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Mao Bao Inc (1732) Fair Value & Analysis

Consumer Defensive · TW · Market cap 1.1B TWD

MB Mao Bao Inc 1732 · TW
Price26.80 TWD
Fair Value14.51 TWD
Upside-45.9%
Quality75/100
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Weak Growth
Thin margins · 5.6% net margin
generates free cash flow
2.28% dividend yield
Mixed vs. peers (7/13)
Narrow moat 39/100
Evidence: High Range 10.88 TWD – 18.14 TWD Share as image

Fair value as of: Jul 21, 2026

From 24 valuation models · updated 20 days ago

Share price −0.7% over the past month.

A strong business, but screening 46% overvalued on our models.

What matters now

  • A high-quality business (quality 75/100), yet the market already pays well above fair value. Quality at a full price, with little margin of safety.
  • The price sits above even our optimistic bull case (18.14 TWD). The favourable scenario is already priced in.
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Price vs Fair Value (5 years)

49.57 TWD 19.76 TWD Fair Value 14.51 TWD Mar 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 21, 2026.

How to read this chart

60‑month range 19.76 TWD – 49.57 TWD · fair‑value band 10.88 TWD – 18.14 TWD · the 26.80 TWD price screens above the 14.51 TWD fair value. Dashed = 300-day average. As of Jul 21, 2026.

Full chart & analysis →

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Analysis

Mao Bao Inc (1732) currently trades at 26.80 TWD, while our model-based Fair Value estimate is 14.51 TWD, implying the stock looks roughly 45.9% overvalued today. The Quality Score stands at 75/100 (high quality), in the Consumer Defensive sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Mao Bao Inc generated revenue of 686M TWD at a net margin of 5.6%. Revenue grew 7.0% year over year. It earns a return on equity of 7.8%. The balance sheet holds a net cash position of 199M TWD. Fundamentals as of Jul 21, 2026

Our scenario range runs from 10.88 TWD (bear case) to 18.14 TWD (bull case); at 26.80 TWD, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 20% below its 52-week high and 6% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -26% fair-value upside, at -46%, 1732 screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Residual Income 8.84 TWD 9.01 TWD 8.54 TWD 76
Growth DCF 12.43 TWD 14.35 TWD 17.53 TWD 72
Gordon GGM 3.88 TWD 4.40 TWD 4.97 TWD 70
All 24 models by family
DCF Models
FCF DCF 12.22 TWD 14.23 TWD 17.86 TWD 38
Owner Earnings 12.39 TWD 14.44 TWD 18.16 TWD 31
5Y Revenue Exit 13.08 TWD 16.78 TWD 22.30 TWD 39
5Y EBITDA Exit 14.61 TWD 19.38 TWD 25.86 TWD 41
5Y P/E Exit 13.40 TWD 17.32 TWD 22.13 TWD 38
10Y Revenue Exit 12.44 TWD 15.26 TWD 18.42 TWD 36
10Y EBITDA Exit 13.50 TWD 16.80 TWD 20.46 TWD 37
10Y P/E Exit 12.83 TWD 15.59 TWD 18.32 TWD 35
Earnings-Based
Graham-Dodd 4.70 TWD 7.11 TWD 8.46 TWD 54
EPV 10.15 TWD 10.86 TWD 11.45 TWD 59
Dividend Discount
Gordon GGM 3.88 TWD 4.40 TWD 4.97 TWD 70
DDM Multi-Stage 3.88 TWD 4.82 TWD 5.90 TWD 61
Multiples
P/E Multiple 10.88 TWD 14.51 TWD 18.14 TWD 63
P/S Multiple 8.81 TWD 11.75 TWD 14.68 TWD 58
P/B Multiple 8.81 TWD 11.75 TWD 14.68 TWD 55
EV/EBIT 18.31 TWD 22.77 TWD 27.23 TWD 53
EV/EBITDA 18.29 TWD 22.74 TWD 27.20 TWD 54
EV/Revenue 14.48 TWD 18.57 TWD 22.66 TWD 43
Asset-Based
NCAV (Graham) 5.92 TWD 7.94 TWD 11.84 TWD 50
Growth DCF
Growth DCF 12.43 TWD 14.35 TWD 17.53 TWD 72
Rev-Margin DCF 13.08 TWD 16.97 TWD 21.84 TWD 67
Economic Profit
Residual Income 8.84 TWD 9.01 TWD 8.54 TWD 76
ROIC Compounder 10.15 TWD 10.86 TWD 11.45 TWD 67
Growth Earnings
Growth-Adj P/E 7.68 TWD 10.98 TWD 14.27 TWD 68

Widest divergence: DCF Models (15.59 TWD) versus Dividend Discount (4.40 TWD). Highest evidence: Residual Income (76).

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Key figures & financial health

Revenue (TTM) 686M TWD
Revenue growth (YoY) +7.0%
Net margin 5.6%
Return on equity 7.8%
Free cash flow 37.3M TWD FY2025
P/E ratio 38.2
More key figures
Operating margin 8.1%
EPS (TTM) 0.6900 TWD
Dividend yield 2.3%
EPS growth (YoY) +139%
Net cash 199M TWD FY2025

Figures from reported company fundamentals · as of Jul 21, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 75/100

Of which business quality 74 · Market factors (momentum, volatility) 50

Profitability 50
Margins and returns on capital today
Quality Growth 73
Are margins and returns improving?
Cashflow 55
Earnings quality: real cash, not paper profit
Fin. Strength 100
Balance sheet, leverage, solvency risk
Investment 96
Disciplined investing over empire-building
Low Volatility 85
Calm price path (market factor)
Momentum 41
Price trend over the last 3–12 months (market factor)
52W Momentum 27
Distance to the 52-week high (market factor)
Net Issuance 83
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Mao Bao Inc. manufactures and sells household and personal care products in Taiwan. The company offers laundry cleaning products, such as detergent, ball, cold water wash, fabric softener, laundry sanitizer; tableware cleaning products, including dishwashing liquid, kitchen cleaner powder; kitchen cleaning products comprising kitchen cleaner, all-purpose …

Full company description

Mao Bao Inc. manufactures and sells household and personal care products in Taiwan. The company offers laundry cleaning products, such as detergent, ball, cold water wash, fabric softener, laundry sanitizer; tableware cleaning products, including dishwashing liquid, kitchen cleaner powder; kitchen cleaning products comprising kitchen cleaner, all-purpose cleaner; bathroom cleaning products, such as cleaner, water scale and soap scale cleaner; and floor and surface cleaning products. It also provides washing machine, rice cooker, electric kettle descaling powder, oven airfryer cleansers, cockroach killer gel. In addition, the company offers personal cleaning products, such as anti-mosquito protection, antibacterial cleaning, and body cleansing products. Further, it also provides air fresheners; bathroom cleaning products; and personal cleaning products, such as shampoo, conditioner, body wash and lotion, antibacterial hand wash and hand gel, hand cream, and natural mosquito repellent. Mao Bao Inc. was incorporated in 1978 and is headquartered in New Taipei City, Taiwan.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Mao Bao Inc reported revenue of 675M TWD in FY2025 versus 619M TWD in FY2021, a compound +2.2%/yr. Reported net income was 29.3M TWD in FY2025, compounding +10.9%/yr from FY2021.

Growth Quality 40/100
Revenue growth is weak, negative or inconsistent.
Latest Revenue (FY 2025)
675M TWD
Latest YoY
+13.8%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+4.8%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+1.7%
Avg. growth/yr (23Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+2.0%
Revenue +2.2%/yr
FY21 619M TWD
FY22 587M TWD
FY23 554M TWD
FY24 593M TWD
FY25 675M TWD
Net income +10.9%/yr
FY21 19.4M TWD
FY22 5.2M TWD
FY23 −6.1M TWD
FY24 12.6M TWD
FY25 29.3M TWD

1732 screens 46% overvalued. Compare with The Procter & Gamble Company →

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Cite: Fair Value Calculator (2026). "Mao Bao Inc Fair Value". https://www.fairvalue-calculator.com/stock/1732

Peer Group

Household & Personal Products · 244 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 75 · Top 25%
Fair Value upside −46% · Bottom 25%
Return on equity (TTM) 8% · Above median
Return on assets 5% · Above median
Net margin (TTM) 6% · Above median
Operating margin (TTM) 8% · Above median
Revenue growth 7% · Above median
Dividend yield (TTM) 2.3% · Below median

Valuation Multiples vs Household & Personal Products median · lower = cheaper

P/E (TTM) 38.3× · Pricier than 75% of peers
P/B 2.23× · Pricier than median
P/S (TTM) 1.63× · Pricier than median
P/FCF 0.9× · Cheaper than median
EV/EBITDA 13.8× · Pricier than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 28
FUTURE 35 · sector 4
PAST 31 · sector 26
HEALTH 0 · sector 98
DIVIDEND 46 · sector 50

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate (as of Jul 21, 2026).

Stock Price Fair Value vs Fair Value
The Procter & Gamble Company PG $146.80 $108.16 -26%
Unilever PLC ULN 1,080 MXN 1,273 MXN +18%
Hindustan Unilever Limited HINDUNILVR ₹2,144 ₹1,000 -53%
Essity AB ESSITYA kr 279.00 kr 250.02 -10%
Godrej Consumer Products Limited GODREJCP ₹1,088 ₹367.64 -66%
Marico Limited MARICO ₹846.75 ₹233.05 -72%
APR Co 278470 375,000 KRW 151,222 KRW -60%
Dabur India Limited DABUR ₹429.45 ₹181.60 -58%
Kimberly-Clark de México, S. A. B. de C. V., KIMBERA 38.07 MXN 50.09 MXN +32%
PT Unilever Indonesia Tbk UNVR 1,730 IDR 1,934 IDR +12%

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Frequently asked questions

Is Mao Bao Inc (1732) overvalued or undervalued?
As of Jul 21, 2026, our model estimates a fair value of 14.51 TWD versus a price of 26.80 TWD, about −46% (overvalued).
What is the fair value of 1732?
Our model-based fair value for Mao Bao Inc is 14.51 TWD (as of Jul 21, 2026), built from audited fundamentals. The current price is 26.80 TWD.
What is the quality score of 1732?
Mao Bao Inc has a Quality Score of 75/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Mao Bao Inc (1732)?
Mao Bao Inc reported trailing-twelve-month revenue of about 686M TWD (latest available figure, as of Jul 21, 2026).
What is the net profit margin of 1732?
The net profit margin of Mao Bao Inc is about 5.6%, meaning it keeps roughly 5.6% of revenue as net income. Based on the latest reported figures.
Does Mao Bao Inc pay a dividend?
Mao Bao Inc currently shows a dividend yield of about 2.29% relative to its recent price (as of Jul 21, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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