Flair Writing Industries Limited (FLAIR) Fair Value & Analysis
Industrials · IN · Market cap ₹28.0B
Fair value as of: Aug 2, 2026
From 17 valuation models · updated 11 days ago
Share price −5.6% over the past month.
Below-average quality, currently priced close to our fair value.
What matters now
- The price sits close to our fair value, market and models broadly agree here, little valuation tension.
- Our model range runs from ₹186.52 (bear) to ₹314.34 (bull), base ₹250.43. The closer the price sits to the lower half, the larger the margin of safety.
- Quality 49/100 (below-average quality) with high evidence: the data supports the verdict.
Price vs Fair Value (3 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 2, 2026.
How to read this chart
32‑month range ₹196.41 – ₹448.77 · fair‑value band ₹186.52 – ₹314.34 · the ₹249.45 price screens below the ₹250.43 fair value. Dashed = 300-day average. As of Aug 2, 2026.
Analysis
Flair Writing Industries Limited (FLAIR) currently trades at ₹249.45, while our model-based Fair Value estimate is ₹250.43, implying the stock looks roughly 0.4% fairly valued today. The Quality Score stands at 49/100 (below-average quality), in the Industrials sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Flair Writing Industries Limited generated revenue of ₹12.5B at a net margin of 11.2%. Revenue grew 8.4% year over year. It earns a return on equity of 13.1%. Net debt stands at ₹550M. Fundamentals as of Aug 2, 2026
Our scenario range runs from ₹186.52 (bear case) to ₹314.34 (bull case); at ₹249.45, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 30% below its 52-week high, currently below its 200-day average. For context, the median of 10 Industrials peers we cover trades at -57% fair-value upside, at 0%, FLAIR screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 17 models by family
Widest divergence: Growth Earnings (₹346.73) versus Dividend Discount (₹24.15). Highest evidence: Residual Income (76).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 2, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 50 · Market factors (momentum, volatility) 32
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Flair Writing Industries Limited manufactures and sells writing instruments, stationeries, and other allied products in India and internationally.
Full company description
Flair Writing Industries Limited manufactures and sells writing instruments, stationeries, and other allied products in India and internationally. The company offers ball, fountain, gel, roller, plastic, and metal pens; stationery products, including mechanical pencils, highlighters, correction pens, markers, gel crayons, and student stationery kits and calculators under the Flair, Hauser, Pierre Cardin, Flair Creative, Flair Designer Houseware, HAUSER ARTZ, and the ZOOX brands. It also provides a range of houseware products, including steel bottles, lunch boxes, storage containers, and kitchen accessories. The company also exports its products. Flair Writing Industries Limited was founded in 1976 and is based in Mumbai, India.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2022 – FY2026 · reported fiscal years
Flair Writing Industries Limited reported revenue of ₹12.5B in FY2026 versus ₹5.7B in FY2022, a compound +21.7%/yr. Reported net income was ₹1.4B in FY2026, compounding +26.2%/yr from FY2022.
of which total revenue +13.0 pp · buybacks/dilution −17.2 pp
Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).
Watch FLAIR: get an alert when its fair value changes →
Peer Group
Business Equipment & Supplies · 74 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Business Equipment & Supplies median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Business Equipment & Supplies stocks, each showing price versus our Fair Value estimate (as of Aug 2, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| GRG Banking Equipment Co 002152 | ¥10.08 | ¥6.90 | -32% |
| Shanghai M&G Stationery Inc 603899 | ¥22.83 | ¥30.05 | +32% |
| XGD Inc 300130 | ¥19.30 | ¥15.67 | -19% |
| DOMS Industries Limited DOMS | ₹2,260 | ₹782.96 | -65% |
| Hengbao Co 002104 | ¥9.20 | ¥1.66 | -82% |
| Shaanxi Fenghuo Electronics Co 000561 | ¥7.63 | ¥1.75 | -77% |
| Shenzhen Comix Group 002301 | ¥7.30 | ¥3.11 | -57% |
| Shandong New Beiyang Information Technology Co 002376 | ¥6.00 | ¥1.73 | -71% |
| Cashway Fintech Co 603106 | ¥9.04 | ¥1.20 | -87% |
| Qingdao Hiron Commercial Cold Chain Co 603187 | ¥12.77 | ¥21.12 | +65% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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