EN DE

Shun Ho Holdings Ltd (0253) Fair Value & Analysis

Consumer Cyclical · HK · Market cap HK$152M (≈ $19.4M) · ISIN HK0253001314

What is Shun Ho Holdings Ltd really worth?

SH Shun Ho Holdings Ltd 0253 · HK
PriceHK$0.6200
Fair ValueHK$0.5789
Upside−6.6%
Quality59/100

A solid business, currently priced close to our fair value of HK$0.5789.

As of Aug 19, 2026, the fair value of Shun Ho Holdings Ltd is HK$0.5789 per share against a price of HK$0.6200, so the fair value sits 7% below the price. A model estimate blended from multiple valuation models, recalculated regularly.

Watch Shun Ho Holdings Ltd for free, get notified when fair value or trend changes. Plus fair value for all 35,000+ stocks, 14 days of Pro free, no card. Watch for free

Strengths

Low debt · generates free cash flow
Ranks above peers (8/11)

Risks

!Mixed Growth (revenue 5y +13.0 %/yr)
!Loss-making · -14.6% net margin
!Narrow moat 30/100
!Evidence only low, so the estimate is less certain
!Weak on valuation: 25 out of 100
!Weak on future: 24 out of 100
Evidence: Low Range HK$0.3865 – HK$0.7713

Fair value as of: Aug 19, 2026

From 14 valuation models · updated 17 days ago

Fair value updated Aug 19, 2026, revised from HK$0.5817 to HK$0.5789 (−0.5%) since Aug 13, 2026. Share price −3.1% over the past month.

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

What matters now

  • The price sits close to our fair value, market and models broadly agree here, little valuation tension.
  • A fairly wide model range (HK$0.3865 to HK$0.7713) leaves room in how you read the outcome.
  • Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Price vs Fair Value (5 years)

HK$3.13 HK$0.5200 Fair Value HK$0.5789 Jul 2015 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 19, 2026.

How to read this chart

60‑month range HK$0.5200 – HK$3.13 · fair‑value band HK$0.3865 – HK$0.7713 · the HK$0.6200 price screens above the HK$0.5789 fair value. Dashed = 300-day average. As of Aug 19, 2026.

Full chart & analysis →

Which stocks are undervalued right now? Check free Discover now →

Analysis

Shun Ho Holdings Ltd (0253) currently trades at HK$0.6200, while our model-based Fair Value estimate is HK$0.5789, implying the stock looks roughly 7.1% fairly valued today. The Quality Score stands at 59/100 (solid quality), in the Consumer Cyclical sector. Bull case: the Growth DCF group reads highest at a median of HK$5.47 per share, and 14 of the 14 models we run sit above the HK$0.6200 price. Bear case: the Earnings-Based group reads lowest at HK$1.19, and 0 of the 14 models stay below the price. Evidence for this calculation is low.

Over the trailing twelve months, Shun Ho Holdings Ltd generated revenue of HK$716M at a net margin of −14.6%. Revenue grew 4.7% year over year. It earns a return on equity of −2.3%. Net debt stands at HK$562M. Fundamentals as of Aug 19, 2026

Our scenario range runs from HK$0.3865 (bear case) to HK$0.7713 (bull case); at HK$0.6200, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 16% below its 52-week high and 25% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at −61% fair-value upside, at −7%, 0253 screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
FCF DCF best evidence HK$7.50 HK$11.86 HK$17.62 80
Growth DCF HK$7.44 HK$11.38 HK$16.32 78
5Y EBITDA Exit HK$7.70 HK$13.52 HK$20.42 74
All 14 models by family
DCF Models
FCF DCF best evidence HK$7.50 HK$11.86 HK$17.62 80
Owner Earnings HK$0.2200 HK$1.19 HK$2.47 69
5Y Revenue Exit HK$3.48 HK$5.32 HK$7.51 72
5Y EBITDA Exit HK$7.70 HK$13.52 HK$20.42 74
10Y Revenue Exit HK$5.07 HK$7.12 HK$9.67 67
10Y EBITDA Exit HK$7.47 HK$12.08 HK$18.39 67
Earnings-Based
EPV HK$0.8700 HK$1.19 HK$1.46 74
Multiples
EV/EBIT HK$5.19 HK$7.54 HK$9.89 65
EV/EBITDA HK$9.06 HK$12.70 HK$16.34 67
EV/Revenue HK$0.6300 HK$1.70 HK$2.76 50
Asset-Based
NCAV (Graham) HK$8.22 HK$11.02 HK$16.45 54
Growth DCF
Growth DCF HK$7.44 HK$11.38 HK$16.32 78
Rev-Margin DCF HK$3.48 HK$5.47 HK$7.93 72
Economic Profit
ROIC Compounder HK$0.8700 HK$1.19 HK$1.46 72

Widest divergence: Asset-Based (HK$11.02) versus Earnings-Based (HK$1.19). Highest evidence: FCF DCF (80).

Notify me when 0253 reaches fair value

Put 0253 on your watchlist. We get in touch as soon as price and fair value meet or the trend turns.

Set up alert →

Free, no payment details. Unsubscribe anytime in one click.

Key figures & financial health

P/S ratio 0.21 TTM
EPS (TTM) HK$−0.3300
Net margin −14.6% FY2025
Return on equity −2.3% TTM
Return on assets (EBIT) 1.7% avg 5y
Operating margin 21.7% TTM
More key figures
Growth
Revenue (TTM) HK$716M TTM
Revenue growth (YoY) +4.7% 3y avg +5.3%
EPS growth (YoY) −90.1%
Balance sheet & cash flow
Free cash flow HK$260M FY2025
Net debt HK$562M FY2025 · ≈ 2.2 yrs of FCF

Figures from reported company fundamentals · as of Aug 19, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 59/100

Of which business quality 58 · Market factors (momentum, volatility) 52

Profitability 6
Margins and returns on capital today
Quality Growth 48
Are margins and returns improving?
Cashflow 100
Earnings quality: real cash, not paper profit
Fin. Strength 35
Balance sheet, leverage, solvency risk
Investment 100
Disciplined investing over empire-building
Low Volatility 87
Calm price path (market factor)
Momentum 34
Price trend over the last 3–12 months (market factor)
52W Momentum 44
Distance to the 52-week high (market factor)
Net Issuance 82
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

All values are scores from 0 to 100 (100 = best against fixed, research-based bands), not percentages. The three market factors (momentum, 52-week proximity, low volatility) are displayed but carry zero weight in the headline number: market sentiment is not a business property.

About the company

Shun Ho Holdings Limited, an investment holding company, invests in and operates hotels in Hong Kong, the People's Republic of China, and the United Kingdom. The company operates through Hospitality Services, Property Investment, and Securities Investment segments.

Full company description

Shun Ho Holdings Limited, an investment holding company, invests in and operates hotels in Hong Kong, the People's Republic of China, and the United Kingdom. The company operates through Hospitality Services, Property Investment, and Securities Investment segments. It is involved in the property investment, and securities investment and dealing activities, hotel management, and hotel investment and operation, as well as provision of management services. The company was formerly known as Shun Ho Resources Holdings Limited and changed its name to Shun Ho Holdings Limited in July 2016. The company was incorporated in 1973 and is based in Central, Hong Kong. Shun Ho Holdings Limited is a subsidiary of Trillion Resources Limited.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Shun Ho Holdings Ltd reported revenue of HK$716M in FY2025 versus HK$514M in FY2021, a compound +8.6%/yr. Reported net income was −HK$104M in FY2025.

Growth Quality 57/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
HK$716M
Latest YoY
+4.7%
Avg. revenue growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+5.3%
Avg. revenue growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+13.0%
Avg. revenue growth/yr (23Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+5.8%
EBIT margin (trend) Operating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
24.1% (2019) → 17.6% (2025)
Value creation/yr We only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Revenue +8.6%/yr
FY21 HK$514M
FY22 HK$613M
FY23 HK$606M
FY24 HK$684M
FY25 HK$716M
Net income
FY21 HK$30.4M
FY22 HK$258M
FY23 −HK$45.0M
FY24 −HK$166M
FY25 −HK$104M

Watch 0253: get an alert when its fair value changes →

Share or link this analysis
𝕏 Post WhatsApp LinkedIn Reddit
For bloggers & editors: embed code + live data

For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.

Cite: Fair Value Calculator (2026). "Shun Ho Holdings Ltd Fair Value". https://www.fairvalue-calculator.com/stock/0253.HK

Peer Group

Lodging · 165 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 59 · Above median
Fair Value upside −7% · Above median
Return on assets 1% · Below median
Net margin (TTM) −15% · Bottom 25%
Operating margin (TTM) 22% · Above median
Revenue growth 5% · Above median
Debt / equity 0.18× · Lower than median

Valuation Multiples vs Lodging median · lower = cheaper

P/S (TTM) 0.03× · Cheaper than 75% of peers
P/FCF 0.1× · Cheaper than 75% of peers
EV/EBITDA 1.6× · Cheaper than 75% of peers

Strength profile in five axes (Snowflake)

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE25 · sector 0
FUTURE24 · sector 24
PAST0 · sector 12
HEALTH91 · sector 91
DIVIDEND0 · sector 26

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Lodging stocks, each showing price versus our Fair Value estimate (as of Aug 19, 2026).

Stock Price Fair Value vs Fair Value
Marriott International, Inc MAR $341.76 $132.35 −61%
Hilton Worldwide Holdings HLT $314.35 $122.07 −61%
InterContinental Hotels Group IHG $161.82 $85.18 −47%
Hyatt Hotels Corporation H $178.37 $46.78 −74%
H World Group HTHT $45.77 $48.01 +5%
Accor SA AC €46.52 €36.87 −21%
The Indian Hotels Company INDHOTEL ₹723.35 ₹253.67 −65%
Wyndham Hotels & Resorts, Inc WH $71.80 $23.55 −67%
Hanjin Kal, 180640 139,100 KRW 36,890 KRW −73%
Choice Hotels International, Inc CHH $105.54 $61.72 −42%

Compare Shun Ho Holdings Ltd with another stock

Price, fair value, quality and upside side by side.

Free, no sign-up

Explore undervalued stocks

More undervalued Consumer Cyclical stocks →

All undervalued stocks TechnologyFinancial ServicesHealthcareConsumer CyclicalConsumer DefensiveCommunication ServicesIndustrialsEnergyBasic MaterialsReal EstateUtilities Deeply Undervalued StocksUndervalued Blue-Chip StocksUndervalued Small-Cap StocksUndervalued Dividend Stocks

Try a ready-made strategy

Pick a strategy and jump into the live analysis with that exact screen applied.

🥇 Backtested Best 🏆 Big Names ⭐ Top Rated 💎 Quality on Sale 🚀 Profitable Growth 🧊 Quality Compounders 💵 Dividend Stars 📈 Strong Momentum 📉 Fallen Angels ⚖️ Deeply Undervalued 🔍 Small-Cap Gems 🏰 Moat at a Fair Price 💼 Insider Buying 🎩 Buffett-Style Quality 📚 Peter Lynch GARP 🧮 Greenblatt Magic Formula 🛡️ Graham Defensive

Discover tools

Stock screener Filter by region, size and sector Compare tool Two stocks side by side Extrinsic Value Calculator (Options) Splits an option premium into intrinsic and extrinsic (time) value. Peter Lynch Fair Value Formula & Calculator Apply Peter Lynch's fair value formula in seconds: fair P/E ≈ earnings growth (+ dividend) - free, with formula and example.

Frequently asked questions

Is Shun Ho Holdings Ltd (0253) overvalued or undervalued?
As of Aug 19, 2026, our model estimates a fair value of HK$0.5789 versus a price of HK$0.6200, about −7% upside (fairly valued).
What is the fair value of 0253?
Our model-based fair value for Shun Ho Holdings Ltd is HK$0.5789 (as of Aug 19, 2026), built from audited fundamentals. The current price: HK$0.6200.
What is the quality score of 0253?
Shun Ho Holdings Ltd has a Quality Score of 59/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Shun Ho Holdings Ltd (0253)?
Our model-based price target is the fair value of HK$0.5789 (as of Aug 19, 2026) from 14 valuation models. Cautious scenario HK$0.3865, optimistic scenario HK$0.7713. It is a calculation from audited fundamentals, not an analyst target.
What is the Shun Ho Holdings Ltd stock forecast for 2026?
Our models put fair value at HK$0.5789, about −7% upside versus a price of HK$0.6200 (fairly valued). Cautious scenario HK$0.3865, optimistic scenario HK$0.7713. The calculation is refreshed regularly with new filings.
What is the revenue of Shun Ho Holdings Ltd (0253)?
Shun Ho Holdings Ltd reported trailing-twelve-month revenue of about HK$716M (latest available figure, as of Aug 19, 2026).
What is the net profit margin of 0253?
The net profit margin of Shun Ho Holdings Ltd is about −14.6%, meaning it is currently running at a net loss. Based on the latest reported figures.
Free · no account needed

Watch Shun Ho Holdings Ltd in the live analysis

One click puts Shun Ho Holdings Ltd on your watchlist: fair value and trend at a glance, plus comparison, the diversification check and the 35,000+ stock screener. You can also try 14 days of Pro there, no card.

Watch for free →

Zero risk: nothing is ever charged. Your watchlist is yours, with or without an account.