Mao Bao Inc (1732) fair value: what the stock is really worth
As of Nov 10, 2026: fair value (intrinsic value) of Mao Bao Inc stock TWD 17.17, price TWD 24.50, that is 29.9% below the price, quality 75 out of 100. Rating: overvalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 4, 2026.
How to read this chart
60‑month range 19.31 TWD – 48.44 TWD · fair‑value band 13.86 TWD – 22.42 TWD · the 24.50 TWD price screens above the 17.17 TWD fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 4, 2026.
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Mao Bao Inc. manufactures and sells household and personal care products in Taiwan.
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The company offers laundry cleaning products, such as detergent, ball, cold water wash, fabric softener, laundry sanitizer; tableware cleaning products, including dishwashing liquid, kitchen cleaner powder; kitchen cleaning products comprising kitchen cleaner, all-purpose cleaner; bathroom cleaning products, such as cleaner, water scale and soap scale cleaner; and floor and surface cleaning products.
It also provides washing machine, rice cooker, electric kettle descaling powder, oven airfryer cleansers, cockroach killer gel. In addition, the company offers personal cleaning products, such as anti-mosquito protection, antibacterial cleaning, and body cleansing products.
Further, it also provides air fresheners; bathroom cleaning products; and personal cleaning products, such as shampoo, conditioner, body wash and lotion, antibacterial hand wash and hand gel, hand cream, and natural mosquito repellent.
Mao Bao Inc. was incorporated in 1978 and is headquartered in New Taipei City, Taiwan.
Stock analysis
Mao Bao Inc (1732) currently trades at 24.50 TWD, while our model-based Fair Value estimate is 17.17 TWD, 30% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of 20.42 TWD per share, and 1 of the 24 models we run sit above the 24.50 TWD price.
Bear case: the Dividend Discount group reads lowest at 5.67 TWD, and 23 of the 24 models stay below the price. Data coverage for this calculation is low.
Scenario range: 13.86 TWD (bear) to 22.42 TWD (bull), the price of 24.50 TWD sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 75/100 (high quality), in the Consumer Defensive sector.
Weak Growth: Revenue growth is weak: less than 2 % a year.
Mao Bao Inc reported revenue of 675M TWD in FY2025 versus 619M TWD in FY2021, a compound +2.2%/yr. Reported net income was 29.3M TWD in FY2025, compounding +10.9%/yr from FY2021.
Key figures
Market cap 1.0B TWD (≈ $31.7M) Micro · P/E ratio 19.9 · P/S ratio 1.46 · EPS (TTM) 1.23 TWD · Dividend yield 2.4% · Net margin 7.4% · Return on equity 10.7% · Return on assets (EBIT) 2.4% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).
What moves the price
The share trades about 25% below its 52-week high and 4% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −30% fair-value upside, at −30%, 1732 screens richer than that median.
Fair Value models
Bear13.86 TWDFair Value 17.17 TWDBull22.42 TWD
Price 24.50 TWD · Downside -29.9%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (0.5420 TWD per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.40/100
Revenue growth is weak: less than 2 % a year.
Revenue growth 1 year
+13.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.8%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+1.7%
Start year 2020 (pandemic). Over 10 years: +1.2% a year
Revenue growth 23 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+2.0%
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What shareholders gained per year (last 5 years), in TWD (mathematically smoothed) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Smoothed = median of all growth paths between the years of the window (trend line on the logarithm of earnings per share): a single extreme year cannot distort the rate. The reported figure stays in the tooltip. Measured in TWD: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
−7.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year−9.5%
Dividend (yield on the price)2.4%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.7% → 7%
2025 sits 230% above its own trend. The rate follows the median trend of the last 5 years, not that single year.
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+9.2%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (Taiwan: IMF forecast 1.6% a year to 2030, 1.5% from 2016 to 2025) that is about +7.5% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 242 stocks
Beats the industry median on 5/13 measures
Overall it trails its industry peers.
Valuation
Quality Score75 · Top 25%
Fair Value upside−28.8% · Below median
Profitability
Return on equity (12 months)10.7% · Above median
Return on assets4.4% · Below median
Net margin (12 months)7.4% · Above median
Operating margin (12 months)8.0% · Above median
Growth and dividend
Revenue growth (quarter YoY)9.1% · Above median
Dividend yield (12 months)2.4% · Below median
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
P/E (12 months)19.9× · Pricier than median
P/B2.04× · Pricier than median
P/S (12 months)1.46× · Pricier than median
Price / free cash flow (fiscal year)27.4× · Pricier than median
EV/EBITDA12.4× · Pricier than median
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 33
FUTURE (revenue growth)46· sector 19
PAST (return on equity)43· sector 28
HEALTH (low debt)0· sector 98
DIVIDEND (yield)50· sector 54
VALUE 0: the price sits above our fair-value range.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Mao Bao Inc Fair Value". https://www.fairvalue-calculator.com/stock/1732
Frequently asked questions
Is Mao Bao Inc (1732) overvalued or undervalued?
As of Nov 4, 2026, our model estimates a fair value of 17.17 TWD versus a price of 24.50 TWD, about 30% lower (overvalued).
What is the fair value of 1732?
Our model-based fair value for Mao Bao Inc is 17.17 TWD (as of Nov 4, 2026), built from audited fundamentals. The current price: 24.50 TWD.
What is the quality score of 1732?
Mao Bao Inc has a Quality Score of 75/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Mao Bao Inc (1732)?
Our model-based price target is the fair value of 17.17 TWD (as of Nov 4, 2026) from 24 valuation models. Cautious scenario 13.86 TWD, optimistic scenario 22.42 TWD. It is a calculation from audited fundamentals, not an analyst target.
What is the Mao Bao Inc stock forecast for 2026?
Our models put fair value at 17.17 TWD, about 30% lower versus a price of 24.50 TWD (overvalued). Cautious scenario 13.86 TWD, optimistic scenario 22.42 TWD. The calculation is refreshed regularly with new filings.
What is the revenue of Mao Bao Inc (1732)?
Mao Bao Inc reported trailing-twelve-month revenue of about 702M TWD (latest available figure, as of Nov 4, 2026).
Does Mao Bao Inc pay a dividend?
Mao Bao Inc currently shows a dividend yield of 2.45% relative to its recent price (as of Nov 4, 2026).
How much is the dividend of Mao Bao Inc (1732) and when is the ex-dividend date?
Mao Bao Inc pays a dividend of 0.6 TWD per share a year, a dividend yield of 2.4%. The last ex-dividend date was Sep 1, 2026. The payout ratio is 48.8% of earnings. Free cash flow covers the dividend 1.46 times. Our assessment: Well covered. A low payout and the dividend is fully funded by free cash flow, a comfortable, sustainable dividend.
What growth is priced into Mao Bao Inc (1732)?
For today's price to be fair in a discounted-cash-flow model, Mao Bao Inc would have to grow free cash flow by +9.2 % per year for five years (discount rate 9.0 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +1.7 % per year. As of Nov 4, 2026.
What discount rate (WACC) does the fair value of 1732 use?
Our models discount Mao Bao Inc at 9.0 %: a base by market capitalisation (nano), damped by beta 0.45, country premium for Taiwan. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Mao Bao Inc that is +9.2 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (9.0 %) and the same formula as our fair value.
How much growth has Mao Bao Inc (1732) delivered so far?
Over the past 5 years revenue at Mao Bao Inc grew +1.7 % a year. The price currently implies free-cash-flow growth of +9.2 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Mao Bao Inc (1732) growing?
The median revenue growth in the sector is +3.6 % a year. That is the yardstick for the growth priced into Mao Bao Inc (+9.2 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Mao Bao Inc (1732)?
The free-cash-flow yield on the price is 3.58 %: that much free cash flow Mao Bao Inc produces per unit of market value. When it exceeds the discount rate of our models (9.0 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Mao Bao Inc (1732)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Mao Bao Inc it is 17.17 TWD per share (as of Nov 4, 2026), against a price of 24.50 TWD. It is the blended result of 24 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Mao Bao Inc stock overvalued or undervalued in 2026?
As of Nov 4, 2026, 1732 trades above its calculated fair value: price 24.50 TWD, fair value 17.17 TWD, a gap of about −30% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 1732?
No. The price is what the market pays today (24.50 TWD); the fair value is what the company's own numbers justify (17.17 TWD). For Mao Bao Inc the two are 7.33 TWD per share apart. That gap is exactly why we show both numbers side by side.
How much is Mao Bao Inc worth?
The market values Mao Bao Inc at about 1.0B TWD (market capitalisation, as of Nov 4, 2026). Per share that is 24.50 TWD; our models calculate a fair value of 17.17 TWD per share.
What do the bullish and bearish scenarios say about 1732?
Our models span a range for Mao Bao Inc: cautious scenario 13.86 TWD, base 17.17 TWD, optimistic 22.42 TWD per share (as of Nov 4, 2026, price 24.50 TWD). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 1732?
Mao Bao Inc trades at a price-to-earnings ratio of 19.9 (as of Nov 4, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of 17.17 TWD is built from several models across several years. Median P/E at fiscal year-end, 8 fiscal years (2017 to 2025), reported earnings: 70.5. Other multiples: P/B 2.0, P/S 1.5, EV/EBITDA 12.4.
How solid is the balance sheet of Mao Bao Inc (1732)?
Balance-sheet figures for Mao Bao Inc (as of Nov 4, 2026): return on equity 10.7%. They feed the Quality Score of 75/100, which measures business quality independently of the share price.
How far is 1732 from its 52-week high?
Mao Bao Inc trades at 24.50 TWD, about 25% below its 52-week high of 32.64 TWD and 4% above the low of 23.55 TWD (as of Nov 10, 2026). Distance from the high says nothing about value: that is what the fair value of 17.17 TWD is for.
Which stocks are comparable to Mao Bao Inc?
From the same area (Consumer Defensive) we also value Colgate-Palmolive Company, Hindustan Unilever Limited, The Estée Lauder Companies Inc, Henkel AG, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Mao Bao Inc stock attractive at the current price?
The data as of Nov 4, 2026: price 24.50 TWD, calculated fair value 17.17 TWD (−30%), Quality Score 75/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 1732 calculated?
We run Mao Bao Inc through 24 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of 17.17 TWD builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.7% above its aggregate fair value. Mao Bao Inc itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Mao Bao Inc (1732)?
The closing price on Nov 10, 2026 was 24.50 TWD. Our model-based fair value is 17.17 TWD, about 30% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Mao Bao Inc right now?
A high-quality business (quality 75/100), yet the market already pays well above fair value. Quality at a full price, with little margin of safety. The price sits above even our optimistic bull case (22.42 TWD). The favourable scenario is already priced in. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.
Key figures of Mao Bao Inc
How large is the market capitalisation of Mao Bao Inc (1732)?
The market capitalisation of Mao Bao Inc is 1.0B TWD (≈ $31.7M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Mao Bao Inc (1732)?
The price-to-sales ratio of Mao Bao Inc is 1.46 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Mao Bao Inc (1732)?
Earnings per share at Mao Bao Inc are 1.23 TWD (price ÷ EPS = P/E 19.9). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Mao Bao Inc (1732)?
The dividend yield of Mao Bao Inc is 2.4% (payout 48.8%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Mao Bao Inc (1732)?
The net margin of Mao Bao Inc is 7.4% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Mao Bao Inc (1732)?
The return on equity (ROE) of Mao Bao Inc is 10.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Mao Bao Inc (1732)?
On an EBIT basis the return on assets of Mao Bao Inc is 2.4% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Mao Bao Inc (1732)?
The operating margin of Mao Bao Inc is 8.0% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Mao Bao Inc (1732)?
Revenue at Mao Bao Inc is growing +9.1% versus a year earlier (3y avg +4.8%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Mao Bao Inc (1732)?
Earnings per share at Mao Bao Inc are growing +139% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net cash does Mao Bao Inc (1732) hold?
Mao Bao Inc holds more cash than debt, 199M TWD net (fiscal year 2025). The company holds more cash than debt, a safety cushion.
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Thin data
Nov 4, 2026