Qingdao Liqun Department Store Group Co Ltd (601366) fair value: what the stock is really worth
As of Oct 8, 2026: fair value of Qingdao Liqun Department Store Group Co Ltd ¥5.95, price ¥3.60, upside +65.3%, quality 45 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? No
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Qingdao Liqun Department Store Group Co Ltd
601366 · SHGCheap, value-trap riskThe stock looks deeply undervalued, but low quality raises value-trap risk.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 1, 2026.
How to read this chart
60‑month range ¥3.23 – ¥6.59 · fair‑value band ¥3.56 – ¥8.34 · the ¥3.60 price screens below the ¥5.95 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Oct 1, 2026.
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Company profile
Liqun Commercial Group Co.,Ltd. engages in the commercial retail chain business in China.
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Liqun Commercial Group Co.,Ltd. engages in the commercial retail chain business in China. The company operates shopping malls and centers, supermarkets, convenience stores, fresh food community stores, category collection stores, electrical appliances stores, and other offline business formats, as well as online platform for hotels, canteens, restaurants, and large and medium-sized enterprises. It also engages in logistics and agency brand business, as well as international trade. In addition, the company produces fresh rice and flour products, quick-frozen rice and flour products, baked bread, pastries, braised and marinated food, pickled and conditioned products, boxed lunches and sushi, pre-prepared dishes, and sea cucumbers. Further, it offers grain and oil, wine and beverages, home appliances, clothing and shoes, baby sports, and cosmetics and jewelry through its retail chain. The company was formerly known as Qingdao Liqun Department Store Group Co., Ltd. and changed its name to Liqun Commercial Group Co.,Ltd. in January 2018. Liqun Commercial Group Co.,Ltd. was founded in 1994 and is based in Qingdao, China.
Stock analysis
Qingdao Liqun Department Store Group Co Ltd (601366) currently trades at ¥3.60, while our model-based Fair Value estimate is ¥5.95, implying the stock looks roughly 39.5% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of ¥7.11 per share, and 8 of the 16 models we run sit above the ¥3.60 price.
Bear case: the Earnings-Based group reads lowest at ¥1.34, and 8 of the 16 models stay below the price. Evidence for this calculation is low.
Scenario range: ¥3.56 (bear) to ¥8.34 (bull), the price of ¥3.60 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 45/100 (below-average quality), in the Consumer Cyclical sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Qingdao Liqun Department Store Group Co Ltd reported revenue of 6.8B CNY in FY2025 versus 8.1B CNY in FY2021, a compound −4.3%/yr. Reported net income was −322M CNY in FY2025.
Key figures
Market cap 3.4B CNY (≈ $502M) · P/S ratio 0.60 · EPS (TTM) ¥−0.4400 · Dividend yield 2.8% · Net margin −4.8% · Return on equity −9.3% · Return on assets (EBIT) 0.5% · Operating margin −2.4%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 29 out of 100 (medium confidence).
What moves the price
The share trades about 40% below its 52-week high and 11% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −6% fair-value upside, at 65%, 601366 screens cheaper than that median.
Fair Value models
All 16 models by family
Quality Score breakdown
Of which business quality 45 · Market factors (momentum, volatility) 40
Revenue & earnings trend
Growth Forecast
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Compare Qingdao Liqun Department Store Group Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Department Stores · 107 stocks
Valuation Multiplesvs Department Stores median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Department Stores stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Macy's, Inc M | $22.73 | $43.20 | +90% | vs 601366 |
| POYA International Co 5904 | 69.70 TWD | 76.67 TWD | +10% | vs 601366 |
| Vishal Mega Mart Limited VMM | ₹103.50 | ₹103.60 | +0% | vs 601366 |
| Cencosud S.A CENCOSUD | 1,990 CLP | 1,955 CLP | −2% | vs 601366 |
| Falabella S.A FALABELLA | 6,450 CLP | 6,080 CLP | −6% | vs 601366 |
| Dillard's, Inc DDS | $664.07 | $568.06 | −14% | vs 601366 |
| Central Retail Corporation CRC | 30.00 THB | 20.89 THB | −30% | vs 601366 |
| 99 Speed Mart Retail Holdings 5326 | 3.20 MYR | 1.52 MYR | −53% | vs 601366 |
| SHINSEGAE Inc 004170 | 347,000 KRW | 143,353 KRW | −59% | vs 601366 |
| Ccoop Group 000564 | ¥1.47 | ¥0.4800 | −67% | vs 601366 |
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Key figures of Qingdao Liqun Department Store Group Co Ltd
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