as of Jul 2, 2026).

What is the net profit margin of 1585?

The net profit margin of 1585 is about 7.9%, meaning it keeps roughly 7.9% of revenue as net income. Based on the latest reported figures.

Does 1585 pay a dividend?

1585 currently shows a dividend yield of about 5.34% relative to its recent price (as of Jul 2, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.