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Boho Group AB (BOHO) fair value: what the stock is really worth

As of Nov 6, 2026: fair value (intrinsic value) of Boho Group AB stock SEK 1.66, price SEK 7.70, that is 78.4% below the price, quality 32 out of 100. Rating: strongly overvalued. Calculated from audited financials with one of our 26 valuation models and 37 quality factors, updated daily.

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Consumer Cyclical SE

BG Boho Group AB logo Thin data Nov 4, 2026

Boho Group AB

BOHO · ST
Very expensive, weak quality

Our calculation puts a fair price 78% below what the stock costs today.

Profit last quarter +63% vs. a year ago.
Moderate debt
Fair value kr 1.66 · Strongly overvalued
Quality 32/100
Weak Growth (revenue 3y −18.1 %/yr in SEK)
Loss-making · -25.1% net margin (TTM)
Negative free cash flow
Trails peers (0/12)
Narrow moat 14/100 · thin data
Thin data
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

kr 17.50 kr 2.60 Fair Value kr 1.66 Jul 2021 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 4, 2026.

How to read this chart

60‑month range kr 2.60 – kr 17.50 · fair‑value band kr 1.24 – kr 2.48 · the kr 7.70 price screens above the kr 1.66 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 4, 2026.

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Company profile

Boho Group AB (publ) operates as a hotel and restaurant development and operating company in Spain and Europe. It owns and operates Boho Club, a boutique resort on the Golden Mile in Marbella.

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The company was formerly known as Quartiers Properties AB (publ) and changed its name to Boho Group AB (publ) in September 2024. The company was incorporated in 2014 and is headquartered in Stockholm, Sweden.

Stock analysis

Boho Group AB (BOHO) currently trades at kr 7.70, while our model-based Fair Value estimate is kr 1.66, 78% below the price, so the stock looks overvalued today.

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Valuation

How firm this estimate is: it rests on 1 models at a data quality of 96/100, which puts the data coverage at low.

Scenario range: kr 1.24 (bear) to kr 2.48 (bull), the price of kr 7.70 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 32/100 (below-average quality), in the Consumer Cyclical sector.

Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.

Boho Group AB reported revenue of 112M SEK in FY2025 versus 156M SEK in FY2021, a compound −8.0%/yr. Reported net income was −32.9M SEK in FY2025.

Key figures

Market cap 444M SEK (≈ $45.0M) Micro · P/S ratio 3.85 · EPS (TTM) kr −0.4500 · Dividend yield 1.6% · Net margin −25.1% · Return on equity −18.5% · Return on assets (EBIT) 1.6% (5-year average) · Operating margin 5.7%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 14 out of 100 (low confidence).

What moves the price

The share trades about 26% below its 52-week high and 16% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at −27% fair-value upside, at −78%, BOHO screens richer than that median.

Fair Value models

Bear kr 1.24 Fair Value kr 1.66 Bull kr 2.48
Price kr 7.70 · Downside -78.4%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
NCAV (Graham) kr 1.24 kr 1.66 kr 2.48 54
All 1 models by family
Asset-Based
NCAV (Graham) kr 1.24 kr 1.66 kr 2.48 54

Open the full fair value analysis →

Quality Score breakdown

Overall quality 32/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 3
How much profit the company makes from its sales and capital
Quality Growth 32
Are margins and returns getting better?
Cashflow 0
Do the profits arrive as real cash?
Financial strength 23
Debt, balance sheet and risk of trouble
Investment 100
Does it invest with discipline instead of growing at any price?
Low Volatility 58
How calm the share price moves, does not count
Price momentum 28
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 31
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 38/100
Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Revenue growth 1 year
−31.9%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−18.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+14.9%
Start year 2020 (pandemic)
Revenue growth 9 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+43.7%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−54.2% (2020) → −13.7% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

BOHO screens overvalued: fair value 78% below the price. Compare with Marriott International, Inc →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Lodging · 157 stocks

Beats the industry median on 0/11 measures
Overall it trails its industry peers.
Valuation
Quality Score 32 · Bottom 25%
Fair Value upside −78.4% · Bottom 25%
Profitability
Return on assets −9.1% · Bottom 25%
Net margin (12 months) −25.1% · Bottom 25%
Operating margin (12 months) 5.7% · Below median
Growth and dividend
Revenue growth (quarter YoY) 2.3% · Below median
Dividend yield (12 months) 1.6% · Below median
Balance sheet
Debt / equity 1.36× · Highest 25%

Valuation Multiplesvs Lodging median · lower = cheaper

P/B 3.11× · Priciest 25%
P/S (12 months) 4.22× · Pricier than median
EV/EBITDA 68.4× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 25
FUTURE (revenue growth)12 · sector 31
PAST (return on equity)0 · sector 16
HEALTH (low debt)32 · sector 89
DIVIDEND (yield)32 · sector 33

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Lodging stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
Atour Lifestyle Holdings ATAT $35.91 $58.29 +62% vs BOHO
H World Group 1179 HK$39.58 HK$50.55 +28% vs BOHO
Jabal Omar Development Company 4250 15.42 SAR 17.95 SAR +16% vs BOHO
Accor SA AC €50.00 €41.40 −17% vs BOHO
Hilton Worldwide Holdings HLT $370.45 $271.08 −27% vs BOHO
Choice Hotels International, Inc CHH $118.91 $75.26 −37% vs BOHO
The Indian Hotels Company INDHOTEL ₹888.00 ₹502.32 −43% vs BOHO
Hyatt Hotels Corporation H $184.32 $86.67 −53% vs BOHO
Wyndham Hotels & Resorts, Inc WH $77.35 $29.61 −62% vs BOHO
Marriott International, Inc MAR $416.47 $151.21 −64% vs BOHO

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Boho Group AB: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Boho Group AB Fair Value". https://www.fairvalue-calculator.com/stock/BOHO

Frequently asked questions

Is Boho Group AB (BOHO) overvalued or undervalued?
As of Nov 4, 2026, our model estimates a fair value of kr 1.66 versus a price of kr 7.70, about 78% lower (overvalued).
What is the fair value of BOHO?
Our model-based fair value for Boho Group AB is kr 1.66 (as of Nov 4, 2026), built from audited fundamentals. The current price: kr 7.70.
What is the quality score of BOHO?
Boho Group AB has a Quality Score of 32/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Boho Group AB (BOHO)?
Our model-based price target is the fair value of kr 1.66 (as of Nov 4, 2026) from 1 valuation models. Cautious scenario kr 1.24, optimistic scenario kr 2.48. It is a calculation from audited fundamentals, not an analyst target.
What is the Boho Group AB stock forecast for 2026?
Our models put fair value at kr 1.66, about 78% lower versus a price of kr 7.70 (overvalued). Cautious scenario kr 1.24, optimistic scenario kr 2.48. The calculation is refreshed regularly with new filings.
What is the revenue of Boho Group AB (BOHO)?
Boho Group AB reported trailing-twelve-month revenue of about 105M SEK (latest available figure, as of Nov 4, 2026).
Does Boho Group AB pay a dividend?
Boho Group AB currently shows a dividend yield of 1.60% relative to its recent price (as of Nov 4, 2026).
How much is the dividend of Boho Group AB (BOHO)?
Boho Group AB has a dividend yield of 1.6%.
What is the intrinsic value of Boho Group AB (BOHO)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Boho Group AB it is kr 1.66 per share (as of Nov 4, 2026), against a price of kr 7.70. It is the blended result of 1 valuation models in 1 family (Asset-Based).
Is Boho Group AB stock overvalued or undervalued in 2026?
As of Nov 4, 2026, BOHO trades above its calculated fair value: price kr 7.70, fair value kr 1.66, a gap of about −78% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of BOHO?
No. The price is what the market pays today (kr 7.70); the fair value is what the company's own numbers justify (kr 1.66). For Boho Group AB the two are kr 6.04 per share apart. That gap is exactly why we show both numbers side by side.
How much is Boho Group AB worth?
The market values Boho Group AB at about 444M SEK (market capitalisation, as of Nov 4, 2026). Per share that is kr 7.70; our models calculate a fair value of kr 1.66 per share.
What do the bullish and bearish scenarios say about BOHO?
Our models span a range for Boho Group AB: cautious scenario kr 1.24, base kr 1.66, optimistic kr 2.48 per share (as of Nov 4, 2026, price kr 7.70). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Boho Group AB (BOHO)?
Balance-sheet figures for Boho Group AB (as of Nov 4, 2026): return on equity −18.5%, debt of 1.36 per unit of equity. They feed the Quality Score of 32/100, which measures business quality independently of the share price.
How far is BOHO from its 52-week high?
Boho Group AB trades at kr 7.70, about 26% below its 52-week high of kr 10.45 and 16% above the low of kr 6.64 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of kr 1.66 is for.
Which stocks are comparable to Boho Group AB?
From the same area (Consumer Cyclical) we also value Marriott International, Inc, Hilton Worldwide Holdings, Hyatt Hotels Corporation, H World Group, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Boho Group AB stock attractive at the current price?
The data as of Nov 4, 2026: price kr 7.70, calculated fair value kr 1.66 (−78%), Quality Score 32/100, from 1 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of BOHO calculated?
We run Boho Group AB through 1 models from 1 family: Asset-Based. Every model gets the same audited fundamentals; the fair value of kr 1.66 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Boho Group AB itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Boho Group AB (BOHO)?
The closing price on Nov 6, 2026 was kr 7.70. Our model-based fair value is kr 1.66, about 78% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Boho Group AB right now?
The price sits above even our optimistic bull case (kr 2.48). The favourable scenario is already priced in. Weak quality (32/100) and above fair value at the same time, the margin of safety is missing on both counts. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range (kr 1.24 to kr 2.48) leaves room in how you read the outcome.

Key figures of Boho Group AB

How large is the market capitalisation of Boho Group AB (BOHO)?
The market capitalisation of Boho Group AB is 444M SEK (≈ $45.0M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Boho Group AB (BOHO)?
The price-to-sales ratio of Boho Group AB is 3.85 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Boho Group AB (BOHO)?
Earnings per share at Boho Group AB are kr −0.4500. Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Boho Group AB (BOHO)?
The dividend yield of Boho Group AB is 1.6%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Boho Group AB (BOHO)?
The net margin of Boho Group AB is −25.1% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Boho Group AB (BOHO)?
The return on equity (ROE) of Boho Group AB is −18.5% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Boho Group AB (BOHO)?
On an EBIT basis the return on assets of Boho Group AB is 1.6% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Boho Group AB (BOHO)?
The operating margin of Boho Group AB is 5.7% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Boho Group AB (BOHO)?
Revenue at Boho Group AB is growing +2.3% versus a year earlier (3y avg −18.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Boho Group AB (BOHO)?
Earnings per share at Boho Group AB are growing +63.2% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Boho Group AB (BOHO) generate?
The free cash flow of Boho Group AB is −7.7M SEK (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Boho Group AB (BOHO) carry?
The net debt of Boho Group AB is 194M SEK (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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