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Sunrise Communications AG (SUNN) Fair Value & Analysis

Communication Services · CH · Market cap CHF 3.1B

PriceCHF 41.36
Fair ValueCHF 96.91
Upside+134.3%
Quality95/100
Evidence: Medium Range CHF 49.78 – CHF 144.05

Analysis

Sunrise Communications AG (SUNN) currently trades at CHF 41.36, while our model-based Fair Value estimate is CHF 96.91 — implying the stock looks roughly 134.3% undervalued today. We read business quality at 95/100 (high quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.

About the company

Sunrise Communications AG, together with its subsidiaries, provides telecommunications services in Switzerland. It operates in three segments: Residential Customers; Business Customers and Wholesale; and Infrastructure and Support Functions. The company offers mobile services comprising prepaid and postpaid voice, SMS and data, and international calling and roaming services; broadband, TV, and fixed-line telephony services; and device-as-a-service, as well as sells third-party mobile phones, tablets, and other hardware and accessories. It also operates the MySports, which broadcasts Swiss National League ice-hockey games and North American National Hockey League games; and The Sunrise TV Shop, which consolidates streaming subscriptions. In addition, the company offers Sunrise Pay, a payment method involving paying through the phone bill or deducting payment from the prepaid balance; Sunrise Protect, a comprehensive security solution; Identity Protect, which safeguards personal and s…

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.