LOTTE Himart Co (071840) Fair Value & Analysis
Consumer Cyclical · KR · Market cap 156B KRW
Fair value as of: Jul 6, 2026
From 14 valuation models · updated yesterday
Fair value updated Jul 6, 2026 — revised from 163,027 KRW to 4,147 KRW (−97.5%) since Jun 24, 2026. Share price −4.1% over the past month.
Price vs Fair Value (12 months)
12‑month range 5,900 KRW – 9,092 KRW · fair‑value band 2,794 KRW – 5,501 KRW · the 6,320 KRW price screens above the 4,147 KRW fair value. As of Jul 6, 2026.
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LOTTE Himart Co (071840) currently trades at 6,320 KRW, while our model-based Fair Value estimate is 4,147 KRW — implying the stock looks roughly 34.4% overvalued today. We read business quality at 54/100 (solid quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: medium).
Over the trailing twelve months, LOTTE Himart Co generated revenue of 4.1T KRW at a net margin of 3.6%. Revenue grew 0.8% year over year. It earns a return on equity of 7.6%. Net debt stands at 343B KRW. Fundamentals as of Jul 6, 2026
Our scenario range runs from 2,794 KRW (bear case) to 5,501 KRW (bull case); at 6,320 KRW, the current price sits above that range. The share trades about 35% below its 52-week high, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -20% fair-value upside — at -34%, 071840 screens richer than that median.
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jul 6, 2026. TTM = trailing twelve months.
About the company
LOTTE Himart Co.,Ltd. retails in home appliances in South Korea. Its product categories include TVs, refrigerators, washers and dryers; home, beauty, and health appliances; seasonal appliances; digital products and computers; camera, game, and sound products; mobile phone; living and kitchen goods; furniture, and home décor and care products; sports, camping, and leisure products; golf products; office and stationery products; hobby, travel, and pet products; vehicle supplies and tools; books and toys; and healthcare products. The company also offers home care services; and rental consultation services. It operates stores under the name LOTTE HIMART, as well as online stores. LOTTE Himart Co.,Ltd. was formerly known as Hi-mart Co., Ltd. and changed its name to LOTTE Himart Co.,Ltd. in November 2012. The company was founded in 1987 and is headquartered in Seoul, South Korea. LOTTE Himart Co., Ltd. operates as a subsidiary of Lotte Shopping Co., Ltd.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
LOTTE Himart Co reported revenue of 2.3T KRW in FY2025 versus 3.9T KRW in FY2021, a compound −12.2%/yr. Reported net income was −2.4B KRW in FY2025.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.