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Cellcom Israel Ltd (CELJF) fair value: what the stock is really worth

As of Oct 2, 2026: fair value of Cellcom Israel Ltd $18.80, price $11.99, upside +56.8%, quality 59 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

Fair value above price? Yes
Good quality? Yes
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Communication Services · US · Home Israel · ISIN IL0011015349

Broad data Sep 24, 2026

Cellcom Israel Ltd

CELJF · US

Clearly undervaluedStrong Fair Value upside, but quality is only moderate.

✓Fair value $18.80 · Strongly undervalued (+56.8%)

!Quality 59/100

!Mixed Growth (revenue 5y +2.8 %/yr)

✓Solidly profitable · 13.9% net margin (TTM)

✓Low debt · generates free cash flow

!Moderate moat 64/100

26 models, one by oneBear $14.10 to bull $24.59 Growth analysisrevenue history, year by year Quality 59/100 in detail37 factors, each one shown Compared with its peersrank on every measure, side by side

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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

60‑month range $2.11 – $13.25 · fair‑value band $14.10 – $24.59 · the $11.99 price screens below the $18.80 fair value. Dashed = 300-day average. As of Sep 24, 2026.

Which stocks are undervalued right now? Check free Discover now →

Company profile

Cellcom Israel Ltd. provides cellular communications services in Israel. The company offers wired communication services, including internet access and infrastructure, television services over the Internet, fixed telephony, and transmission services for business customers and telecommunication operators. It also provides conference call, information security, cloud computing, and server hosting services, as well as IOT solutions, roaming, and text and multimedia messaging services. In addition, the company sells various equipment, such as computing and communication equipment, such as servers, routers, and switches, and others; software and integration of information security products; electricity supply services to private and business customers; browsing and transferring data; and cellular terminal equipment and warranty and repair services. Further, it offers construction, operation, and maintenance services for the radio network; international call and mobile network operating services; voice calling, call waiting, caller ID, and voicemail; pleasant waiting; personnel management applications and vehicle fleet management; and cell phones, accessories, and electronic equipment, such as tablets, laptops, gaming consoles, speakers, headphones, and smart watches through physical stores and websites. Cellcom Israel Ltd. was incorporated in 1994 and is headquartered in Netanya, Israel.

Stock analysis

Cellcom Israel Ltd (CELJF) currently trades at $11.99, while our model-based Fair Value estimate is $18.80, implying the stock looks roughly 36.2% undervalued today.

Valuation

Bull case: the Growth Earnings group reads highest at a median of $18.65 per share, and 14 of the 24 models we run sit above the $11.99 price.

Bear case: the Earnings-Based group reads lowest at $3.22, and 10 of the 24 models stay below the price. Evidence for this calculation is high.

Scenario range: $14.10 (bear) to $24.59 (bull), the price of $11.99 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 59/100 (solid quality), in the Communication Services sector.

Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.

Cellcom Israel Ltd reported revenue of 4.2B ILS in FY2025 versus 4.1B ILS in FY2021, a compound +0.7%/yr. Reported net income was 561M ILS in FY2025, compounding +113.5%/yr from FY2021. FY2021 was a trough year, so the rate overstates the trend.

Key figures

Market cap $2.0B · P/E ratio 10.3 · P/S ratio 1.37 · EPS (TTM) $1.16 · Dividend yield 10.7% · Net margin 13.3% · Return on equity 22.0% · Return on assets (EBIT) 5.0%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 52 out of 100 (low confidence).

What moves the price

The share trades about 10% below its 52-week high and 60% above its 52-week low, currently above its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at 36% fair-value upside, at 57%, CELJF screens cheaper than that median.

Fair Value models

Bear $14.10 Fair Value $18.80 Bull $24.59

Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then ($0.8772 per share) are deliberately not added. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.

Highest evidence

FCF DCF $12.69 $16.89 $22.26 82

Growth DCF $12.98 $16.89 $21.66 80

Owner Earnings $19.01 $25.17 $33.05 78

All 24 models by family

DCF Models

FCF DCF $12.69 $16.89 $22.26 82

Owner Earnings $19.01 $25.17 $33.05 78

5Y Revenue Exit $8.47 $11.57 $15.34 73

5Y EBITDA Exit $16.58 $25.66 $35.93 75

5Y P/E Exit $13.85 $20.93 $28.03 71

10Y Revenue Exit $10.02 $12.90 $16.14 68

10Y EBITDA Exit $14.77 $21.50 $29.44 69

10Y P/E Exit $13.23 $18.61 $24.34 64

Earnings-Based

Graham-Dodd $7.42 $15.04 $18.93 66

EPV $2.73 $3.22 $3.63 74

Dividend Discount

Gordon GGM $3.00 $4.10 $5.10 69

DDM Multi-Stage $3.00 $4.01 $5.03 67

Multiples

P/E Multiple $17.99 $23.99 $29.99 63

P/S Multiple $13.90 $18.54 $23.17 58

P/B Multiple $13.90 $18.54 $23.17 55

EV/EBIT $8.02 $11.00 $13.98 66

EV/EBITDA $22.51 $30.32 $38.13 67

EV/Revenue $5.86 $8.77 $11.67 53

Asset-Based

NCAV (Graham) $2.74 $3.67 $5.48 54

Growth DCF

Growth DCF $12.98 $16.89 $21.66 80

Rev-Margin DCF $8.47 $11.84 $15.57 73

Economic Profit

Residual Income $5.99 $7.29 $9.84 76

ROIC Compounder $2.73 $3.22 $3.63 72

Growth Earnings

Growth-Adj P/E $13.06 $18.65 $24.25 67

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Quality Score breakdown

Overall quality 59/100

Of which business quality 57 · Market factors (momentum, volatility) 65

Profitability 53

Margins and returns on capital today

Quality Growth 42

Are margins and returns improving?

Cashflow 79

Earnings quality: real cash, not paper profit

Fin. Strength 40

Balance sheet, leverage, solvency risk

Investment 69

Disciplined investing over empire-building

Low Volatility 47

Calm price path (market factor)

Momentum 71

Price trend over the last 3–12 months (market factor)

52W Momentum 76

Distance to the 52-week high (market factor)

Net Issuance 65

Share count: buybacks or dilution?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 60/100

Revenue is growing, but margins or cash flow do not fully confirm the trend.

Revenue growth 1 year

−5.0%

Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.

−0.6%

Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.

+2.8%

Start year 2020 (pandemic). Over 10 years: +0.1% a year

Revenue growth 24 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.

−0.7%

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’25

What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Basis: EBIT basis.

≈ +36.3%

Earnings growth per share plus dividend.

Earnings per share, growth per year+25.6%

Dividend (yield on the price)10.7%

Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.82.0% vs 8.4%, picking up

Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.−1% → 9%

Start year 2020 (pandemic)

⚠ Revenue per share shrinking 5.2%/yr over ~10Y (margins eroding too) ⓘStructural-decline marker: revenue PER SHARE has fallen over the last decade (robust median trend, not a single year). Backtested across 2005 to 2017, such businesses trailed the market by about 2.5 percentage points per year. Display only: it does not change the fair value or the quality score.

⚠ Rate on operating basis: 2025 sits 249% above its own trend.

Growth Forecast

Little optimism in the price

The price assumes less growth than the company has delivered so far.

What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).

−2.5%

Yearly growth needed for the next five years to justify today's price.

What forecasts expect

n/a

No analyst forecast available.

After inflation (figures in ILS, Israel: IMF forecast 2.1% a year to 2030, 1.7% from 2016 to 2025) that is about −4.5% a year for the price.

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Telecom Services · 237 stocks

Beats the industry median on 11/15 measures

Overall it ranks above its industry peers.

Valuation

Quality Score 59 · Above median

Fair Value upside −13.8% · Below median

Profitability

Return on equity (TTM) 22.0% · Top 25%

Return on assets 4.0% · Above median

Net margin (TTM) 13.9% · Above median

Operating margin (TTM) 0.0% · Bottom 25%

Growth and dividend

Revenue growth −8.9% · Bottom 25%

Dividend yield (TTM) 10.7% · Top 25%

Balance sheet

Debt / equity 0.33× · Above median

Valuation Multiplesvs Telecom Services median · lower = cheaper

P/E (TTM) 10.3× · Cheapest 25%

P/B 0.66× · Cheapest 25%

P/S (TTM) 0.43× · Cheapest 25%

P/FCF 2.5× · Cheapest 25%

EV/EBITDA 2.5× · Cheapest 25%

PEG 1.03× · Cheaper than median

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Telecom Services stocks, each showing price versus our Fair Value estimate.

Stock	Price	Fair Value	vs Fair Value
China Mobile Limited 80941	HK$67.30	HK$114.85	+71%
Verizon Communications Inc VZ	$45.87	$70.27	+53%
T-Mobile US, Inc TMUS	$162.98	$272.88	+67%
AT&T Inc T	$24.48	$51.11	+109%
Bharti Airtel Limited BHARTIARTL	₹1,741	₹1,883	+8%
China Telecom Corporation 601728	¥6.16	¥8.36	+36%
Saudi Telecom Company 7010	43.22 SAR	41.80 SAR	−3%
Singapore Telecommunications Limited Z74	4.28 SGD	2.16 SGD	−50%
Swisscom AG SCMN	CHF 639.00	CHF 505.18	−21%
Telstra Group TLS	A$4.83	A$4.43	−8%

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Cellcom Israel Ltd · Fair Value
$18.80 +36%Fair Value
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Cite: Fair Value Calculator (2026). "Cellcom Israel Ltd Fair Value". https://www.fairvalue-calculator.com/stock/CELJF

Frequently asked questions

Is Cellcom Israel Ltd (CELJF) overvalued or undervalued?

As of Sep 24, 2026, our model estimates a fair value of $18.80 versus a price of $11.99, about +57% upside (undervalued).

What is the fair value of CELJF?

Our model-based fair value for Cellcom Israel Ltd is $18.80 (as of Sep 24, 2026), built from audited fundamentals. The current price: $11.99.

What is the quality score of CELJF?

Cellcom Israel Ltd has a Quality Score of 59/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.

What is the price target for Cellcom Israel Ltd (CELJF)?

Our model-based price target is the fair value of $18.80 (as of Sep 24, 2026) from 24 valuation models. Cautious scenario $14.10, optimistic scenario $24.59. It is a calculation from audited fundamentals, not an analyst target.

What is the Cellcom Israel Ltd stock forecast for 2026?

Our models put fair value at $18.80, about +57% upside versus a price of $11.99 (undervalued). Cautious scenario $14.10, optimistic scenario $24.59. The calculation is refreshed regularly with new filings.

What is the revenue of Cellcom Israel Ltd (CELJF)?

Cellcom Israel Ltd reported trailing-twelve-month revenue of about 4.3B ILS (latest available figure, as of Sep 24, 2026).

Does Cellcom Israel Ltd pay a dividend?

Cellcom Israel Ltd currently shows a dividend yield of about 10.70% relative to its recent price (as of Sep 24, 2026).

What growth is priced into Cellcom Israel Ltd (CELJF)?

For today's price to be fair in a discounted-cash-flow model, Cellcom Israel Ltd would have to grow free cash flow by -2.5 % per year for five years (discount rate 10.0 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +2.8 % per year. As of Sep 24, 2026.

What discount rate (WACC) does the fair value of CELJF use?

Our models discount Cellcom Israel Ltd at 10.0 %: a base by market capitalisation (small), damped by beta 0.57, country premium for USA. The same rate applies in all 26 models.

What is a reverse DCF?

A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Cellcom Israel Ltd that is -2.5 % per year a year over ten years, using the same discount rate (10.0 %) and the same formula as our fair value.

How much growth has Cellcom Israel Ltd (CELJF) delivered so far?

Over the past 5 years revenue at Cellcom Israel Ltd grew +2.8 % a year. The price currently implies -2.5 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.

How fast is the sector of Cellcom Israel Ltd (CELJF) growing?

The median revenue growth in the sector is +3.0 % a year. That is the yardstick for the growth priced into Cellcom Israel Ltd (-2.5 % per year a year): it shows whether the expectation is within the usual range or beyond it.

What is the free cash flow yield of Cellcom Israel Ltd (CELJF)?

The free-cash-flow yield on the price is 11.80 %: that much free cash flow Cellcom Israel Ltd produces per unit of market value. When it exceeds the discount rate of our models (10.0 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.

What is the intrinsic value of Cellcom Israel Ltd (CELJF)?

Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Cellcom Israel Ltd it is $18.80 per share (as of Sep 24, 2026), against a price of $11.99. It is the blended result of 24 valuation models (cash flow, earnings, asset, dividend).

Is Cellcom Israel Ltd stock overvalued or undervalued in 2026?

As of Sep 24, 2026, CELJF trades below its calculated fair value: price $11.99, fair value $18.80, a gap of about +57% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.

Is fair value the same as the market price of CELJF?

No. The price is what the market pays today ($11.99); the fair value is what the company's own numbers justify ($18.80). For Cellcom Israel Ltd the two are $6.81 per share apart. That gap is exactly why we show both numbers side by side.

How much is Cellcom Israel Ltd worth?

The market values Cellcom Israel Ltd at about $2.0B (market capitalisation, as of Sep 24, 2026). Per share that is $11.99; our models calculate a fair value of $18.80 per share.

What do the bullish and bearish scenarios say about CELJF?

Our models span a range for Cellcom Israel Ltd: cautious scenario $14.10, base $18.80, optimistic $24.59 per share (as of Sep 24, 2026, price $11.99). The range comes from different growth and margin assumptions, not from analyst opinions.

What is the P/E ratio of CELJF?

Cellcom Israel Ltd trades at a price-to-earnings ratio of 10.3 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of $18.80 is built from several models across several years. Other multiples: PEG 1.0, P/B 0.7, P/S 0.4, EV/EBITDA 2.5.

What is the PEG ratio of CELJF?

The PEG ratio of Cellcom Israel Ltd is 1.03 (P/E divided by earnings growth, as of Sep 24, 2026). That is above 1, so the growth is already paid for in the price.

How solid is the balance sheet of Cellcom Israel Ltd (CELJF)?

Balance-sheet figures for Cellcom Israel Ltd (as of Sep 24, 2026): return on equity 22.0%, debt of 0.33 per unit of equity. They feed the Quality Score of 59/100, which measures business quality independently of the share price.

How far is CELJF from its 52-week high?

Cellcom Israel Ltd trades at $11.99, about 10% below its 52-week high of $13.25 and 60% above the low of $7.51 (as of Oct 2, 2026). Distance from the high says nothing about value: that is what the fair value of $18.80 is for.

Which stocks are comparable to Cellcom Israel Ltd?

From the same area (Communication Services) we also value China Mobile Limited, Verizon Communications Inc, T-Mobile US, Inc, AT&T Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.

Is Cellcom Israel Ltd stock attractive at the current price?

The data as of Sep 24, 2026: price $11.99, calculated fair value $18.80 (+57%), Quality Score 59/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.

How is the fair value of CELJF calculated?

We run Cellcom Israel Ltd through 24 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $18.80, with the spread shown as a cautious and an optimistic scenario.

Is it still worth investing in stocks now?

The global stock market currently sits 14.5 % above its aggregate fair value. Cellcom Israel Ltd currently trades 36 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.

What is the share price of Cellcom Israel Ltd (CELJF)?

The closing price on Oct 2, 2026 was $11.99. Our model-based fair value is $18.80, about +57% upside (undervalued). We carry closing prices from our data provider, not a live tick.

What should I pay attention to with Cellcom Israel Ltd right now?

The price is below even our cautious bear case ($14.10). The market is more pessimistic than our downside scenario. Solid quality (59/100) at a price below fair value, the discount is the argument here, not the business quality.

Where does the earnings growth of Cellcom Israel Ltd (CELJF) come from?

Earnings per share at Cellcom Israel Ltd grew −1.4 % a year from 2014 to 2025. Broken into its drivers: revenue per share −5.2 %, EBIT margin −2.0 %, tax rate −0.4 %, residual (interest, one-offs) +6.6 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.

Key figures of Cellcom Israel Ltd

How large is the market capitalisation of Cellcom Israel Ltd (CELJF)?

The market capitalisation of Cellcom Israel Ltd is $2.0B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.

What is the P/S ratio of Cellcom Israel Ltd (CELJF)?

The price-to-sales ratio of Cellcom Israel Ltd is 1.37 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.

What are the earnings per share of Cellcom Israel Ltd (CELJF)?

Earnings per share at Cellcom Israel Ltd are $1.16 (price ÷ EPS = P/E 10.3). Earnings per share over the last twelve months: total profit spread across every single share.

What is the dividend yield of Cellcom Israel Ltd (CELJF)?

The dividend yield of Cellcom Israel Ltd is 10.7% (payout 111%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.

What is the net margin of Cellcom Israel Ltd (CELJF)?

The net margin of Cellcom Israel Ltd is 13.3% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.

What is the return on equity of Cellcom Israel Ltd (CELJF)?

The return on equity (ROE) of Cellcom Israel Ltd is 22.0% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.

What is the EBIT return on assets of Cellcom Israel Ltd (CELJF)?

On an EBIT basis the return on assets of Cellcom Israel Ltd is 5.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.

How fast is revenue growing at Cellcom Israel Ltd (CELJF)?

Revenue at Cellcom Israel Ltd is growing −8.9% versus a year earlier (3y avg −0.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.

How fast are earnings growing at Cellcom Israel Ltd (CELJF)?

Earnings per share at Cellcom Israel Ltd are growing +20.0% versus a year earlier. How much earnings per share grew versus a year earlier.

How much net debt does Cellcom Israel Ltd (CELJF) carry?

The net debt of Cellcom Israel Ltd is 1.7B ILS (fiscal year 2025, ≈ 2.3 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.

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