Reckitt Benckiser Group (RBGPF) fair value: what the stock is really worth
As of Oct 2, 2026: fair value of Reckitt Benckiser Group $93.35, price $65.09, upside +43.4%, quality 76 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? Yes
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Reckitt Benckiser Group
RBGPF · USUndervalued, solidFair Value upside is positive and quality is strong.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 1, 2026.
How to read this chart
60‑month range $43.31 – $84.90 · fair‑value band $54.42 – $142.72 · the $65.09 price screens below the $93.35 fair value. Dashed = 300-day average. As of Oct 1, 2026.
Company profile
Reckitt Benckiser Group plc manufactures and sells health, hygiene, and nutrition products in the United Kingdom and internationally. The company offers germ protection under Dettol name; intimate wellness under Durex and KY brand names; over the counter under the Biofreeze, Gaviscon, Mucinex, Nurofen, Delsym, Cepacol, and Strepsils names.
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Reckitt Benckiser Group plc manufactures and sells health, hygiene, and nutrition products in the United Kingdom and internationally. The company offers germ protection under Dettol name; intimate wellness under Durex and KY brand names; over the counter under the Biofreeze, Gaviscon, Mucinex, Nurofen, Delsym, Cepacol, and Strepsils names. It also provides personal care products under Clearasil and Veet brand names; vitamins, minerals, and supplements under MegaRed, Airborne, Digestive-Advantage, Movefree, and neuriva names; stain removal under Vanish brand name; and disinfectant products under the Finish, Harpic, and Lysol brands. In addition, the company offers nutritious complementary foods and milk formulas for infant and young children under the Enfamil and Nutramigen brands. Reckitt Benckiser Group plc was founded in 1819 and is headquartered in Slough, the United Kingdom.
Stock analysis
Reckitt Benckiser Group (RBGPF) currently trades at $65.09, while our model-based Fair Value estimate is $93.35, implying the stock looks roughly 30.3% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of $115.27 per share, and 13 of the 25 models we run sit above the $65.09 price.
Bear case: the Asset-Based group reads lowest at $10.81, and 12 of the 25 models stay below the price. Evidence for this calculation is high.
Scenario range: $54.42 (bear) to $142.72 (bull), the price of $65.09 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 76/100 (high quality), in the Consumer Defensive sector.
Weak Growth: Growth has flattened: the last year, three and five years all grew more slowly than the long-term average.
Reckitt Benckiser Group reported revenue of £14.2B in FY2025 versus £13.2B in FY2021, a compound +1.8%/yr. Reported net income was £3.2B in FY2025.
Key figures
Market cap $42.6B · P/E ratio 10.0 · P/S ratio 2.23 · EPS (TTM) $6.53 · Dividend yield 3.3% · Net margin 22.4% · Return on equity 44.2% · Return on assets (EBIT) 8.8%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 57 out of 100 (medium confidence).
What moves the price
The share trades about 23% below its 52-week high and 16% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −29% fair-value upside, at 43%, RBGPF screens cheaper than that median.
Fair Value models
All 25 models by family
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Set up alert →Quality Score breakdown
Of which business quality 70 · Market factors (momentum, volatility) 54
Revenue & earnings trend
Growth Forecast
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Earlier news
- RECKITT INVESTS UP TO $600 MILLION TO ACCELERATE U.S.-BASED INNOVATION, EXPAND ACCESS TO HEALTHCARE PRODUCTS, AND STRENGTHEN SUPPLY RESILIEN
- First Bellwether Trial Today Against Reckitt Benckiser’s Mead Johnson in NEC Baby Formula MDL Led by Levin Papantonio
- Reckitt Announces Expiration and Results of Any and All Tender Offer and Consent Solicitation for Mead Johnson Nutrition Company Notes due 2
- Reckitt Announces Pricing Terms for Previously Announced Any and All Tender Offer and Consent Solicitation for Mead Johnson Nutrition Compan
Compare Reckitt Benckiser Group with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 241 stocks
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
Context: sector, industry, market
- Is the Consumer Staples sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Colgate-Palmolive Company CL | $86.52 | $56.16 | −35% |
| Hindustan Unilever Limited HINDUNILVR | ₹1,836 | ₹775.25 | −58% |
| Kenvue Inc KVUE | $17.80 | $12.72 | −29% |
| The Estée Lauder Companies Inc EL | $90.19 | $44.21 | −51% |
| Kimberly-Clark Corporation KMB | $98.77 | $83.77 | −15% |
| Henkel AG HEN | €66.35 | €82.61 | +25% |
| Church & Dwight Co CHD | $95.62 | $65.04 | −32% |
| Beiersdorf Aktiengesellschaft, BEI | €75.40 | €69.09 | −8% |
| Puig Brands, S.A PUIG | €17.84 | €24.28 | +36% |
| Marico Limited MARICO | ₹781.35 | ₹493.84 | −37% |
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Key figures of Reckitt Benckiser Group
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