SEOJEON ELECTRIC MACHINERY Co.Ltd (189860) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of SEOJEON ELECTRIC MACHINERY Co.Ltd KRW 11,923, price KRW 4,940, upside +141.4%, quality 47 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? No
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SEOJEON ELECTRIC MACHINERY Co.Ltd
189860 · KQCheap, value-trap riskThe stock looks deeply undervalued, but low quality raises value-trap risk.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 27, 2026.
How to read this chart
60‑month range 2,910 KRW – 16,086 KRW · fair‑value band 8,346 KRW – 15,203 KRW · the 4,940 KRW price screens below the 11,923 KRW fair value. Dashed = 300-day average. As of Sep 27, 2026.
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Company profile
SEOJEON ELECTRIC MACHINERY Co.,Ltd. manufactures and sells electric switchboards and control panels in South Korea.
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SEOJEON ELECTRIC MACHINERY Co.,Ltd. manufactures and sells electric switchboards and control panels in South Korea. It offers switchgears, including environment friendly compact type, medium voltage compact, low voltage module, metal clad, gas insulated, asesmatic, smart, and DC switchgears, as well as rectifiers, motor control centers, and distribution panels; and e-Keey Dry system for applications in space where maintaining a certain level of humidity is required for electric insulation, including switchgear and automatic control panel. The company also provides Web-based power monitoring and control system, a remote monitoring and control system using the digital relay of power facilities in factories and buildings, or RTU; and smart grid systems. In addition, it undertakes electric works, including transmission and distribution, and various plant constructions; power equipment installation; solar power facilities installation; extension construction of buildings; lighting construction; and various renewals. SEOJEON ELECTRIC MACHINERY Co.,Ltd. was founded in 1988 and is headquartered in Icheon-si, South Korea.
Stock analysis
SEOJEON ELECTRIC MACHINERY Co.Ltd (189860) currently trades at 4,940 KRW, while our model-based Fair Value estimate is 11,923 KRW, implying the stock looks roughly 58.6% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of 12,162 KRW per share, and 6 of the 8 models we run sit above the 4,940 KRW price.
Bear case: the Earnings-Based group reads lowest at 2,368 KRW, and 2 of the 8 models stay below the price. Evidence for this calculation is medium.
Scenario range: 8,346 KRW (bear) to 15,203 KRW (bull), the price of 4,940 KRW sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 47/100 (below-average quality), in the Industrials sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
SEOJEON ELECTRIC MACHINERY Co.Ltd reported revenue of 68.1B KRW in FY2025 versus 52.5B KRW in FY2021, a compound +6.7%/yr. Reported net income was 6.9B KRW in FY2025.
Key figures
Market cap 47.9B KRW (≈ $35.3M) · P/S ratio 0.78 · Net margin 10.2% · Return on equity 4.5% · Return on assets (EBIT) −5.8% · Operating margin 10.2% · Revenue (TTM) 50.2B KRW · Revenue growth (YoY) +34.6%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (medium confidence).
What moves the price
The share trades about 56% below its 52-week high and 70% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Industrials peers we cover trades at −38% fair-value upside, at 141%, 189860 screens cheaper than that median.
Fair Value models
All 8 models by family
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Set up alert →Quality Score breakdown
Of which business quality 46 · Market factors (momentum, volatility) 55
Revenue & earnings trend
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Compare SEOJEON ELECTRIC MACHINERY Co.Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electrical Equipment & Parts · 545 stocks
Valuation Multiplesvs Electrical Equipment & Parts median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Industrials sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: Industrials
- Undervalued stocks: South Korean Stocks
- Valuation of the Korea market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Electrical Equipment & Parts stocks, each showing price versus our Fair Value estimate.
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| Vertiv Holdings VRT | $253.28 | $178.68 | −29% |
| Prysmian S.p.A PRY | €122.40 | €75.63 | −38% |
| Legrand SA LR | €134.85 | €82.77 | −39% |
| nVent Electric plc NVT | $164.41 | $43.51 | −74% |
| Sungrow Power Supply Co 300274 | ¥84.21 | ¥185.48 | +120% |
| Hubbell Incorporated HUBB | $466.62 | $293.28 | −37% |
| LS ELECTRIC Co 010120 | 205,500 KRW | 29,518 KRW | −86% |
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Key figures of SEOJEON ELECTRIC MACHINERY Co.Ltd
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