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Juventus Football Club (JUVE) fair value: what the stock is really worth

As of Sep 28, 2026: fair value of Juventus Football Club €2.53, price €1.88, upside +34.6%, quality 32 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? No
  3. Add to watchlist

Communication Services · IT · ISIN IT0000336518

JF Juventus Football Club logo Thin data Sep 27, 2026

Juventus Football Club

JUVE · MI

SpeculativeUpside exists, but weak quality makes the signal speculative.

✓Fair value €2.53 · Undervalued (+34.6%)
!Quality 32/100
!Weak Growth (revenue 5y −5.2 %/yr)
!Loss-making · -16.2% net margin (TTM)
!High debt · negative free cash flow
!Trails peers (2/10)
!Narrow moat 6/100
!Evidence only low, so the estimate is less certain
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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

€6.31 €1.70 Fair Value €2.53 Jul 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 27, 2026.

How to read this chart

60‑month range €1.70 – €6.31 · fair‑value band €1.76 – €3.30 · the €1.88 price screens below the €2.53 fair value. Dashed = 300-day average. As of Sep 27, 2026.

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Company profile

Juventus Football Club S.p.A. operates as a professional football club in Italy. The company participates in national and international football competitions, as well as organizes matches.

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Juventus Football Club S.p.A. operates as a professional football club in Italy. The company participates in national and international football competitions, as well as organizes matches. It is also involved in licensing of audiovisual and media rights related to competitions played; sponsorships, stadium, direct retail, e-commerce, and brand licensing activities for products; marketing of additional services to its fans; and management of multi-year rights to the sporting performances of footballers. The company was founded in 1897 and is headquartered in Turin, Italy. Juventus Football Club S.p.A. is a subsidiary of EXOR N.V.

Stock analysis

Juventus Football Club (JUVE) currently trades at €1.88, while our model-based Fair Value estimate is €2.53, implying the stock looks roughly 25.7% undervalued today.

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Valuation

How firm this estimate is: it rests on 1 models at a data quality of 95/100, which puts the evidence level at low.

Scenario range: €1.76 (bear) to €3.30 (bull), the price of €1.88 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 32/100 (below-average quality), in the Communication Services sector.

Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.

Juventus Football Club reported revenue of €440M in FY2025 versus €479M in FY2021, a compound −2.1%/yr. Reported net income was −€58.1M in FY2025.

Key figures

Market cap €863M · P/S ratio 1.81 · EPS (TTM) €−0.2600 · Net margin −13.2% · Return on equity −115% · Return on assets (EBIT) −17.4% · Operating margin 3.7% · Revenue (TTM) €478M.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).

What moves the price

The share trades about 35% below its 52-week high and at its 52-week low, currently below its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at −5% fair-value upside, at 35%, JUVE screens cheaper than that median.

Fair Value models

Bear €1.76 Fair Value €2.53 Bull €3.30
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
EV/EBITDA €1.74 €2.51 €3.28 67
NCAV (Graham) €0.0200 €0.0200 €0.0300 55
All 2 models by family
Multiples
EV/EBITDA €1.74 €2.51 €3.28 67
Asset-Based
NCAV (Graham) €0.0200 €0.0200 €0.0300 55

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Quality Score breakdown

Overall quality 32/100

Of which business quality 31 · Market factors (momentum, volatility) 34

Profitability 25
Margins and returns on capital today
Quality Growth 75
Are margins and returns improving?
Cashflow 10
Earnings quality: real cash, not paper profit
Fin. Strength 4
Balance sheet, leverage, solvency risk
Investment 67
Disciplined investing over empire-building
Low Volatility 77
Calm price path (market factor)
Momentum 26
Price trend over the last 3–12 months (market factor)
52W Momentum 0
Distance to the 52-week high (market factor)
Net Issuance 40
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 0/100
Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Revenue growth 1 year
+18.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+0.3%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−5.2%
Start year 2020 (pandemic). Over 10 years: +2.6% a year
Revenue growth 25 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−15.4%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−11.7% (2020) → −6.8% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

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Compare Juventus Football Club with another stock

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Entertainment · 247 stocks

Beats the industry median on 2/9 measures
Overall it trails its industry peers.
Valuation
Quality Score 31 · Bottom 25%
Fair Value upside +34.6% · Above median
Profitability
Return on assets −4.6% · Bottom 25%
Net margin (TTM) −16.2% · Bottom 25%
Operating margin (TTM) 3.7% · Above median
Growth and dividend
Revenue growth −9.1% · Below median
Balance sheet
Debt / equity 20.90× · Highest 25%

Valuation Multiplesvs Entertainment median · lower = cheaper

P/S (TTM) 2.05× · Pricier than median
EV/EBITDA 17.8× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)79 · sector 30
FUTURE (revenue growth)0 · sector 14
PAST (return on equity)0 · sector 5
HEALTH (low debt)0 · sector 97
DIVIDEND (yield)0 · sector 48

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Entertainment stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
Netflix, Inc NFLX $71.15 $78.27 +10%
The Walt Disney Company DIS $106.15 $101.23 −5%
Warner Bros. Discovery, Inc WBD $30.86 $13.47 −56%
Live Nation Entertainment, Inc LYV $170.87 $48.93 −71%
TKO Group TKO $182.67 $69.66 −62%
Universal Music Group UMG €14.59 €16.05 +10%
Fox Corporation FOX $56.54 $65.92 +17%
Formula One Group FWONK $94.61 $104.07 +10%
Roku, Inc ROKU $152.68 $42.86 −72%
News Corporation NWS $31.75 $17.05 −46%

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Juventus Football Club · Fair Value
€2.53 +26%Fair Value
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Cite: Fair Value Calculator (2026). "Juventus Football Club Fair Value". https://www.fairvalue-calculator.com/stock/JUVE

Frequently asked questions

Is Juventus Football Club (JUVE) overvalued or undervalued?
As of Sep 27, 2026, our model estimates a fair value of €2.53 versus a price of €1.88, about +35% upside (undervalued).
What is the fair value of JUVE?
Our model-based fair value for Juventus Football Club is €2.53 (as of Sep 27, 2026), built from audited fundamentals. The current price: €1.88.
What is the quality score of JUVE?
Juventus Football Club has a Quality Score of 32/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Juventus Football Club (JUVE)?
Our model-based price target is the fair value of €2.53 (as of Sep 27, 2026) from 2 valuation models. Cautious scenario €1.76, optimistic scenario €3.30. It is a calculation from audited fundamentals, not an analyst target.
What is the Juventus Football Club stock forecast for 2026?
Our models put fair value at €2.53, about +35% upside versus a price of €1.88 (undervalued). Cautious scenario €1.76, optimistic scenario €3.30. The calculation is refreshed regularly with new filings.
What is the revenue of Juventus Football Club (JUVE)?
Juventus Football Club reported trailing-twelve-month revenue of about €478M (latest available figure, as of Sep 27, 2026).
What is the intrinsic value of Juventus Football Club (JUVE)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Juventus Football Club it is €2.53 per share (as of Sep 27, 2026), against a price of €1.88. It is the blended result of 2 valuation models (cash flow, earnings, asset, dividend).
Is Juventus Football Club stock overvalued or undervalued in 2026?
As of Sep 27, 2026, JUVE trades below its calculated fair value: price €1.88, fair value €2.53, a gap of about +35% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of JUVE?
No. The price is what the market pays today (€1.88); the fair value is what the company's own numbers justify (€2.53). For Juventus Football Club the two are €0.6500 per share apart. That gap is exactly why we show both numbers side by side.
How much is Juventus Football Club worth?
The market values Juventus Football Club at about €863M (market capitalisation, as of Sep 27, 2026). Per share that is €1.88; our models calculate a fair value of €2.53 per share.
What do the bullish and bearish scenarios say about JUVE?
Our models span a range for Juventus Football Club: cautious scenario €1.76, base €2.53, optimistic €3.30 per share (as of Sep 27, 2026, price €1.88). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Juventus Football Club (JUVE)?
Balance-sheet figures for Juventus Football Club (as of Sep 27, 2026): return on equity −114.8%. They feed the Quality Score of 32/100, which measures business quality independently of the share price.
How far is JUVE from its 52-week high?
Juventus Football Club trades at €1.88, about 35% below its 52-week high of €2.90 and at the low of €1.88 (as of Sep 28, 2026). Distance from the high says nothing about value: that is what the fair value of €2.53 is for.
Which stocks are comparable to Juventus Football Club?
From the same area (Communication Services) we also value Netflix, Inc, The Walt Disney Company, Warner Bros. Discovery, Inc, Live Nation Entertainment, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Juventus Football Club stock attractive at the current price?
The data as of Sep 27, 2026: price €1.88, calculated fair value €2.53 (+35%), Quality Score 32/100, from 2 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of JUVE calculated?
We run Juventus Football Club through 2 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of €2.53, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 15.9 % above its aggregate fair value. Juventus Football Club currently trades 35 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Juventus Football Club (JUVE)?
The closing price on Sep 28, 2026 was €1.88. Our model-based fair value is €2.53, about +35% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Juventus Football Club right now?
The large discount to fair value meets weak quality (32/100). That raises the risk this is a value trap rather than a bargain. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range (€1.76 to €3.30) leaves room in how you read the outcome.

Key figures of Juventus Football Club

How large is the market capitalisation of Juventus Football Club (JUVE)?
The market capitalisation of Juventus Football Club is €863M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Juventus Football Club (JUVE)?
The price-to-sales ratio of Juventus Football Club is 1.81 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Juventus Football Club (JUVE)?
Earnings per share at Juventus Football Club are €−0.2600. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Juventus Football Club (JUVE)?
The net margin of Juventus Football Club is −13.2% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Juventus Football Club (JUVE)?
The return on equity (ROE) of Juventus Football Club is −115% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Juventus Football Club (JUVE)?
On an EBIT basis the return on assets of Juventus Football Club is −17.4% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Juventus Football Club (JUVE)?
The operating margin of Juventus Football Club is 3.7% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Juventus Football Club (JUVE)?
Revenue at Juventus Football Club is growing −9.1% versus a year earlier (3y avg +0.3%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does Juventus Football Club (JUVE) generate?
The free cash flow of Juventus Football Club is −€205M (fiscal year 2024). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Juventus Football Club (JUVE) carry?
The net debt of Juventus Football Club is €231M (fiscal year 2024). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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