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Vitro S.A.B. de C.V (VITROA) fair value: what the stock is really worth

As of Sep 24, 2026: fair value of Vitro S.A.B. de C.V MXN 3.45, price MXN 4.55, upside -24.1%, quality 70 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? Yes
  3. Add to watchlist

Basic Materials · MX · ISIN MXP9802B1093

VS Thin data Sep 24, 2026

Vitro S.A.B. de C.V

VITROA · MX

Overvalued / MonitorQuality is not strong enough to offset the price risk.

!Fair value 3.45 MXN · Overvalued (−24%)
✓Quality 70/100
!Weak Growth (revenue 5y −32.6 %/yr)
✓Highly profitable · 60.6% net margin (TTM)
✓Low debt · generates free cash flow
!Mixed vs. peers (7/13)
!Moderate moat 52/100
!Insider activity 35/100
!Evidence only low, so the estimate is less certain
!Weak on valuation: 1 out of 100

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

29.59 MXN 3.45 MXN Fair Value 3.45 MXN Mar 2020 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

60‑month range 3.45 MXN – 29.59 MXN · fair‑value band 2.68 MXN – 6.79 MXN · the 4.55 MXN price screens above the 3.45 MXN fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.

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Company profile

Vitro, S.A.B. de C.V., through its subsidiaries, produces, processes, distributes, and markets inorganic chemical products worldwide. The company provides sodium carbonate and bicarbonate, calcium chloride, and sodium chloride. It serves automotive, glass, detergent, water treatment, pharmaceutical, food, oil, road deicing, and livestock sectors.

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Vitro, S.A.B. de C.V., through its subsidiaries, produces, processes, distributes, and markets inorganic chemical products worldwide. The company provides sodium carbonate and bicarbonate, calcium chloride, and sodium chloride. It serves automotive, glass, detergent, water treatment, pharmaceutical, food, oil, road deicing, and livestock sectors. Vitro, S.A.B. de C.V. was founded in 1909 and is based in San Pedro Garza García, Mexico.

Stock analysis

Vitro S.A.B. de C.V (VITROA) currently trades at 4.55 MXN, while our model-based Fair Value estimate is 3.45 MXN, implying the stock looks roughly 31.7% overvalued today.

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Valuation

Bull case: the Growth DCF group reads highest at a median of 5.16 MXN per share, and 4 of the 23 models we run sit above the 4.55 MXN price.

Bear case: the Dividend Discount group reads lowest at 0.4800 MXN, and 19 of the 23 models stay below the price. Evidence for this calculation is low.

Scenario range: 2.68 MXN (bear) to 6.79 MXN (bull), the price of 4.55 MXN sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 70/100 (solid quality), in the Basic Materials sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

Vitro S.A.B. de C.V reported revenue of $311M in FY2023 versus $2.2B in FY2019, a compound −38.6%/yr. Reported net income was $129M in FY2023, compounding +19.1%/yr from FY2019.

Key figures

Market cap 2.4B MXN (≈ $136M) · P/S ratio 8.43 · EPS (TTM) −3.62 MXN · Net margin 41.6% · Return on equity 17.3% · Return on assets (EBIT) 2.8% · Operating margin 3.0% · Revenue (TTM) $284M.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 48 out of 100 (low confidence).

What moves the price

The share trades about 26% below its 52-week high and 32% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Basic Materials peers we cover trades at −47% fair-value upside, at −24%, VITROA screens cheaper than that median.

Fair Value models

Bear 2.68 MXN Fair Value 3.45 MXN Bull 6.79 MXN
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF 4.03 MXN 5.12 MXN 6.87 MXN 82
Growth DCF 4.14 MXN 5.16 MXN 6.68 MXN 80
Owner Earnings 2.07 MXN 2.65 MXN 3.58 MXN 78
All 23 models by family
DCF Models
FCF DCF 4.03 MXN 5.12 MXN 6.87 MXN 82
Owner Earnings 2.07 MXN 2.65 MXN 3.58 MXN 78
5Y Revenue Exit 2.17 MXN 2.54 MXN 3.08 MXN 74
5Y EBITDA Exit 2.20 MXN 2.60 MXN 3.14 MXN 77
5Y P/E Exit 3.41 MXN 4.69 MXN 6.23 MXN 71
10Y Revenue Exit 3.03 MXN 3.36 MXN 3.65 MXN 68
10Y EBITDA Exit 3.06 MXN 3.39 MXN 3.69 MXN 70
10Y P/E Exit 3.69 MXN 4.49 MXN 5.23 MXN 65
Earnings-Based
Graham-Dodd 1.87 MXN 2.28 MXN 2.57 MXN 67
EPV 0.1100 MXN 0.1500 MXN 0.1700 MXN 74
Dividend Discount
Gordon GGM 0.4400 MXN 0.4800 MXN 0.5200 MXN 69
DDM Multi-Stage 0.4400 MXN 0.5100 MXN 0.6000 MXN 67
Multiples
P/E Multiple 3.50 MXN 4.67 MXN 5.84 MXN 63
P/S Multiple 0.7400 MXN 0.9900 MXN 1.24 MXN 58
P/B Multiple 3.22 MXN 4.29 MXN 5.37 MXN 55
EV/EBIT 0.6400 MXN 0.9100 MXN 1.18 MXN 65
EV/EBITDA 0.6600 MXN 0.9400 MXN 1.21 MXN 67
EV/Revenue 0.5300 MXN 0.8300 MXN 1.13 MXN 53
Asset-Based
NCAV (Graham) 0.7200 MXN 0.9600 MXN 1.43 MXN 54
Growth DCF
Growth DCF 4.14 MXN 5.16 MXN 6.68 MXN 80
Economic Profit
Residual Income 1.42 MXN 1.89 MXN 5.02 MXN 67
ROIC Compounder 0.1100 MXN 0.1500 MXN 0.1700 MXN 72
Growth Earnings
Growth-Adj P/E 2.50 MXN 3.57 MXN 4.63 MXN 67

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Quality Score breakdown

Overall quality 70/100

Of which business quality 69 · Market factors (momentum, volatility) 22

Profitability 49
Margins and returns on capital today
Quality Growth 60
Are margins and returns improving?
Cashflow 99
Earnings quality: real cash, not paper profit
Fin. Strength 42
Balance sheet, leverage, solvency risk
Investment 93
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 9
Price trend over the last 3–12 months (market factor)
52W Momentum 13
Distance to the 52-week high (market factor)
Net Issuance 83
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 40/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−86.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−44.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−32.6%
Revenue growth 23 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−17.8%
What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
−4.0%
Earnings growth per share plus dividend.
Earnings per share, growth per year−4.0%
Dividend (yield on the price)0.0%
Profit margin 2018 to 2023 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.11% → 12%

VITROA screens 32% overvalued. Compare with CRH plc →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Building Materials · 258 stocks

Beats the industry median on 7/13 measures
A mixed picture versus its industry peers.
Valuation
Quality Score 70 · Top 25%
Fair Value upside −21% · Below median
Profitability
Return on equity (TTM) 17% · Top 25%
Return on assets −1% · Bottom 25%
Net margin (TTM) 61% · Top 25%
Operating margin (TTM) 3% · Below median
Growth and dividend
Revenue growth 16% · Top 25%
Dividend yield (TTM) 0.0% · Bottom 25%
Balance sheet
Debt / equity 0.17× · Above median

Valuation Multiplesvs Building Materials median · lower = cheaper

P/B 0.20× · Cheapest 25%
P/S (TTM) 0.48× · Cheaper than median
P/FCF 0.5× · Cheaper than median
EV/EBITDA 23.1× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)1 · sector 26
FUTURE (revenue growth)78 · sector 2
PAST (return on equity)69 · sector 15
HEALTH (low debt)92 · sector 92
DIVIDEND (yield)0 · sector 46

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Building Materials stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
CRH plc CRH $88.04 $74.79 −15%
Holcim AG HOLN CHF 66.32 CHF 33.05 −50%
Vulcan Materials Company VMC $247.87 $131.48 −47%
UltraTech Cement Limited ULTRACEMCO ₹11,155 ₹4,719 −58%
Martin Marietta Materials, Inc MLM $499.34 $245.83 −51%
China Jushi Co 600176 ¥45.62 ¥29.50 −35%
Amrize AG AMRZ $39.00 $34.66 −11%
Grasim Industries Limited GRASIM ₹3,189 ₹1,245 −61%
CEMEX, S.A. CX $10.24 $25.27 +147%
James Hardie Industries plc JHX A$38.17 A$7.93 −79%

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Cite: Fair Value Calculator (2026). "Vitro S.A.B. de C.V Fair Value". https://www.fairvalue-calculator.com/stock/VITROA

Frequently asked questions

Is Vitro S.A.B. de C.V (VITROA) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of 3.45 MXN versus a price of 4.55 MXN, about −24% upside (overvalued).
What is the fair value of VITROA?
Our model-based fair value for Vitro S.A.B. de C.V is 3.45 MXN (as of Sep 24, 2026), built from audited fundamentals. The current price: 4.55 MXN.
What is the quality score of VITROA?
Vitro S.A.B. de C.V has a Quality Score of 70/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Vitro S.A.B. de C.V (VITROA)?
Our model-based price target is the fair value of 3.45 MXN (as of Sep 24, 2026) from 23 valuation models. Cautious scenario 2.68 MXN, optimistic scenario 6.79 MXN. It is a calculation from audited fundamentals, not an analyst target.
What is the Vitro S.A.B. de C.V stock forecast for 2026?
Our models put fair value at 3.45 MXN, about −24% upside versus a price of 4.55 MXN (overvalued). Cautious scenario 2.68 MXN, optimistic scenario 6.79 MXN. The calculation is refreshed regularly with new filings.
What is the revenue of Vitro S.A.B. de C.V (VITROA)?
Vitro S.A.B. de C.V reported trailing-twelve-month revenue of about $284M (latest available figure, as of Sep 24, 2026).
What is the intrinsic value of Vitro S.A.B. de C.V (VITROA)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Vitro S.A.B. de C.V it is 3.45 MXN per share (as of Sep 24, 2026), against a price of 4.55 MXN. It is the blended result of 23 valuation models (cash flow, earnings, asset, dividend).
Is Vitro S.A.B. de C.V stock overvalued or undervalued in 2026?
As of Sep 24, 2026, VITROA trades above its calculated fair value: price 4.55 MXN, fair value 3.45 MXN, a gap of about −24% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of VITROA?
No. The price is what the market pays today (4.55 MXN); the fair value is what the company's own numbers justify (3.45 MXN). For Vitro S.A.B. de C.V the two are 1.10 MXN per share apart. That gap is exactly why we show both numbers side by side.
How much is Vitro S.A.B. de C.V worth?
The market values Vitro S.A.B. de C.V at about 2.4B MXN (market capitalisation, as of Sep 24, 2026). Per share that is 4.55 MXN; our models calculate a fair value of 3.45 MXN per share.
What do the bullish and bearish scenarios say about VITROA?
Our models span a range for Vitro S.A.B. de C.V: cautious scenario 2.68 MXN, base 3.45 MXN, optimistic 6.79 MXN per share (as of Sep 24, 2026, price 4.55 MXN). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Vitro S.A.B. de C.V (VITROA)?
Balance-sheet figures for Vitro S.A.B. de C.V (as of Sep 24, 2026): return on equity 17.3%, debt of 0.17 per unit of equity. They feed the Quality Score of 70/100, which measures business quality independently of the share price.
How far is VITROA from its 52-week high?
Vitro S.A.B. de C.V trades at 4.55 MXN, about 26% below its 52-week high of 6.12 MXN and 32% above the low of 3.45 MXN (as of Sep 24, 2026). Distance from the high says nothing about value: that is what the fair value of 3.45 MXN is for.
Which stocks are comparable to Vitro S.A.B. de C.V?
From the same area (Basic Materials) we also value CRH plc, Holcim AG, Vulcan Materials Company, UltraTech Cement Limited, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Vitro S.A.B. de C.V stock attractive at the current price?
The data as of Sep 24, 2026: price 4.55 MXN, calculated fair value 3.45 MXN (−24%), Quality Score 70/100, from 23 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of VITROA calculated?
We run Vitro S.A.B. de C.V through 23 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 3.45 MXN, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0 % above its aggregate fair value. Vitro S.A.B. de C.V itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Vitro S.A.B. de C.V (VITROA)?
The closing price on Sep 24, 2026 was 4.55 MXN. Our model-based fair value is 3.45 MXN, about −24% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Vitro S.A.B. de C.V right now?
A high-quality business (quality 70/100), yet the market already pays well above fair value. Quality at a full price, with little margin of safety. A fairly wide model range (2.68 MXN to 6.79 MXN) leaves room in how you read the outcome. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Key figures of Vitro S.A.B. de C.V

How large is the market capitalisation of Vitro S.A.B. de C.V (VITROA)?
The market capitalisation of Vitro S.A.B. de C.V is 2.4B MXN (≈ $136M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Vitro S.A.B. de C.V (VITROA)?
The price-to-sales ratio of Vitro S.A.B. de C.V is 8.43 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Vitro S.A.B. de C.V (VITROA)?
Earnings per share at Vitro S.A.B. de C.V are −3.62 MXN. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Vitro S.A.B. de C.V (VITROA)?
The net margin of Vitro S.A.B. de C.V is 41.6% (fiscal year 2023). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Vitro S.A.B. de C.V (VITROA)?
The return on equity (ROE) of Vitro S.A.B. de C.V is 17.3% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Vitro S.A.B. de C.V (VITROA)?
On an EBIT basis the return on assets of Vitro S.A.B. de C.V is 2.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Vitro S.A.B. de C.V (VITROA)?
The operating margin of Vitro S.A.B. de C.V is 3.0% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Vitro S.A.B. de C.V (VITROA)?
Revenue at Vitro S.A.B. de C.V is growing +15.5% versus a year earlier (3y avg −44.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Vitro S.A.B. de C.V (VITROA)?
Earnings per share at Vitro S.A.B. de C.V are growing +291% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Vitro S.A.B. de C.V (VITROA) generate?
The free cash flow of Vitro S.A.B. de C.V is $255M (fiscal year 2023). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Vitro S.A.B. de C.V (VITROA) carry?
The net debt of Vitro S.A.B. de C.V is $74.8M (fiscal year 2023, ≈ 0.3 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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