CPI Card Group Inc (PMTS) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of CPI Card Group Inc $36.48, price $24.39, upside +49.6%, quality 54 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? Yes
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CPI Card Group Inc
PMTS · USUndervaluedThe stock appears undervalued with acceptable quality.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 23, 2026.
How to read this chart
60‑month range $11.29 – $45.01 · fair‑value band $24.32 – $53.25 · the $24.39 price screens below the $36.48 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 23, 2026.
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Company profile
CPI Card Group Inc., together with its subsidiaries, provides physical and digital payment solutions for financial institutions, processors, fintechs, prepaid program managers, and other organizations in the United States. It operates through Debit and Credit, and Prepaid Debit segments.
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CPI Card Group Inc., together with its subsidiaries, provides physical and digital payment solutions for financial institutions, processors, fintechs, prepaid program managers, and other organizations in the United States. It operates through Debit and Credit, and Prepaid Debit segments. The Debit and Credit segment produces secure debit and credit cards, such as contact, contactless, eco-focused, and magnetic stripe cards; and provides card services, including digital services. This segment also provides personalization services, which include instant issuance solutions that provide customers with the ability to issue an instant personalized debit or credit card on-demand; and other payment solutions, such as digital push provisioning for mobile wallets. The Prepaid Debit segment primarily provides integrated card services comprising tamper-evident security packaging services. It also produces payment cards issued on the networks of the payment card brands. The company offers card data personalization and fulfillment services, SaaS -based instant card issuance and other digital solutions, an integrated end-to-end on-demand payment card solution, and Card@Once, a proprietary and patented SaaS -based instant card issuance system. It serves issuers of debit and credit cards, prepaid program managers, financial institution platform providers and card processor organizations, fintechs, small to mid-sized financial institutions, healthcare providers, entertainment venues, government disbursements, transit services, and others through sales representatives, customer relationships, and partners. The company was formerly known as CPI Holdings I, Inc. and changed its name to CPI Card Group Inc. in August 2015. CPI Card Group Inc. was incorporated in 2007 and is headquartered in Littleton, Colorado.
Stock analysis
CPI Card Group Inc (PMTS) currently trades at $24.39, while our model-based Fair Value estimate is $36.48, implying the stock looks roughly 33.1% undervalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $51.89 per share, and 16 of the 21 models we run sit above the $24.39 price.
Bear case: the Earnings-Based group reads lowest at $13.26, and 5 of the 21 models stay below the price. Evidence for this calculation is medium.
Scenario range: $24.32 (bear) to $53.25 (bull), the price of $24.39 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 54/100 (solid quality), in the Financial Services sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
CPI Card Group Inc reported revenue of $544M in FY2025 versus $375M in FY2021, a compound +9.7%/yr. Reported net income was $15.0M in FY2025, compounding −1.6%/yr from FY2021.
Key figures
Market cap $291M · P/E ratio 23.9 · P/S ratio 0.66 · EPS (TTM) $1.02 · Net margin 2.8% · Return on assets (EBIT) 20.3% · Operating margin 7.5% · Revenue (TTM) $568M.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 31 out of 100 (medium confidence).
What moves the price
The share trades about 20% below its 52-week high and 116% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at −32% fair-value upside, at 50%, PMTS screens cheaper than that median.
Fair Value models
All 21 models by family
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Set up alert →Quality Score breakdown
Of which business quality 55 · Market factors (momentum, volatility) 72
Revenue & earnings trend
Growth Forecast
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Compare CPI Card Group Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Credit Services · 331 stocks
Valuation Multiplesvs Credit Services median · lower = cheaper
Strength profile in five axes (Snowflake)
PAST 0: with negative equity (buybacks among others) return on equity is not meaningfully computable.
Context: sector, industry, market
- Is the Information Technology sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Credit Services stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Visa Inc V | $362.04 | $227.35 | −37% |
| Mastercard Incorporated MA | $555.89 | $356.78 | −36% |
| American Express Company AXP | $301.96 | $206.40 | −32% |
| Capital One Financial Corporation COF | $196.10 | $125.36 | −36% |
| Bajaj Finance Limited BAJFINANCE | ₹1,043 | ₹1,101 | +6% |
| PayPal Holdings PYPL | $52.89 | $99.46 | +88% |
| Affirm Holdings AFRM | $68.09 | $16.24 | −76% |
| Shriram Finance Limited SHRIRAMFIN | ₹1,011 | ₹1,374 | +36% |
| Synchrony Financial, SYF | $70.67 | $137.28 | +94% |
| SoFi Technologies, Inc SOFI | $16.55 | $5.57 | −66% |
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Key figures of CPI Card Group Inc
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