KR Motors Co. Ltd. (000040) Fair Value & Analysis
Consumer Cyclical · KR · Market cap 23.1B KRW (≈ $16.1M) · ISIN KR7000040006
Strengths
Risks
Fair value as of: Aug 13, 2026
From 1 valuation models · updated 17 days ago
Share price +32.9% over the past month.
Below-average quality, and trading another 418% above our fair value.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
What matters now
- The price sits above even our optimistic bull case (427.06 KRW). The favourable scenario is already priced in.
- Weak quality (41/100) and above fair value at the same time, the margin of safety is missing on both counts.
- The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
- A fairly wide model range (213.53 KRW to 427.06 KRW) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
60‑month range 267.00 KRW – 18,920 KRW · fair‑value band 213.53 KRW – 427.06 KRW · the 1,481 KRW price screens above the 286.13 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.
Analysis
KR Motors Co. Ltd. (000040) currently trades at 1,481 KRW, while our model-based Fair Value estimate is 286.13 KRW, implying the stock looks roughly 80.7% overvalued today. The Quality Score stands at 41/100 (below-average quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: low).
Trailing-twelve-month revenue stands at 13.4B KRW. Revenue declined 13.2% year over year. It earns a return on equity of 40.6%. Net debt stands at 31.9B KRW. Fundamentals as of Aug 13, 2026
Our scenario range runs from 213.53 KRW (bear case) to 427.06 KRW (bull case); at 1,481 KRW, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. For context, the median of 10 Consumer Cyclical peers we cover trades at 2% fair-value upside, at -81%, 000040 screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 1 models by family
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 37 · Market factors (momentum, volatility) 32
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.
About the company
KR Motors Co., Ltd. manufactures and sells motorcycles in South Korea and internationally. It provides bikes; scooters; and electric vehicles. The company was formerly known as S&T Motors Co., Ltd. and changed its name to KR Motors Co., Ltd. in April 2014. KR Motors Co., Ltd. was founded in 1917 and is headquartered in Changwon-Si, South Korea.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
KR Motors Co. Ltd. reported revenue of 13.8B KRW in FY2025 versus 134B KRW in FY2021, a compound −43.3%/yr. Reported net income was −1.9B KRW in FY2025.
000040 screens 418% overvalued. Compare with Zhejiang Cfmoto Power Co →
Peer Group
Recreational Vehicles · 39 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Recreational Vehicles stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Zhejiang Cfmoto Power Co 603129 | ¥283.50 | ¥199.10 | -30% |
| Brunswick Corporation BC | $82.30 | $13.56 | -84% |
| BRP Inc DOO | C$89.11 | C$86.81 | -3% |
| Polaris Inc PII | $63.78 | $29.83 | -53% |
| THOR Industries, Inc THO | $77.85 | $97.14 | +25% |
| Trigano S.A TRI | €152.10 | €273.48 | +80% |
| Patrick Industries, Inc PATK | $83.66 | $85.54 | +2% |
| Harley-Davidson, Inc HOG | $27.85 | $64.09 | +130% |
| LCI Industries, LCII | $101.98 | $156.35 | +53% |
| Sanlorenzo S.p.A SL | €37.48 | €37.41 | -0% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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