Colgate-Palmolive Company (COLG34) fair value: what the stock is really worth
As of Oct 2, 2026: fair value of Colgate-Palmolive Company BRL 34.67, price BRL 62.82, upside -44.8%, quality 75 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? No
- Good quality? Yes
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Colgate-Palmolive Company
COLG34 · SAQuality Too ExpensiveExcellent quality, but the valuation looks stretched.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 29, 2026.
How to read this chart
60‑month range R$46.41 – R$84.80 · fair‑value band R$22.83 – R$46.42 · the R$62.82 price screens above the R$34.67 fair value. Dashed = 300-day average. As of Sep 29, 2026.
Company profile
Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products in the United States and internationally. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition.
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Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products in the United States and internationally. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition. The Oral, Personal and Home Care segment offers toothpaste, toothbrushes, mouthwash, bar and liquid hand soaps, shower gels, shampoos, conditioners, deodorants and antiperspirants, skin health products, dishwashing detergents, fabric conditioners, household cleaners, and other related items. This segment markets and sells its products under the Colgate, Palmolive, Darlie, elmex, hello, meridol, Sorriso, Tom's of Maine, EltaMD, Filorga, Irish Spring, Lady Speed Stick, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Murphy, Soupline, and Suavitel brands to a range of traditional and eCommerce retailers, wholesalers, and distributors, as well as dentists and skin health professionals. It also offers pharmaceutical products for dentists and other oral health professionals. The Pet Nutrition segment offers pet nutrition products for everyday nutritional needs under the Hill's Science Diet brand; and a range of therapeutic pet products to help nutritionally support dogs and cats in different stages of health under the Hill's Prescription Diet brand; and a fresh pet food sold to pet specialty and other retailers in Australia under Prime100 brand. This segment markets and sells its products through pet supply retailers, veterinarians, and eCommerce retailers. Colgate-Palmolive Company was founded in 1806 and is headquartered in New York, New York.
Stock analysis
Colgate-Palmolive Company (COLG34) currently trades at R$62.82, while our model-based Fair Value estimate is R$34.67, 44.8% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of R$38.64 per share, and 0 of the 25 models we run sit above the R$62.82 price.
Bear case: the Earnings-Based group reads lowest at R$20.47, and 25 of the 25 models stay below the price. Evidence for this calculation is high.
Scenario range: R$22.83 (bear) to R$46.42 (bull), the price of R$62.82 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 75/100 (high quality), in the Consumer Defensive sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Colgate-Palmolive Company reported revenue of $20.4B in FY2025 versus $17.4B in FY2021, a compound +4.0%/yr. Reported net income was $2.1B in FY2025, compounding −0.4%/yr from FY2021.
Key figures
Market cap R$371B (≈ $71.0B) · P/E ratio 32.9 · P/S ratio 3.44 · EPS (TTM) R$1.91 · Dividend yield 3.3% · Net margin 10.5% · Return on equity 36.4% · Return on assets (EBIT) 22.7%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 62 out of 100 (medium confidence).
What moves the price
The share trades about 13% below its 52-week high and 10% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −15% fair-value upside, at −45%, COLG34 screens richer than that median.
Fair Value models
All 25 models by family
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Set up alert →Quality Score breakdown
Of which business quality 72 · Market factors (momentum, volatility) 54
Revenue & earnings trend
Growth Forecast
COLG34 screens overvalued: fair value 45% below the price. Compare with Hindustan Unilever Limited →
Compare Colgate-Palmolive Company with another stock
Price, fair value, quality and upside side by side.
Context: sector, industry, market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
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10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate.
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| Hindustan Unilever Limited HINDUNILVR | ₹1,836 | ₹775.25 | −58% |
| Kenvue Inc KVUE | $17.80 | $12.72 | −29% |
| The Estée Lauder Companies Inc EL | $90.19 | $44.21 | −51% |
| Kimberly-Clark Corporation KMB | $98.77 | $83.77 | −15% |
| Henkel AG HEN | €66.35 | €82.61 | +25% |
| Church & Dwight Co CHD | $95.62 | $65.04 | −32% |
| Beiersdorf Aktiengesellschaft, BEI | €75.40 | €69.09 | −8% |
| Puig Brands, S.A PUIG | €17.84 | €24.28 | +36% |
| Marico Limited MARICO | ₹781.35 | ₹493.84 | −37% |
| APR Co 278470 | 368,500 KRW | 405,350 KRW | +10% |
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Key figures of Colgate-Palmolive Company
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