Proya Cosmetics Co (603605) Fair Value & Analysis
Consumer Defensive · CN · Market cap 26.2B CNY
Fair value as of: Jul 11, 2026
From 26 valuation models · updated 30 days ago
Fair value updated Jul 11, 2026, revised from ¥79.43 to ¥73.02 (−8.1%) since Jun 24, 2026. Share price −0.3% over the past month.
A solid business, screening 27% undervalued on our models.
What matters now
- The rarer combination: high quality (74/100) AND below fair value. That earns a closer look rather than a quick verdict.
- A fairly wide model range (¥56.84 to ¥139.33) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 11, 2026.
How to read this chart
60‑month range ¥55.37 – ¥135.52 · fair‑value band ¥56.84 – ¥139.33 · the ¥57.72 price screens below the ¥73.02 fair value. Dashed = 300-day average. As of Jul 11, 2026.
Analysis
Proya Cosmetics Co (603605) currently trades at ¥57.72, while our model-based Fair Value estimate is ¥73.02, implying the stock looks roughly 26.5% undervalued today. The Quality Score stands at 74/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Proya Cosmetics Co generated revenue of 10.5B CNY at a net margin of 14.0%. Revenue declined 2.3% year over year. It earns a return on equity of 24.4%. The balance sheet holds a net cash position of 3.3B CNY. Fundamentals as of Jul 11, 2026
Our scenario range runs from ¥56.84 (bear case) to ¥139.33 (bull case); at ¥57.72, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 37% below its 52-week high and 5% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -26% fair-value upside, at 27%, 603605 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 26 models by family
Widest divergence: DCF Models (¥134.13) versus Asset-Based (¥10.39). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 11, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 76 · Market factors (momentum, volatility) 37
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Proya Cosmetics Co.,Ltd. researches, develops, produces, and sells cosmetics in China, Hong Kong, and internationally. The company offers skincare, make-up, body, and hair products under the PROYA, TIMAGE, Off&Relax, Hapsode, CORRECTORS, INSBAHA, Awaken Seeds, UZERO, and Anya brands.
Full company description
Proya Cosmetics Co.,Ltd. researches, develops, produces, and sells cosmetics in China, Hong Kong, and internationally. The company offers skincare, make-up, body, and hair products under the PROYA, TIMAGE, Off&Relax, Hapsode, CORRECTORS, INSBAHA, Awaken Seeds, UZERO, and Anya brands. It sells its products through online platforms, such as Tmall, Douyin, JD.com, Kwai, and Pinduoduo, as well as Taobao, JD.com, and Vipshop; and specialty cosmetics stores, department stores, and beauty multi-brand stores. The company was formerly known as Proya (Huzhou) Cosmetics Co., Ltd. and changed its name to Proya Cosmetics Co., Ltd. Proya Cosmetics Co.,Ltd. was incorporated in 2006 and is headquartered in Hangzhou, China.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Proya Cosmetics Co reported revenue of ¥10.6B in FY2025 versus ¥4.6B in FY2021, a compound +23.0%/yr. Reported net income was ¥1.5B in FY2025, compounding +27.0%/yr from FY2021.
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Peer Group
Household & Personal Products · 244 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Household & Personal Products median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate (as of Jul 11, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The Procter & Gamble Company PG | $146.80 | $108.16 | -26% |
| Unilever PLC ULN | 1,080 MXN | 1,273 MXN | +18% |
| Hindustan Unilever Limited HINDUNILVR | ₹2,144 | ₹1,000 | -53% |
| Essity AB ESSITYA | kr 279.00 | kr 250.02 | -10% |
| Godrej Consumer Products Limited GODREJCP | ₹1,088 | ₹367.64 | -66% |
| Marico Limited MARICO | ₹846.75 | ₹233.05 | -72% |
| APR Co 278470 | 375,000 KRW | 151,222 KRW | -60% |
| Dabur India Limited DABUR | ₹429.45 | ₹181.60 | -58% |
| Kimberly-Clark de México, S. A. B. de C. V., KIMBERA | 38.07 MXN | 50.09 MXN | +32% |
| PT Unilever Indonesia Tbk UNVR | 1,730 IDR | 1,934 IDR | +12% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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