Hisense Home Appliances Group (HISEF) fair value: what the stock is really worth
As of Sep 25, 2026: fair value of Hisense Home Appliances Group $7.65, price $2.70, upside +183.0%, quality 55 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? Yes
- Add to watchlist
Hisense Home Appliances Group
HISEF · USClearly undervaluedStrong Fair Value upside, but quality is only moderate.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range $0.2351 – $4.30 · fair‑value band $5.73 – $9.57 · the $2.70 price screens below the $7.65 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
Company profile
Hisense Home Appliances Group Co., Ltd., together with its subsidiaries, engages in the research, development, manufacture, marketing, and servicing of home appliances in the People's Republic of China and internationally. It operates through Air Conditioning Unit, Ice Cleaning Equipment, and Others segments.
Show more
Hisense Home Appliances Group Co., Ltd., together with its subsidiaries, engages in the research, development, manufacture, marketing, and servicing of home appliances in the People's Republic of China and internationally. It operates through Air Conditioning Unit, Ice Cleaning Equipment, and Others segments. The company offers HVAC systems, refrigerators, residential air conditioners, central air conditioners, freezers, washing machines, kitchen appliances, molds, automotive air conditioning compressors, and automotive integrated thermal management systems, as well as comprehensive smart home solutions. It sells its products under the Hisense, Ronshen, Kelon, Hitachi, York, Gorenje, ASKO, and Sanden brands through its online store. In addition, the company engages in investing activities. The company was formerly known as Hisense Kelon Electrical Holdings Company Limited and changed its name to Hisense Home Appliances Group Co., Ltd. in October 2018. Hisense Home Appliances Group Co., Ltd. was founded in 1984 and is headquartered in Foshan, the People's Republic of China.
Stock analysis
Hisense Home Appliances Group (HISEF) currently trades at $2.70, while our model-based Fair Value estimate is $7.65, implying the stock looks roughly 64.7% undervalued today.
Show more
Valuation
Bull case: the DCF Models group reads highest at a median of $9.50 per share, and 25 of the 26 models we run sit above the $2.70 price.
Bear case: the Asset-Based group reads lowest at $1.28, and 1 of the 26 models stay below the price. Evidence for this calculation is medium.
Scenario range: $5.73 (bear) to $9.57 (bull), the price of $2.70 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 55/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Hisense Home Appliances Group reported revenue of 87.9B CNY in FY2025 versus 67.6B CNY in FY2021, a compound +6.8%/yr. Reported net income was 3.2B CNY in FY2025, compounding +8.0%/yr from FY2021.
Key figures
Market cap $4.8B · P/E ratio 9.5 · P/S ratio 0.35 · EPS (TTM) $0.3300 · Net margin 3.6% · Return on equity 21.1% · Return on assets (EBIT) 6.9% · Operating margin 6.9%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).
What moves the price
The share trades about 22% below its 52-week high and 13% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −14% fair-value upside, at 183%, HISEF screens cheaper than that median.
Fair Value models
All 26 models by family
Notify me when HISEF reaches fair value
Put HISEF on your watchlist. We get in touch as soon as price and fair value meet or the trend turns.
Set up alert →Quality Score breakdown
Of which business quality 55 · Market factors (momentum, volatility) 36
Revenue & earnings trend
Growth Forecast
Watch HISEF, get fair value alerts →
Compare Hisense Home Appliances Group with another stock
Price, fair value, quality and upside side by side.
Context: sector, industry, market
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Midea Group 000333 | ¥82.65 | ¥129.21 | +56% |
| King Slide Works Co 2059 | 12,350 TWD | 4,427 TWD | −64% |
| Gree Electric Appliances, Inc 000651 | ¥38.50 | ¥97.62 | +154% |
| Haier Smart Home Co 600690 | ¥20.14 | ¥45.72 | +127% |
| SharkNinja, Inc SN | $177.74 | $100.43 | −43% |
| Somnigroup International Inc SGI | $62.75 | $31.80 | −49% |
| Mohawk Industries, Inc MHK | $125.12 | $107.31 | −14% |
| COWAY Co 021240 | 99,800 KRW | 74,673 KRW | −25% |
| Zhejiang Supor Co 002032 | ¥39.23 | ¥50.78 | +29% |
| Sichuan Changhong Electric Co 600839 | ¥6.57 | ¥4.71 | −28% |
Explore undervalued stocks
More undervalued Consumer Cyclical stocks →
Try a ready-made strategy
Pick a strategy and jump into the live analysis with that exact screen applied.
Discover tools
Frequently asked questions
Is Hisense Home Appliances Group (HISEF) overvalued or undervalued?
What is the fair value of HISEF?
What is the quality score of HISEF?
What is the price target for Hisense Home Appliances Group (HISEF)?
What is the Hisense Home Appliances Group stock forecast for 2026?
What is the revenue of Hisense Home Appliances Group (HISEF)?
What growth is priced into Hisense Home Appliances Group (HISEF)?
What discount rate (WACC) does the fair value of HISEF use?
What is a reverse DCF?
How much growth has Hisense Home Appliances Group (HISEF) delivered so far?
How fast is the sector of Hisense Home Appliances Group (HISEF) growing?
What is the free cash flow yield of Hisense Home Appliances Group (HISEF)?
What is the intrinsic value of Hisense Home Appliances Group (HISEF)?
Is Hisense Home Appliances Group stock overvalued or undervalued in 2026?
Is fair value the same as the market price of HISEF?
How much is Hisense Home Appliances Group worth?
What do the bullish and bearish scenarios say about HISEF?
How far is HISEF from its 52-week high?
Which stocks are comparable to Hisense Home Appliances Group?
Is Hisense Home Appliances Group stock attractive at the current price?
How is the fair value of HISEF calculated?
Is it still worth investing in stocks now?
What is the share price of Hisense Home Appliances Group (HISEF)?
What should I pay attention to with Hisense Home Appliances Group right now?
Where does the earnings growth of Hisense Home Appliances Group (HISEF) come from?
Key figures of Hisense Home Appliances Group
How large is the market capitalisation of Hisense Home Appliances Group (HISEF)?
What is the P/E ratio of Hisense Home Appliances Group (HISEF)?
What is the P/S ratio of Hisense Home Appliances Group (HISEF)?
What are the earnings per share of Hisense Home Appliances Group (HISEF)?
What is the net margin of Hisense Home Appliances Group (HISEF)?
What is the return on equity of Hisense Home Appliances Group (HISEF)?
What is the EBIT return on assets of Hisense Home Appliances Group (HISEF)?
What is the operating margin of Hisense Home Appliances Group (HISEF)?
How fast is revenue growing at Hisense Home Appliances Group (HISEF)?
How fast are earnings growing at Hisense Home Appliances Group (HISEF)?
How much net debt does Hisense Home Appliances Group (HISEF) carry?
Continue in the live analysis
Fair value and trend for 35,000+ stocks, watchlist, comparison and the diversification check. You can also try 14 days of Pro there, no card.
Open the live analysis →Zero risk: nothing is ever charged. Your watchlist is yours, with or without an account.