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Chic Republic PCL (CHIC) Fair Value & Analysis

Consumer Cyclical · TH · Market cap 435M THB (≈ $13.1M)

CR Chic Republic PCL CHIC · BK
Price0.3100 THB
Fair Value0.0400 THB
Upside-87.1%
Quality42/100
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Strengths

✓Low debt · generates free cash flow

Risks

!Trades 675% ABOVE our fair value of 0.0400 THB
!Weak Growth (revenue 5y −4.8 %/yr)
!Thin margins · 1.5% net margin
!Trails peers (5/13)
Weak Growth (revenue 5y −4.8 %/yr)
Thin margins · 1.5% net margin
Low debt · generates free cash flow
Trails peers (5/13)
Narrow moat 33/100
Evidence: Medium Range 0.0200 THB – 0.0800 THB Share as image

Fair value as of: Aug 19, 2026

From 11 valuation models · updated 9 days ago

Share price −3.1% over the past month.

Below-average quality, and trading another 675% above our fair value.

What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

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What matters now

  • The price sits above even our optimistic bull case (0.0800 THB). The favourable scenario is already priced in.
  • Weak quality (42/100) and above fair value at the same time, the margin of safety is missing on both counts.
  • The model range is unusually wide (0.0200 THB to 0.0800 THB). The outcome hinges heavily on assumptions, so read the point estimate with caution.
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Price vs Fair Value (4 years)

1.11 THB 0.2100 THB Fair Value 0.0400 THB Jul 2022 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 19, 2026.

How to read this chart

49‑month range 0.2100 THB – 1.11 THB · fair‑value band 0.0200 THB – 0.0800 THB · the 0.3100 THB price screens above the 0.0400 THB fair value. Dashed = 300-day average. As of Aug 19, 2026.

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Analysis

Chic Republic PCL (CHIC) currently trades at 0.3100 THB, while our model-based Fair Value estimate is 0.0400 THB, implying the stock looks roughly 87.1% overvalued today. The Quality Score stands at 42/100 (below-average quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: medium).

Over the trailing twelve months, Chic Republic PCL generated revenue of 639M THB at a net margin of 1.5%. Revenue grew 14.7% year over year. It earns a return on equity of 1.2%. Net debt stands at 1.2B THB. Fundamentals as of Aug 19, 2026

Our scenario range runs from 0.0200 THB (bear case) to 0.0800 THB (bull case); at 0.3100 THB, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 30% below its 52-week high and 48% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -10% fair-value upside, at -87%, CHIC screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Note: the current price implies far more future growth than the conservative anchors of our models allow (base growth is deliberately capped, we do not regard such extreme rates as sustainable). Our models are not designed for expectations this high; that is why the individual models scatter extremely (0.0300 THB to 0.4200 THB). Read the values as a conservative anchor, not as a price target.
Model Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF 0.0200 THB 0.0300 THB 0.0600 THB 80
Rev-Margin DCF 0.0200 THB 0.0400 THB 0.0800 THB 74
EV/EBITDA 0.2900 THB 0.4000 THB 0.5100 THB 54
All 11 models by family
DCF Models
FCF DCF 0.0200 THB 0.0300 THB 0.0600 THB 38
Owner Earnings 0.3200 THB 0.4200 THB 0.6100 THB 31
5Y Revenue Exit 0.0200 THB 0.0400 THB 0.0800 THB 39
5Y EBITDA Exit 0.1400 THB 0.2600 THB 0.4200 THB 41
10Y Revenue Exit 0.0100 THB 0.0300 THB 0.0500 THB 36
10Y EBITDA Exit 0.0900 THB 0.1600 THB 0.2300 THB 37
Multiples
EV/EBITDA 0.2900 THB 0.4000 THB 0.5100 THB 54
EV/Revenue 0.0200 THB 0.0500 THB 0.0800 THB 43
Asset-Based
NCAV (Graham) 0.3000 THB 0.4000 THB 0.6000 THB 50
Growth DCF
Growth DCF 0.0200 THB 0.0300 THB 0.0600 THB 80
Rev-Margin DCF 0.0200 THB 0.0400 THB 0.0800 THB 74

Widest divergence: Asset-Based (0.4000 THB) versus Growth DCF (0.0300 THB). Highest evidence: Growth DCF (80).

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Key figures & financial health

P/E ratio 31.0
P/S ratio 0.68 TTM
EPS (TTM) 0.0100 THB price ÷ EPS = P/E 31.0
Net margin -1.5% FY2025
Return on equity 1.2% TTM
Return on assets (EBIT) 1.4% avg 5y
More key figures
Profitability
Operating margin 9.3% TTM
Growth
Revenue (TTM) 639M THB TTM
Revenue growth (YoY) +14.7% 3y avg -10.2%
EPS growth (YoY) +680%
Balance sheet & cash flow
Free cash flow 9.5M THB FY2025
Net debt 1.2B THB FY2025

Figures from reported company fundamentals · as of Aug 19, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 42/100

Of which business quality 39 · Market factors (momentum, volatility) 49

Profitability 15
Margins and returns on capital today
Quality Growth 21
Are margins and returns improving?
Cashflow 19
Earnings quality: real cash, not paper profit
Fin. Strength 39
Balance sheet, leverage, solvency risk
Investment 90
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 53
Price trend over the last 3–12 months (market factor)
52W Momentum 42
Distance to the 52-week high (market factor)
Net Issuance 82
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.

About the company

Chic Republic Public Company Limited, together with its subsidiaries, engages in the distribution and installation of furniture, and house and garden decoration in Thailand.

Full company description

Chic Republic Public Company Limited, together with its subsidiaries, engages in the distribution and installation of furniture, and house and garden decoration in Thailand. The company offers sofas and chairs, tables, cabinets and shelves, lighting, home décor products, beds, mattresses and beddings, trolleys, bath towels, and smart safe box; and furniture, accessories, and housewares under the Chic Republic, Rina Hey, and Ashley brands. It also provides flower arrangement and walk-in closet services; interior design and turnkey services for restaurants, cafés, condominium mockup rooms, and sales galleries under the Chic Design Studio name; and furniture rental services under the Chic Rent In Style name, as well as manufactures and installs built-in furniture for real estate clients and condominium projects. In addition, the company offers management services; and leases properties, such as restaurants. It sells its products through its stores and online. Chic Republic Public Company Limited was incorporated in 2009 and is headquartered in Bangkok, Thailand.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Chic Republic PCL reported revenue of 550M THB in FY2025 versus 665M THB in FY2021, a compound −4.6%/yr. Reported net income was −8.0M THB in FY2025.

Growth Quality 32/100
Revenue growth is weak, negative or inconsistent.
Latest Revenue (FY 2025)
550M THB
Latest YoY
−5.7%
Avg. revenue growth/yr (3Y) ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
−10.2%
Avg. revenue growth/yr (5Y) ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
−4.8%
Avg. revenue growth/yr (11Y) ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
−1.8%
Value creation/yr ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Revenue −4.6%/yr
FY21 665M THB
FY22 760M THB
FY23 690M THB
FY24 583M THB
FY25 550M THB
Net income
FY21 19.3M THB
FY22 16.6M THB
FY23 14.4M THB
FY24 −26.7M THB
FY25 −8.0M THB

CHIC screens 87% overvalued. Compare with Midea Group →

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Chic Republic PCL · Fair Value
0.0400 THB −87%Fair Value
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Cite: Fair Value Calculator (2026). "Chic Republic PCL Fair Value". https://www.fairvalue-calculator.com/stock/CHIC

Peer Group

Furnishings, Fixtures & Appliances · 319 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 42 · Bottom 25%
Fair Value upside −87% · Bottom 25%
Return on equity (TTM) 1% · Below median
Return on assets 1% · Below median
Net margin (TTM) 2% · Below median
Operating margin (TTM) 9% · Above median
Revenue growth 15% · Top 25%
Debt / equity 0.17× · Higher than median

Valuation Multiples vs Furnishings, Fixtures & Appliances median · lower = cheaper

P/E (TTM) 31.0× · Pricier than median
P/B 0.53× · Cheaper than median
P/S (TTM) 0.68× · Pricier than median
P/FCF 1.4× · Cheaper than median
EV/EBITDA 4.7× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE0 · sector 17
FUTURE74 · sector 0
PAST5 · sector 19
HEALTH91 · sector 98
DIVIDEND0 · sector 56

VALUE 0: the price sits above our fair-value range.

Insider activity: 45/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate (as of Aug 19, 2026).

Stock Price Fair Value vs Fair Value
Midea Group 000333 ¥84.34 ¥99.66 +18%
Gree Electric Appliances, Inc 000651 ¥41.58 ¥86.91 +109%
Haier Smart Home Co 600690 ¥21.79 ¥36.04 +65%
King Slide Works Co 2059 12,500 TWD 1,917 TWD -85%
Guangdong Songfa Ceramics Co 603268 ¥173.26 ¥38.83 -78%
SharkNinja, Inc SN $181.24 $89.07 -51%
Somnigroup International Inc SGI $64.25 $31.80 -51%
Mohawk Industries, Inc MHK $132.17 $119.26 -10%
Hisense Home Appliances Group 000921 ¥26.12 ¥50.62 +94%
Alliance Laundry Holdings ALH $25.91 $7.74 -70%

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Frequently asked questions

Is Chic Republic PCL (CHIC) overvalued or undervalued?
As of Aug 19, 2026, our model estimates a fair value of 0.0400 THB versus a price of 0.3100 THB, about −87% (overvalued).
What is the fair value of CHIC?
Our model-based fair value for Chic Republic PCL is 0.0400 THB (as of Aug 19, 2026), built from audited fundamentals. The current price: 0.3100 THB.
What is the quality score of CHIC?
Chic Republic PCL has a Quality Score of 42/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Chic Republic PCL (CHIC)?
Chic Republic PCL reported trailing-twelve-month revenue of about 639M THB (latest available figure, as of Aug 19, 2026).
What is the net profit margin of CHIC?
The net profit margin of Chic Republic PCL is about 1.5%, meaning it keeps roughly 1.5% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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