CCA Industries, Inc (CAWW) Fair Value & Analysis

Consumer Defensive · US · Market cap $3.6M

Below-average quality, and screening another 38% overvalued on our models.

What matters now

• The price sits above even our optimistic bull case ($0.4200). The favourable scenario is already priced in.
• The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
• Solid but not exceptional quality (48/100) and above fair value, neither a clear bargain nor a standout compounder.
• A fairly wide model range ($0.2100 to $0.4200) leaves room in how you read the outcome.

Price vs Fair Value (5 years)

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 24, 2026.

How to read this chart

60‑month range $0.3000 – $3.65 · fair‑value band $0.2100 – $0.4200 · the $0.4500 price screens above the $0.2800 fair value. Dashed = 300-day average. As of Jul 24, 2026.

Full chart & analysis →

Which stocks are undervalued right now? Check free Discover now →

Analysis

CCA Industries, Inc (CAWW) currently trades at $0.4500, while our model-based Fair Value estimate is $0.2800, implying the stock looks roughly 37.8% overvalued today. The Quality Score stands at 48/100 (below-average quality), in the Consumer Defensive sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: low).

Over the trailing twelve months, CCA Industries, Inc generated revenue of $7.7M at a net margin of -79.1%. Revenue declined 23.2% year over year. It earns a return on equity of 1.1%. The stock trades on a trailing P/E of 24.0. Fundamentals as of Jul 24, 2026

Our scenario range runs from $0.2100 (bear case) to $0.4200 (bull case); at $0.4500, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 52% below its 52-week high and 125% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -26% fair-value upside, at -38%, CAWW screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Widest divergence: Dividend Discount ($1.67) versus Asset-Based ($0.2800). Highest evidence: Gordon GGM (70).

Key figures & financial health

Quality Score breakdown

About the company

CCA Industries, Inc. manufactures and distributes health and beauty aid products in the United States and internationally.

Full company description

CCA Industries, Inc. manufactures and distributes health and beauty aid products in the United States and internationally. It offers oral health-care products under the Plus+White brand; skin-care products under the Sudden Change and Porcelana brand names; nail treatments under the brand name of Nutra Nail; medicated topical and shave gels under the Bikini Zone brand; sun care products under Solar Sense brand name; depilatories under the Hair Off brand; brain health supplements under Neutein brand name; perfumes under the brand name of Sunset Cafe. The company markets its products to drug, food, and mass-merchandise retail chains; warehouse clubs; and wholesale beauty-aids through independent sales representatives and distributors, as well as through Internet. CCA Industries, Inc. was incorporated in 1983 and is based in Lyndhurst, New Jersey.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

CCA Industries, Inc reported revenue of $5.9M in FY2025 versus $13.8M in FY2021, a compound −19.1%/yr. Reported net income was −$766K in FY2025.

CAWW screens 38% overvalued. Compare with The Procter & Gamble Company →

Peer Group

Household & Personal Products · 244 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Valuation Multiples vs Household & Personal Products median · lower = cheaper

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate (as of Jul 24, 2026).

Explore undervalued stocks

More undervalued Consumer Defensive stocks →

Frequently asked questions

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.