Hooker Furnishings Corporation (HOFT) Fair Value & Analysis

Consumer Cyclical · US · Market cap $170M

A solid business, screening 19% undervalued on our models.

What matters now

• A fairly wide model range ($12.06 to $24.56) leaves room in how you read the outcome.
• Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Price vs Fair Value (5 years)

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 24, 2026.

How to read this chart

60‑month range $7.05 – $31.85 · fair‑value band $12.06 – $24.56 · the $15.43 price screens below the $18.31 fair value. Dashed = 300-day average. As of Jul 24, 2026.

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Analysis

Hooker Furnishings Corporation (HOFT) currently trades at $15.43, while our model-based Fair Value estimate is $18.31, implying the stock looks roughly 18.7% undervalued today. The Quality Score stands at 58/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: low), always confirm before acting.

Over the trailing twelve months, Hooker Furnishings Corporation generated revenue of $276M at a net margin of -8.3%. Revenue declined 2.4% year over year. It earns a return on equity of -6.0%. Net debt stands at $27.0M. Fundamentals as of Jul 24, 2026

Our scenario range runs from $12.06 (bear case) to $24.56 (bull case); at $15.43, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 5% below its 52-week high and 84% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 16% fair-value upside, at 19%, HOFT screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Widest divergence: Multiples ($20.63) versus Asset-Based ($10.56). Highest evidence: Growth DCF (80).

Key figures & financial health

Quality Score breakdown

About the company

Hooker Furnishings Corporation, together with its subsidiaries, designs, manufactures, imports, and markets residential household, hospitality and contract furniture, lighting, accessories, and home décor products in North America. It operates through Hooker Branded, Domestic Upholstery, and All Other segments.

Full company description

Hooker Furnishings Corporation, together with its subsidiaries, designs, manufactures, imports, and markets residential household, hospitality and contract furniture, lighting, accessories, and home décor products in North America. It operates through Hooker Branded, Domestic Upholstery, and All Other segments. The Hooker Branded Segment includes two businesses, such as Hooker Casegoods that provides various design categories, including home entertainment, home office, accent, and dining and bedroom furniture under the Hooker Furniture brand; and Hooker Upholstery which imports upholstered furniture. The Domestic Upholstery Segment offers motion and stationary leather furniture under the Bradington-Young brand; chairs, sofas, sectionals, recliners, and various accent upholstery pieces under the HF Custom brand; upholstered furniture, such as private label sectionals, modulars, sofas, chairs, ottomans, benches, beds, and dining chairs for lifestyle specialty retailers under the Shenandoah Furniture brand; and designs and manufactures outdoor furniture under the Sunset West brand. The All Other Segment designs and supplies hotel furnishings for four and five-star hotels under the Samuel Lawrence Hospitality brand. It sells its products through retailers, such as independent furniture stores, department stores, mass merchants, national chains, catalog merchants, interior designers, and e-commerce retailers. Hooker Furnishings Corporation was incorporated in 1924 and is headquartered in Martinsville, Virginia.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2022 – FY2026 · reported fiscal years

Hooker Furnishings Corporation reported revenue of $305M in FY2026 versus $594M in FY2022, a compound −15.3%/yr. Reported net income was −$27.0M in FY2026.

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Peer Group

Furnishings, Fixtures & Appliances · 311 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Valuation Multiples vs Furnishings, Fixtures & Appliances median · lower = cheaper

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

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Frequently asked questions

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.