2222 (2222) Fair Value & Analysis

Consumer Cyclical · Market cap HK$335M

2 2222 2222 · HK

PriceHK$0.6600

Fair ValueHK$0.4000

Upside-39.4%

Quality60/100

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Evidence: High Range HK$0.3500 – HK$0.5000

Fair value as of: Jul 2, 2026

From 22 valuation models · updated today

Share price +1.5% over the past month.

Price vs Fair Value (12 months)

12‑month range HK$0.6000 – HK$0.8900 · fair‑value band HK$0.3500 – HK$0.5000 · the HK$0.6600 price screens above the HK$0.4000 fair value. As of Jul 2, 2026.

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Analysis

2222 (2222) currently trades at HK$0.6600, while our model-based Fair Value estimate is HK$0.4000 — implying the stock looks roughly 39.4% overvalued today. We read business quality at 60/100 (solid quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: high).

Over the trailing twelve months, 2222 generated revenue of HK$223M at a net margin of 5.4%. Revenue declined 2.0% year over year. It earns a return on equity of 2.6%. The balance sheet holds a net cash position of HK$106M. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$223M

Revenue growth (YoY) -2.0%

Net margin 5.4%

Return on equity 2.6%

Free cash flow HK$18.2M FY2025

P/E ratio 3.7

More key figures

Operating margin -0.2%

EPS (TTM) HK$0.0300

EPS growth (YoY) +98.7%

Net cash HK$106M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

2222 reported revenue of HK$223M in FY2025 versus HK$2.4B in FY2021, a compound −44.7%/yr. Reported net income was HK$11.9M in FY2025, compounding +19.6%/yr from FY2021.

Revenue −44.7%/yr

FY21 HK$2.4B

FY22 HK$1.9B

FY23 HK$236M

FY24 HK$237M

FY25 HK$223M

Net income +19.6%/yr

FY21 HK$5.8M

FY22 −HK$462M

FY23 HK$35.7M

FY24 −HK$17.4M

FY25 HK$11.9M

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Similar stocks

6 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).

Stock	Price	Fair Value	vs Fair Value
Midea Group 000333	¥81.69	¥128.24	+57%
0300 0300	HK$82.60	HK$113.26	+37%
Haier Smart Home Co QIHCF	$2.42	$4.20	+74%
Gree Electric Appliances, Inc 000651	¥38.20	¥86.03	+125%
6690 6690	HK$20.32	HK$47.00	+131%
Guangdong Songfa Ceramics Co 603268	¥142.09	¥52.95	-63%

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Frequently asked questions

Is 2222 (2222) undervalued?

As of Jul 2, 2026, our model estimates a fair value of HK$0.4000 versus a price of HK$0.6600 — about −39% (overvalued). Model-based estimate, not financial advice.

What is the fair value of 2222?

Our model-based fair value for 2222 is HK$0.4000 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$0.6600.

What is the quality score of 2222?

2222 has a Quality Score of 60/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

What is the revenue of 2222 (2222)?

2222 reported trailing-twelve-month revenue of about HK$223M (latest available figure, as of Jul 2, 2026).

What is the net profit margin of 2222?

The net profit margin of 2222 is about 5.4%, meaning it keeps roughly 5.4% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.