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Gray Media, Inc (GTN) Fair Value & Analysis

Communication Services · US · Market cap $389M

Price$3.95
Fair Value$22.64
Upside+473.2%
Quality95/100
Evidence: Low Range $4.53 – $25.79

Fair value as of: Jun 25, 2026

Analysis

Gray Media, Inc (GTN) currently trades at $3.95, while our model-based Fair Value estimate is $22.64 — implying the stock looks roughly 473.2% undervalued today. We read business quality at 95/100 (high quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: low) — always confirm before acting.

About the company

Gray Media, Inc., a multimedia company, owns and/or operates local television stations and digital assets in the United States. The company operates through Broadcasting, Production Companies, and Other segments. It also owns Gray Digital Media, a digital agency that provides clients with digital marketing strategies; and operates video production companies and studio production facilities. The company was formerly known as Gray Television, Inc. and changed its name to Gray Media, Inc. in July 2002. Gray Media, Inc. was founded in 1891 and is headquartered in Atlanta, Georgia.

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Frequently asked questions

Is Gray Media, Inc (GTN) undervalued?
As of Jun 25, 2026, our model estimates a fair value of $22.64 versus a price of $3.95 — about +473% (undervalued). Model-based estimate, not financial advice.
What is the fair value of GTN?
Our 21-model fair value for Gray Media, Inc is $22.64 (as of Jun 25, 2026), built from audited fundamentals. The current price is $3.95.
What is the quality score of GTN?
Gray Media, Inc has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.