Giftify, Inc (GIFT) Fair Value & Analysis
Communication Services · US · Market cap $30.4M
Fair value as of: Jun 25, 2026
Analysis
Giftify, Inc (GIFT) currently trades at $0.8729, while our model-based Fair Value estimate is $0.4400 — implying the stock looks roughly 49.6% overvalued today. We read business quality at 95/100 (high quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).
About the company
Giftify, Inc. owns and operates a restaurant deal space in the United States. The company operates Restaurant.com that connects digital consumers, businesses, and communities with dining and merchant deals. It also sells discount certificates for restaurants on behalf of third-party restaurants, as well as complementary entertainment and travel offerings, and consumer products. In addition, the company operates CardCash, a gift card exchange platform that facilitates the purchase and sale of unused gift cards at discounted rates for consumers and businesses. The company was founded in 1999 and is based in Schaumburg, Illinois.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.