Bell AG (BELL) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Bell AG stock CHF 245, price CHF 258, that is 5.0% below the price, quality 55 out of 100. Rating: fairly valued. Calculated from audited financials with 21 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 6, 2026.
How to read this chart
60‑month range CHF 171.60 – CHF 288.72 · fair‑value band CHF 245.09 – CHF 304.83 · the CHF 258.00 price screens above the CHF 245.09 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 6, 2026.
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Bell Food Group AG engages in the processing of meat and convenience products for the retail, food service, and food industries in Switzerland.
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The company offers meat products, such as beef, veal, pork, and lamb; charcuterie consisting of dried ham and cured sausage specialties; chicken and turkey poultry products; and seafood, crustaceans, and frozen products.
It also provides convenience products, such as meals, chilled pasta, ready-to-serve pizzas, and sauces; to-go products, which includes salad meals, sandwiches, muesli, fruit cups and wraps; vegetarian and vegan products that includes ready-cut salads, fruit and vegetables, vegetarian sauces, soups and menu components, tofu, and hummus, as well as plant-based meat alternatives, such as burgers, sausages, steaks, and schnitzels; and non-perishable convenience products comprising soups, sauces, bouillons, seasoning mixes, dressings and dips, desserts, functional foods, chilled herb products, canned vegetables, and menu components.
The company sells its products under the Bell, Abraham, Cher-Mignon, Geiser, Gourmet Naturel, Hubers, Le Buron des Puys, Maison de Savoie, Mossieur Polette, and Sanchez Alcaraz brands; and convenience brands that include Bresc, Eden, Erntesegen, Eisberg, Hilcona, Hügli, It's Vegic, La Pasteria, Vogeley, Stein's BEST, Nature Company, Green Mountain, tellofix, and Tutto Gusto.
The company was founded in 1869 and is headquartered in Basel, Switzerland. Bell Food Group AG is a subsidiary of Coop Group Cooperative.
Stock analysis
Bell AG (BELL) currently trades at CHF 258.00, while our model-based Fair Value estimate is CHF 245.09, so the stock looks roughly fairly valued today (gap 5.3%).
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Valuation
Bull case: the Multiples group reads highest at a median of CHF 211.02 per share, and 4 of the 21 models we run sit above the CHF 258.00 price.
Bear case: the Earnings-Based group reads lowest at CHF 54.31, and 17 of the 21 models stay below the price. Data coverage for this calculation is medium.
Scenario range: CHF 245.09 (bear) to CHF 304.83 (bull), the price of CHF 258.00 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 55/100 (solid quality), in the Consumer Defensive sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Bell AG reported revenue of CHF 4.9B in FY2025 versus CHF 4.2B in FY2021, a compound +4.1%/yr. Reported net income was CHF 69.6M in FY2025, compounding −14.0%/yr from FY2021.
Key figures
Market cap CHF 1.6B Small · P/E ratio 20.4 · P/S ratio 0.33 · EPS (TTM) CHF 12.66 · Dividend yield 2.7% · Net margin 1.6% · Return on equity 4.9% · Return on assets (EBIT) 5.0% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 32 out of 100 (low confidence).
What moves the price
The share trades about 1% below its 52-week high and 50% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −1% fair-value upside, at −5%, BELL screens richer than that median.
Fair Value models
BearCHF 245.09Fair Value CHF 245.09BullCHF 304.83
Price CHF 258.00 · Downside -5.0%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (CHF 4.84 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
Residual IncomeCHF 191.40CHF 191.40CHF 198.8376
5Y EBITDA ExitCHF 215.17CHF 474.22CHF 772.4872
EPVCHF 16.04CHF 36.09CHF 53.3370
All 21 models by family
DCF Models
5Y Revenue Exitn/aCHF 81.51CHF 187.2869
5Y EBITDA ExitCHF 215.17CHF 474.22CHF 772.4872
5Y P/E Exitn/aCHF 72.41CHF 153.3968
10Y Revenue Exitn/aCHF 27.05>CHF 108.2064
10Y EBITDA ExitCHF 97.88CHF 287.58CHF 536.6464
10Y P/E Exitn/aCHF 21.01>CHF 84.0461
Earnings-Based
Graham-DoddCHF 75.52CHF 198.51CHF 259.1665
PEG = 1.0CHF 38.02CHF 54.31CHF 70.6057
EPVCHF 16.04CHF 36.09CHF 53.3370
Dividend Discount
Gordon GGMCHF 60.86CHF 117.84CHF 180.0167
DDM Multi-StageCHF 60.86CHF 91.92CHF 123.5466
Multiples
P/E MultipleCHF 174.92CHF 233.23CHF 291.5363
P/S MultipleCHF 141.60CHF 188.80CHF 236.0058
P/B MultipleCHF 226.82CHF 302.43CHF 378.0455
EV/EBITCHF 102.53CHF 182.75CHF 262.9863
EV/EBITDACHF 439.98CHF 632.69CHF 825.4067
EV/RevenueCHF 33.63CHF 107.25CHF 180.8749
Asset-Based
NCAV (Graham)CHF 119.30CHF 159.86CHF 238.6054
Economic Profit
Residual IncomeCHF 191.40CHF 191.40CHF 198.8376
ROIC CompounderCHF 16.04CHF 36.09CHF 53.3369
Growth Earnings
Growth-Adj P/ECHF 136.86CHF 195.52CHF 254.1767
The fair value above starts from this blend and is adjusted for a year distorted by one-off effects.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.46/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+3.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.2%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.0%
Start year 2020 (pandemic). Over 10 years: +5.8% a year
Revenue growth 23 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+5.2%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Basis: EBIT basis.
−2.6%
Earnings growth per share plus dividend.
Earnings per share, growth per year−5.3%
Dividend (yield on the price)2.7%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.−10.1% vs −7.3%, steady
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.4% → 2%
Pace: the 5-year rate starts in 2020 (pandemic)
Growth Forecast
A lot of optimism in the price
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
more than +80 %
Yearly growth needed for the next five years to justify today's price.
News mood ⓘNews mood, the average tone of recent news (23 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation.Hype
Recent news coverage is unusually upbeat, far more positive than stocks are typically covered.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Packaged Foods · 627 stocks
Beats the industry median on 4/14 measures
Overall it trails its industry peers.
Valuation
Quality Score55 · Above median
Fair Value upside−5.0% · Below median
Profitability
Return on equity (12 months)4.9% · Below median
Return on assets2.2% · Below median
Net margin (12 months)1.6% · Below median
Operating margin (12 months)3.2% · Below median
Growth and dividend
Revenue growth (quarter YoY)0.4% · Below median
Dividend yield (12 months)2.7% · Below median
Balance sheet
Debt / equity0.52× · Highest 25%
Valuation Multiplesvs Packaged Foods median · lower = cheaper
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Bell AG Fair Value". https://www.fairvalue-calculator.com/stock/BELL
Frequently asked questions
Is Bell AG (BELL) overvalued or undervalued?
As of Nov 6, 2026, our model estimates a fair value of CHF 245.09 versus a price of CHF 258.00, about 5% lower (fairly valued).
What is the fair value of BELL?
Our model-based fair value for Bell AG is CHF 245.09 (as of Nov 6, 2026), built from audited fundamentals. The current price: CHF 258.00.
What is the quality score of BELL?
Bell AG has a Quality Score of 55/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Bell AG (BELL)?
Our model-based price target is the fair value of CHF 245.09 (as of Nov 6, 2026) from 21 valuation models. Cautious scenario CHF 245.09, optimistic scenario CHF 304.83. It is a calculation from audited fundamentals, not an analyst target.
What is the Bell AG stock forecast for 2026?
Our models put fair value at CHF 245.09, about 5% lower versus a price of CHF 258.00 (fairly valued). Cautious scenario CHF 245.09, optimistic scenario CHF 304.83. The calculation is refreshed regularly with new filings.
What is the revenue of Bell AG (BELL)?
Bell AG reported trailing-twelve-month revenue of about CHF 4.9B (latest available figure, as of Nov 6, 2026).
Does Bell AG pay a dividend?
Bell AG currently shows a dividend yield of 2.71% relative to its recent price (as of Nov 6, 2026).
How much is the dividend of Bell AG (BELL) and when is the ex-dividend date?
Bell AG pays a dividend of CHF 7.00 per share a year, a dividend yield of 2.7%. The last ex-dividend date was Apr 24, 2026. A dividend has been paid every year since at least 1996. The payout ratio is 55.3% of earnings. Free cash flow covers the dividend 0.08 times. Our assessment: Watch coverage. The dividend isn’t fully covered by free cash flow or earnings, part of it is funded from reserves or debt. Fine for now, but worth watching: if it stays uncovered, the dividend could be cut.
What growth is priced into Bell AG (BELL)?
For today's price to be fair in a discounted-cash-flow model, Bell AG would have to grow free cash flow by more than 80 % per year for five years (discount rate 9.6 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +4.0 % per year. As of Nov 6, 2026.
What discount rate (WACC) does the fair value of BELL use?
Our models discount Bell AG at 9.6 %: a base by market capitalisation (small), damped by beta 0.25, country premium for Switzerland. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Bell AG that is more than 80 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (9.6 %) and the same formula as our fair value.
How much growth has Bell AG (BELL) delivered so far?
Over the past 5 years revenue at Bell AG grew +4.0 % a year. The price currently implies free-cash-flow growth of more than 80 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Bell AG (BELL) growing?
The median revenue growth in the sector is +3.6 % a year. That is the yardstick for the growth priced into Bell AG (more than 80 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Bell AG (BELL)?
The free-cash-flow yield on the price is 0.20 %: that much free cash flow Bell AG produces per unit of market value. When it exceeds the discount rate of our models (9.6 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Bell AG (BELL)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Bell AG it is CHF 245.09 per share (as of Nov 6, 2026), against a price of CHF 258.00. It is the blended result of 21 valuation models in 7 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Economic Profit, Growth Earnings).
Is Bell AG stock overvalued or undervalued in 2026?
As of Nov 6, 2026, BELL trades above its calculated fair value: price CHF 258.00, fair value CHF 245.09, a gap of about −5% (fairly valued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of BELL?
No. The price is what the market pays today (CHF 258.00); the fair value is what the company's own numbers justify (CHF 245.09). For Bell AG the two are CHF 12.91 per share apart. That gap is exactly why we show both numbers side by side.
How much is Bell AG worth?
The market values Bell AG at about CHF 1.6B (market capitalisation, as of Nov 6, 2026). Per share that is CHF 258.00; our models calculate a fair value of CHF 245.09 per share.
What do the bullish and bearish scenarios say about BELL?
Our models span a range for Bell AG: cautious scenario CHF 245.09, base CHF 245.09, optimistic CHF 304.83 per share (as of Nov 6, 2026, price CHF 258.00). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of BELL?
Bell AG trades at a price-to-earnings ratio of 20.4 (as of Nov 6, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of CHF 245.09 is built from several models across several years. Median P/E at fiscal year-end, 10 fiscal years (2016 to 2025), reported earnings, FY2025 ex one-offs: 15.2. Other multiples: P/B 1.0, P/S 0.3, EV/EBITDA 6.2.
How solid is the balance sheet of Bell AG (BELL)?
Balance-sheet figures for Bell AG (as of Nov 6, 2026): return on equity 4.9%, debt of 0.52 per unit of equity. They feed the Quality Score of 55/100, which measures business quality independently of the share price.
How far is BELL from its 52-week high?
Bell AG trades at CHF 258.00, about 1% below its 52-week high of CHF 261.00 and 50% above the low of CHF 171.60 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of CHF 245.09 is for.
Which stocks are comparable to Bell AG?
From the same area (Consumer Defensive) we also value Nestlé S.A, Danone S.A, Foshan Haitian Flavouring and Food Company, The Kraft Heinz Company, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Bell AG stock attractive at the current price?
The data as of Nov 6, 2026: price CHF 258.00, calculated fair value CHF 245.09 (−5%), Quality Score 55/100, from 21 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of BELL calculated?
We run Bell AG through 21 models from 7 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of CHF 245.09 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.0% above its aggregate fair value. Bell AG itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Bell AG (BELL)?
The closing price on Nov 6, 2026 was CHF 258.00. Our model-based fair value is CHF 245.09, about 5% lower (fairly valued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Bell AG right now?
The price sits close to our fair value, market and models broadly agree here, little valuation tension. The price sits in the lower half of our model range, the side with the larger margin of safety. Read the verdict with care: some models are missing inputs, so the estimate scatters more than usual.
Where does the earnings growth of Bell AG (BELL) come from?
Earnings per share at Bell AG grew −3.5 % a year from 2014 to 2025. Broken into its drivers: revenue per share +0.4 %, EBIT margin −4.0 %, tax rate −0.1 %, residual (interest, one-offs) +0.2 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Bell AG
How large is the market capitalisation of Bell AG (BELL)?
The market capitalisation of Bell AG is CHF 1.6B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Bell AG (BELL)?
The price-to-sales ratio of Bell AG is 0.33 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Bell AG (BELL)?
Earnings per share at Bell AG are CHF 12.66 (price ÷ EPS = P/E 20.4). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Bell AG (BELL)?
The dividend yield of Bell AG is 2.7% (payout 55.3%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Bell AG (BELL)?
The net margin of Bell AG is 1.6% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Bell AG (BELL)?
The return on equity (ROE) of Bell AG is 4.9% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Bell AG (BELL)?
On an EBIT basis the return on assets of Bell AG is 5.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Bell AG (BELL)?
The operating margin of Bell AG is 3.2% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Bell AG (BELL)?
Revenue at Bell AG is growing +0.4% versus a year earlier (3y avg +4.2%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Bell AG (BELL)?
Earnings per share at Bell AG are growing +21.1% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Bell AG (BELL) carry?
The net debt of Bell AG is CHF 866M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Some data
Nov 6, 2026