Société BIC SA (BICEF) fair value: what the stock is really worth
As of Oct 2, 2026: fair value of Société BIC SA $50.83, price $76.03, upside -33.1%, quality 69 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? No
- Good quality? Yes
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Société BIC SA
BICEF · USOvervalued / MonitorQuality is not strong enough to offset the price risk.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range $29.27 – $94.60 · fair‑value band $38.12 – $63.54 · the $76.03 price screens above the $50.83 fair value. Dashed = 300-day average. As of Sep 24, 2026.
Company profile
Société BIC SA manufactures and sells stationery, lighter, shaver, and other products worldwide. It offers ballpoint, gel ink, erasable ink, writing felt-tip, learning to write, and fountain pens; mechanical and graphite pencils; proofreaders, glues, erasers, compasses, scissors, pencil sharpeners, notebooks and diaries, and other accessories; and refills.
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Société BIC SA manufactures and sells stationery, lighter, shaver, and other products worldwide. It offers ballpoint, gel ink, erasable ink, writing felt-tip, learning to write, and fountain pens; mechanical and graphite pencils; proofreaders, glues, erasers, compasses, scissors, pencil sharpeners, notebooks and diaries, and other accessories; and refills. The company also provides coloring markers, colored pencils, kits and boxes, paint markers, highlighters and whiteboards permanent, and dry-erase markers. In addition, it offers rechargeable and non-rechargeable razors for men and women; multi-purpose utility lighters, and mini and maxi lighters; and classic, permanent, and temporary tattoo markers. Further, the company provides batteries and shaving preps; and advertising and promotional products. Additionally, it is involved in the provision of delivery services; production of industrial equipment; manufacture and sale of blades; and manufacture and distribution of consumer products, as well as insurance activities. The company markets its products primarily under the BIC, BIC Cristal, 4 Couleurs, M10, Intensity, Tipp ex, Velleda, BodyMark, Wite Out, Rocketbook, Inkbox, Tattly, EZ Reach, Djeep, Tangle Teezer, Cello, AMI, BIC Kids, BIC Evolution, Lucky, BIC Soleil, Gel-Ocity, Cristal Re'New, Atlantis, ECOlutions, and other brands through a range of channels, including retail mass-market distributors, traditional stores, and office product suppliers, as well as an e-commerce site. Société BIC SA was founded in 1944 and is headquartered in Clichy, France.
Stock analysis
Société BIC SA (BICEF) currently trades at $76.03, while our model-based Fair Value estimate is $50.83, 33.1% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $94.39 per share, and 10 of the 24 models we run sit above the $76.03 price.
Bear case: the Earnings-Based group reads lowest at $26.02, and 14 of the 24 models stay below the price. Evidence for this calculation is high.
Scenario range: $38.12 (bear) to $63.54 (bull), the price of $76.03 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 69/100 (solid quality), in the Consumer Defensive sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Société BIC SA reported revenue of €2.1B in FY2025 versus €1.8B in FY2021, a compound +3.3%/yr. Reported net income was €86.0M in FY2025, compounding −27.7%/yr from FY2021.
Key figures
Market cap $3.1B · P/E ratio 31.5 · P/S ratio 1.30 · EPS (TTM) $2.41 · Dividend yield 3.2% · Net margin 4.1% · Return on equity 5.0% · Return on assets (EBIT) 12.4%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 43 out of 100 (low confidence).
What moves the price
The share trades about 3% below its 52-week high and 45% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −29% fair-value upside, at −33%, BICEF screens richer than that median.
Fair Value models
All 24 models by family
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Set up alert →Quality Score breakdown
Of which business quality 68 · Market factors (momentum, volatility) 77
Revenue & earnings trend
Growth Forecast
BICEF screens overvalued: fair value 33% below the price. Compare with Colgate-Palmolive Company →
Compare Société BIC SA with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 239 stocks
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
Context: sector, industry, market
- Is the Consumer Staples sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Colgate-Palmolive Company CL | $86.52 | $56.16 | −35% |
| Hindustan Unilever Limited HINDUNILVR | ₹1,836 | ₹775.25 | −58% |
| Kenvue Inc KVUE | $17.80 | $12.72 | −29% |
| The Estée Lauder Companies Inc EL | $90.19 | $44.21 | −51% |
| Kimberly-Clark Corporation KMB | $98.77 | $83.77 | −15% |
| Henkel AG HEN | €66.35 | €82.61 | +25% |
| Church & Dwight Co CHD | $95.62 | $65.04 | −32% |
| Beiersdorf Aktiengesellschaft, BEI | €75.40 | €69.09 | −8% |
| Puig Brands, S.A PUIG | €17.84 | €24.28 | +36% |
| Marico Limited MARICO | ₹781.35 | ₹493.84 | −37% |
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Key figures of Société BIC SA
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