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Blue Moon Group (BLUMY) Fair Value & Analysis

Consumer Defensive · US · Market cap $2.1B

Price$1.79
Fair Value$1.49
Upside-16.5%
Quality94/100
Evidence: Low Range $0.8400 – $2.36

Analysis

Blue Moon Group (BLUMY) currently trades at $1.79, while our model-based Fair Value estimate is $1.49 — implying the stock looks roughly 16.5% overvalued today. We read business quality at 94/100 (high quality), in the Consumer Defensive sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

About the company

Blue Moon Group Holdings Limited engages in the research, design, development, manufacture, and sale of personal hygiene, home care, and fabric care products in China. The company offers fabric care and cleaner products, including fabric softener, machine wash, classic, bacteria and odor removal, sportswear exclusive, hand-wash exclusive, and special laundry, as well as pre-wash treatment, travel-exclusive pack, and stain remover; and anti-septic disinfectant, such as multi-purpose, fabric, and household sanitiser. It also provides personal hygiene products, comprising body cleaning hand wash; toilet care and cleaner; utensil, fruit and vegetable wash and range hood cleaner; and general cleaner products, including anti-mould, bleach and cleaner, washing machine, floor, glass, multi-surface, and ceramic tile cleaner. The company sells its products through offline distributors, direct sales to key account, and online sales channels. Blue Moon Group Holdings Limited was founded in 1992…

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.