Mortgage Advice (MAB1) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Mortgage Advice stock £7.19, price £4.03, upside +78.4%, quality 73 out of 100. Rating: strongly undervalued. Calculated from audited financials with 11 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range £3.27 – £12.36 · fair‑value band £2.55 – £10.93 · the £4.03 price screens below the £7.19 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 7, 2026.
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Mortgage Advice Bureau (Holdings) plc, together with its subsidiaries, provides mortgage advice, and advice on protection and general insurance products in the United Kingdom.
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The company provides advice on protection and various insurance products, which include term assurance, income protection, critical illness, and family protection. Mortgage Advice Bureau (Holdings) plc was incorporated in 2000 and is based in Derby, the United Kingdom.
Stock analysis
Mortgage Advice (MAB1) currently trades at £4.03, while our model-based Fair Value estimate is £7.19, implying the stock looks roughly 44% undervalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of £9.15 per share, and 7 of the 11 models we run sit above the £4.03 price.
Bear case: the Economic Profit group reads lowest at £1.68, and 4 of the 11 models stay below the price. Data coverage for this calculation is high.
Scenario range: £2.55 (bear) to £10.93 (bull), the price of £4.03 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 73/100 (solid quality), in the Financial Services sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Mortgage Advice reported revenue of £318M in FY2025 versus £189M in FY2021, a compound +13.9%/yr. Reported net income was £15.1M in FY2025, compounding −5.3%/yr from FY2021.
Key figures
Market cap £233M Small · P/E ratio 15.5 · P/S ratio 0.71 · EPS (TTM) £0.2600 · Dividend yield 5.8% · Net margin 3.6% · Return on equity 17.3% · Return on assets (EBIT) 15.3% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 48 out of 100 (low confidence).
What moves the price
The share trades about 49% below its 52-week high and 23% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at 16% fair-value upside, at 78%, MAB1 screens cheaper than that median.
Fair Value models
Bear£2.55Fair Value £7.19Bull£10.93
Price £4.03 · Upside +78.4%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (£0.0240 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.95/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 1 year
+19.2%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+11.2%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+16.5%
Start year 2020 (pandemic). Over 10 years: +15.5% a year
Revenue growth 14 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+22.7%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+4.4%
Earnings growth per share plus dividend.
Earnings per share, growth per year−1.4%
Dividend (yield on the price)5.8%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.−1.4% vs 4.5%, slowing
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.10% → 8%
Pace: the 5-year rate starts in 2020 (pandemic)
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far and less than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−5.6%
The company could shrink this much every year for the next five years and today's price would still be justified.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+8.8%
Yearly sales growth analysts expect, extended to five years.
After inflation (UK: IMF forecast 2.3% a year to 2030, 3.3% from 2016 to 2025) that is about −7.8% a year for the price and +6.4% for the forecasts.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Mortgage Finance · 49 stocks
Beats the industry median on 10/13 measures
Overall it ranks above its industry peers.
Valuation
Quality Score73 · Top 25%
Fair Value upside+78.4% · Above median
Profitability
Return on equity (12 months)17.3% · Top 25%
Return on assets8.3% · Top 25%
Net margin (12 months)3.6% · Bottom 25%
Operating margin (12 months)5.6% · Below median
Growth and dividend
Revenue growth (quarter YoY)8.6% · Above median
Dividend yield (12 months)5.8% · Above median
Balance sheet
Debt / equity0.12× · Lowest 25%
Valuation Multiplesvs Mortgage Finance median · lower = cheaper
P/E (12 months)15.5× · Pricier than median
P/B3.15× · book value is mostly goodwill ⓘGoodwill and other intangible assets are larger than the equity. The book value mainly reflects prices paid for past acquisitions, so we do not rank this P/B against the peer group.
P/S (12 months)0.71× · Cheapest 25%
Price / free cash flow (fiscal year)7.3× · Cheaper than median
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Mortgage Advice Fair Value". https://www.fairvalue-calculator.com/stock/MAB1
Frequently asked questions
Is Mortgage Advice (MAB1) overvalued or undervalued?
As of Nov 7, 2026, our model estimates a fair value of £7.19 versus a price of £4.03, about +78% upside (undervalued).
What is the fair value of MAB1?
Our model-based fair value for Mortgage Advice is £7.19 (as of Nov 7, 2026), built from audited fundamentals. The current price: £4.03.
What is the quality score of MAB1?
Mortgage Advice has a Quality Score of 73/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Mortgage Advice (MAB1)?
Our model-based price target is the fair value of £7.19 (as of Nov 7, 2026) from 11 valuation models. Cautious scenario £2.55, optimistic scenario £10.93. It is a calculation from audited fundamentals, not an analyst target.
What is the Mortgage Advice stock forecast for 2026?
Our models put fair value at £7.19, about +78% upside versus a price of £4.03 (undervalued). Cautious scenario £2.55, optimistic scenario £10.93. The calculation is refreshed regularly with new filings.
What is the revenue of Mortgage Advice (MAB1)?
Mortgage Advice reported trailing-twelve-month revenue of about £330M (latest available figure, as of Nov 7, 2026).
Does Mortgage Advice pay a dividend?
Mortgage Advice currently shows a dividend yield of 5.76% relative to its recent price (as of Nov 7, 2026).
How much is the dividend of Mortgage Advice (MAB1) and when is the ex-dividend date?
Mortgage Advice pays a dividend of £0.232 per share a year, a dividend yield of 5.8%. The last ex-dividend date was Oct 1, 2026. A dividend has been paid every year since at least 2015. The payout ratio is 89.2% of earnings. Free cash flow covers the dividend 2.40 times. Our assessment: Sustainable. Payout and cash coverage both look sustainable.
What growth is priced into Mortgage Advice (MAB1)?
For today's price to be fair in a discounted-cash-flow model, Mortgage Advice would have to grow free cash flow by -5.6 % per year for five years (discount rate 12.0 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +16.5 % per year. As of Nov 7, 2026.
What discount rate (WACC) does the fair value of MAB1 use?
Our models discount Mortgage Advice at 12.0 %: a base by market capitalisation (small), damped by beta 1.06, country premium for United Kingdom. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Mortgage Advice that is -5.6 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (12.0 %) and the same formula as our fair value.
How much growth has Mortgage Advice (MAB1) delivered so far?
Over the past 5 years revenue at Mortgage Advice grew +16.5 % a year. The price currently implies free-cash-flow growth of -5.6 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Mortgage Advice (MAB1) growing?
The median revenue growth in the sector is +9.2 % a year. That is the yardstick for the growth priced into Mortgage Advice (-5.6 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Mortgage Advice (MAB1)?
The free-cash-flow yield on the price is 13.76 %: that much free cash flow Mortgage Advice produces per unit of market value. When it exceeds the discount rate of our models (12.0 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Mortgage Advice (MAB1)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Mortgage Advice it is £7.19 per share (as of Nov 7, 2026), against a price of £4.03. It is the blended result of 11 valuation models in 6 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Growth DCF, Economic Profit).
Is Mortgage Advice stock overvalued or undervalued in 2026?
As of Nov 7, 2026, MAB1 trades below its calculated fair value: price £4.03, fair value £7.19, a gap of about +78% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of MAB1?
No. The price is what the market pays today (£4.03); the fair value is what the company's own numbers justify (£7.19). For Mortgage Advice the two are £3.16 per share apart. That gap is exactly why we show both numbers side by side.
How much is Mortgage Advice worth?
The market values Mortgage Advice at about £233M (market capitalisation, as of Nov 7, 2026). Per share that is £4.03; our models calculate a fair value of £7.19 per share.
What do the bullish and bearish scenarios say about MAB1?
Our models span a range for Mortgage Advice: cautious scenario £2.55, base £7.19, optimistic £10.93 per share (as of Nov 7, 2026, price £4.03). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of MAB1?
Mortgage Advice trades at a price-to-earnings ratio of 15.5 (as of Nov 7, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of £7.19 is built from several models across several years. Other multiples: P/B 3.2, P/S 0.7, EV/EBITDA 6.3.
How solid is the balance sheet of Mortgage Advice (MAB1)?
Balance-sheet figures for Mortgage Advice (as of Nov 7, 2026): return on equity 17.3%, debt of 0.12 per unit of equity. They feed the Quality Score of 73/100, which measures business quality independently of the share price.
How far is MAB1 from its 52-week high?
Mortgage Advice trades at £4.03, about 49% below its 52-week high of £7.86 and 23% above the low of £3.27 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of £7.19 is for.
Which stocks are comparable to Mortgage Advice?
From the same area (Financial Services) we also value Rocket Companies, Inc, Bajaj Housing Finance Limited, PennyMac Financial Services, Inc, LIC Housing Finance Limited, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Mortgage Advice stock attractive at the current price?
The data as of Nov 7, 2026: price £4.03, calculated fair value £7.19 (+78%), Quality Score 73/100, from 11 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of MAB1 calculated?
We run Mortgage Advice through 11 models from 6 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Growth DCF, Economic Profit. Every model gets the same audited fundamentals; the fair value of £7.19 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Mortgage Advice currently trades 44% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Mortgage Advice (MAB1)?
The closing price on Nov 6, 2026 was £4.03. Our model-based fair value is £7.19, about +78% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Mortgage Advice right now?
The model range is unusually wide (£2.55 to £10.93). The outcome hinges heavily on assumptions, so read the point estimate with caution. Solid quality (73/100) at a price below fair value, the discount is the argument here, not the business quality. For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.
Where does the earnings growth of Mortgage Advice (MAB1) come from?
Earnings per share at Mortgage Advice grew +4.7 % a year from 2014 to 2025. Broken into its drivers: revenue per share +14.4 %, EBIT margin −5.7 %, tax rate −1.6 %, residual (interest, one-offs) −1.5 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Mortgage Advice
How large is the market capitalisation of Mortgage Advice (MAB1)?
The market capitalisation of Mortgage Advice is £233M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Mortgage Advice (MAB1)?
The price-to-sales ratio of Mortgage Advice is 0.71 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Mortgage Advice (MAB1)?
Earnings per share at Mortgage Advice are £0.2600 (price ÷ EPS = P/E 15.5). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Mortgage Advice (MAB1)?
The dividend yield of Mortgage Advice is 5.8% (payout 89.2%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Mortgage Advice (MAB1)?
The net margin of Mortgage Advice is 3.6% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Mortgage Advice (MAB1)?
The return on equity (ROE) of Mortgage Advice is 17.3% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Mortgage Advice (MAB1)?
On an EBIT basis the return on assets of Mortgage Advice is 15.3% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Mortgage Advice (MAB1)?
The operating margin of Mortgage Advice is 5.6% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Mortgage Advice (MAB1)?
Revenue at Mortgage Advice is growing +8.6% versus a year earlier (3y avg +11.2%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Mortgage Advice (MAB1)?
Earnings per share at Mortgage Advice are growing −47.0% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net cash does Mortgage Advice (MAB1) hold?
Mortgage Advice holds more cash than debt, £7.9M net (fiscal year 2025). The company holds more cash than debt, a safety cushion.
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Broad data
Nov 7, 2026