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UBS Group AG (UBS) fair value: what the stock is really worth

We calculate from audited financials what UBS Group AG is really worth. The fair value tells you whether the price is too high or too low, the quality score (0 to 100) how solid the business behind it is. 26 models, 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? Yes
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Financial Services · US · ISIN CH0244767585

UG UBS Group AG logo Broad data Sep 18, 2026

UBS Group AG

UBS · US

Stretched ValuationStrong overvaluation with only moderate quality.

!Fair value $23.51 · Strongly overvalued (−54%)
!Quality 53/100
Healthy Growth (revenue 5y +15.9 %/yr)
Solidly profitable · 17.8% net margin (TTM)
!High debt · generates free cash flow
·2.17% dividend yield
!Trails peers (5/15)
!Moderate moat 59/100
!Insider activity 25/100

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

$55.72 $12.18 Fair Value $23.51 Jun 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 18, 2026.

How to read this chart

60‑month range $12.18 – $55.72 · fair‑value band $20.41 – $25.84 · the $50.69 price screens above the $23.51 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Sep 18, 2026.

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Company profile

UBS Group AG operates as a wealth manager and bank worldwide. It operates through five segments: Global Wealth Management, Personal & Corporate Banking, Asset Management, Investment Bank, and Non-Core and Legacy.

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UBS Group AG operates as a wealth manager and bank worldwide. It operates through five segments: Global Wealth Management, Personal & Corporate Banking, Asset Management, Investment Bank, and Non-Core and Legacy. The Global Wealth Management segment offers financial services, advice, and solutions; investment management, estate planning, and corporate advice services; and wealth management and banking products and services to private wealth and institutional customers. Its Personal & Corporate Banking segment provides banking, retirement, financing, investments, and strategic transactions to private, corporate, and institutional customers through its branch network and digital channels in Switzerland. The Asset Management segment offers diversified asset management services. Its Investment Bank segment provides equities, foreign exchange, precious metals, research, advisory, and capital markets services to institutional, corporate, financial sponsor, and Global Wealth Management customers, as well as focused rates and credit platform. The company also offers lending products, such as securities-based lending, mortgages, structured products, and tailored solutions; collateralized lending residential and commercial real estate, primarily against securities, residential and commercial real estate, other real assets (such as ships and aircraft), private market and hedge fund interest; and unsecured lending. The company was formerly known as UBS AG and changed its name to UBS Group AG in December 2014. UBS Group AG was founded in 1862 and is headquartered in Zurich, Switzerland.

Stock analysis

UBS Group AG (UBS) currently trades at $50.69, while our model-based Fair Value estimate is $23.51, implying the stock looks roughly 115.6% overvalued today.

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Valuation

Bull case: the Multiples group reads highest at a median of $24.43 per share, and 0 of the 6 models we run sit above the $50.69 price.

Bear case: the Dividend Discount group reads lowest at $8.22, and 6 of the 6 models stay below the price. Evidence for this calculation is high.

Scenario range: $20.41 (bear) to $25.84 (bull), the price of $50.69 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 53/100 (solid quality), in the Financial Services sector.

Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.

UBS Group AG reported revenue of $59.1B in FY2025 versus $35.0B in FY2021, a compound +14.0%/yr. Reported net income was $6.2B in FY2025, compounding −2.5%/yr from FY2021.

Key figures

Market cap $168B · P/E ratio 17.8 · P/S ratio 1.86 · EPS (TTM) $2.85 · Dividend yield 2.2% · Net margin 10.4% · Return on equity 10.2% · Return on assets (EBIT) 0.8%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).

What moves the price

The share trades near its 52-week high and 71% above its 52-week low, currently above its 200-day average.

For context, the median of 10 Financial Services peers we cover trades at −14% fair-value upside, at −54%, UBS screens richer than that median.

Fair Value models

Bear $20.41 Fair Value $23.51 Bull $25.84
Model Each model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then ($1.23 per share) are deliberately not added. Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence Evidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
Residual Income $22.24 $23.34 $24.77 76
Gordon GGM $6.37 $8.22 $10.11 69
DDM Multi-Stage $6.37 $8.66 $11.44 67
All 6 models by family
Dividend Discount
Gordon GGM $6.37 $8.22 $10.11 69
DDM Multi-Stage $6.37 $8.66 $11.44 67
Multiples
P/E Multiple $18.32 $24.43 $30.54 63
P/B Multiple $23.96 $31.95 $39.94 55
Asset-Based
NCAV (Graham) $13.76 $18.44 $27.52 54
Economic Profit
Residual Income $22.24 $23.34 $24.77 76

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Quality Score breakdown

Overall quality 53/100

Of which business quality 59 · Market factors (momentum, volatility) 70

Profitability 22
Margins and returns on capital today
Quality Growth 55
Are margins and returns improving?
Cashflow 97
Earnings quality: real cash, not paper profit
Fin. Strength 43
Balance sheet, leverage, solvency risk
Investment 48
Disciplined investing over empire-building
Low Volatility 75
Calm price path (market factor)
Momentum 68
Price trend over the last 3–12 months (market factor)
52W Momentum 70
Distance to the 52-week high (market factor)
Net Issuance 97
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality Growth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 95/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 3 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+28.4%
Revenue growth 5 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.9%
Revenue growth 25 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+0.9%
What shareholders gained per year (last 5 years) What the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+8.4%
Earnings growth per share plus dividend.
Earnings per share, growth per year+6.2%
Dividend (yield on the price)2.2%
Pace: 5 vs 10 years Two data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.6% vs 7%, steady
Profit margin 2020 to 2025 Operating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.23% → 12%

Growth Forecast

Little optimism in the price
The price assumes less growth than the company has delivered so far and less than analysts expect.
What the price assumes This turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−7.9%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect Analysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
−4.4%
Yearly sales growth analysts expect, extended to five years.
Forecast 2026 (sales)−28.2%
Forecast 2027 (sales)+2.8%
Projected 2028 (sales)+2.7%
Projected 2029 (sales)+2.6%
Projected 2030 (sales)+2.5%

UBS screens 116% overvalued. Compare with JPMorgan Chase & Co →

Recent news

News mood News mood, the average tone of recent news (95 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation. Very negative
Recent news coverage is unusually downbeat.

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Peer GroupHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Banks - Diversified · 47 stocks

Beats the industry median on 5/15 measures
Overall it trails its industry peers.
Valuation
Quality Score 59 · Above median
Fair Value upside −51% · Bottom 25%
Profitability
Return on equity (TTM) 10% · Above median
Return on assets 1% · Bottom 25%
Net margin (TTM) 18% · Bottom 25%
Operating margin (TTM) 31% · Bottom 25%
Growth and dividend
Revenue growth 14% · Top 25%
Dividend yield (TTM) 2.2% · Bottom 25%
Balance sheet
Debt / equity 3.64× · Highest 25%

Valuation Multiplesvs Banks - Diversified median · lower = cheaper

P/E (TTM) 17.8× · Priciest 25%
P/B 2.00× · Pricier than median
P/S (TTM) 3.52× · Cheaper than median
P/FCF 11.7× · Pricier than median
EV/EBITDA 31.3× · Priciest 25%
PEG 0.93× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 3
FUTURE (revenue growth)69 · sector 25
PAST (return on equity)41 · sector 41
HEALTH (low debt)0 · sector 48
DIVIDEND (yield)43 · sector 72

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Banks - Diversified stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
JPMorgan Chase & Co JPM $352.49 $192.16 −45%
Bank of America Corporation BAC $59.52 $41.70 −30%
China Construction Bank Corporation 601939 ¥10.85 ¥13.69 +26%
Industrial and Commercial Bank of China Limited 601398 ¥8.11 ¥10.93 +35%
HSBC Holdings HSBC $105.30 $75.89 −28%
Agricultural Bank of China Limited 601288 ¥6.88 ¥12.94 +88%
Royal Bank of Canada RY C$285.20 C$151.80 −47%
Bank of China Limited 601988 ¥6.56 ¥9.86 +50%
Wells Fargo & Company WFC $89.72 $66.02 −26%
Mitsubishi UFJ Financial Group MUFG $23.71 $20.35 −14%

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Cite: Fair Value Calculator (2026). "UBS Group AG Fair Value". https://www.fairvalue-calculator.com/stock/UBS

Frequently asked questions

Is UBS Group AG (UBS) overvalued or undervalued?
As of Sep 18, 2026, our model estimates a fair value of $23.51 versus a price of $50.69, about −54% upside (overvalued).
What is the fair value of UBS?
Our model-based fair value for UBS Group AG is $23.51 (as of Sep 18, 2026), built from audited fundamentals. The current price: $50.69.
What is the quality score of UBS?
UBS Group AG has a Quality Score of 53/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for UBS Group AG (UBS)?
Our model-based price target is the fair value of $23.51 (as of Sep 18, 2026) from 6 valuation models. Cautious scenario $20.41, optimistic scenario $25.84. It is a calculation from audited fundamentals, not an analyst target.
What is the UBS Group AG stock forecast for 2026?
Our models put fair value at $23.51, about −54% upside versus a price of $50.69 (overvalued). Cautious scenario $20.41, optimistic scenario $25.84. The calculation is refreshed regularly with new filings.
What is the revenue of UBS Group AG (UBS)?
UBS Group AG reported trailing-twelve-month revenue of about $51.3B (latest available figure, as of Sep 18, 2026).
Does UBS Group AG pay a dividend?
UBS Group AG currently shows a dividend yield of about 2.17% relative to its recent price (as of Sep 18, 2026).
What growth is priced into UBS Group AG (UBS)?
For today's price to be fair in a discounted-cash-flow model, UBS Group AG would have to grow free cash flow by -7.9 % per year for five years (discount rate 8.8 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +13.0 % per year. As of Sep 18, 2026.
What discount rate (WACC) does the fair value of UBS use?
Our models discount UBS Group AG at 8.8 %: a base by market capitalisation (large), damped by beta 0.83, country premium for USA. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For UBS Group AG that is -7.9 % per year a year over ten years, using the same discount rate (8.8 %) and the same formula as our fair value.
How much growth has UBS Group AG (UBS) delivered so far?
Over the past 5 years revenue at UBS Group AG grew +13.0 % a year. The price currently implies -7.9 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of UBS Group AG (UBS) growing?
The median revenue growth in the sector is +8.1 % a year. That is the yardstick for the growth priced into UBS Group AG (-7.9 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of UBS Group AG (UBS)?
The free-cash-flow yield on the price is 9.22 %: that much free cash flow UBS Group AG produces per unit of market value. When it exceeds the discount rate of our models (8.8 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of UBS Group AG (UBS)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For UBS Group AG it is $23.51 per share (as of Sep 18, 2026), against a price of $50.69. It is the blended result of 6 valuation models (cash flow, earnings, asset, dividend).
Is UBS Group AG stock overvalued or undervalued in 2026?
As of Sep 18, 2026, UBS trades above its calculated fair value: price $50.69, fair value $23.51, a gap of about −54% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of UBS?
No. The price is what the market pays today ($50.69); the fair value is what the company's own numbers justify ($23.51). For UBS Group AG the two are $27.18 per share apart. That gap is exactly why we show both numbers side by side.
How much is UBS Group AG worth?
The market values UBS Group AG at about $168B (market capitalisation, as of Sep 18, 2026). Per share that is $50.69; our models calculate a fair value of $23.51 per share.
What do the bullish and bearish scenarios say about UBS?
Our models span a range for UBS Group AG: cautious scenario $20.41, base $23.51, optimistic $25.84 per share (as of Sep 18, 2026, price $50.69). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of UBS?
UBS Group AG trades at a price-to-earnings ratio of 17.8 (as of Sep 18, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of $23.51 is built from several models across several years. Other multiples: PEG 0.9, P/B 2.0, P/S 3.5, EV/EBITDA 31.3.
What is the PEG ratio of UBS?
The PEG ratio of UBS Group AG is 0.93 (P/E divided by earnings growth, as of Sep 18, 2026). That is below 1, so growth is priced more cheaply than the earnings multiple alone suggests.
How solid is the balance sheet of UBS Group AG (UBS)?
Balance-sheet figures for UBS Group AG (as of Sep 18, 2026): return on equity 10.2%, debt of 3.64 per unit of equity. They feed the Quality Score of 53/100, which measures business quality independently of the share price.
How far is UBS from its 52-week high?
UBS Group AG trades at $50.69, about 5% below its 52-week high of $48.45 and 71% above the low of $29.59 (as of Sep 18, 2026). Distance from the high says nothing about value: that is what the fair value of $23.51 is for.
Which stocks are comparable to UBS Group AG?
From the same area (Financial Services) we also value JPMorgan Chase & Co, Bank of America Corporation, China Construction Bank Corporation, Industrial and Commercial Bank of China Limited, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is UBS Group AG stock attractive at the current price?
The data as of Sep 18, 2026: price $50.69, calculated fair value $23.51 (−54%), Quality Score 53/100, from 6 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of UBS calculated?
We run UBS Group AG through 6 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $23.51, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 16.1 % above its aggregate fair value. UBS Group AG itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of UBS Group AG (UBS)?
The closing price on Sep 18, 2026 was $50.69. Our model-based fair value is $23.51, about −54% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with UBS Group AG right now?
The price sits above even our optimistic bull case ($25.84). The favourable scenario is already priced in. Solid but not exceptional quality (53/100) and above fair value, neither a clear bargain nor a standout compounder. For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.

Key figures of UBS Group AG

How large is the market capitalisation of UBS Group AG (UBS)?
The market capitalisation of UBS Group AG is $168B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of UBS Group AG (UBS)?
The price-to-sales ratio of UBS Group AG is 1.86 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of UBS Group AG (UBS)?
Earnings per share at UBS Group AG are $2.85 (price ÷ EPS = P/E 17.8). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of UBS Group AG (UBS)?
The dividend yield of UBS Group AG is 2.2% (payout 38.6%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of UBS Group AG (UBS)?
The net margin of UBS Group AG is 10.4% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of UBS Group AG (UBS)?
The return on equity (ROE) of UBS Group AG is 10.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of UBS Group AG (UBS)?
On an EBIT basis the return on assets of UBS Group AG is 0.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of UBS Group AG (UBS)?
The operating margin of UBS Group AG is 31.5% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at UBS Group AG (UBS)?
Revenue at UBS Group AG is growing +13.8% versus a year earlier (3y avg +17.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at UBS Group AG (UBS)?
Earnings per share at UBS Group AG are growing +84.4% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does UBS Group AG (UBS) carry?
The net debt of UBS Group AG is $146B (fiscal year 2025, ≈ 9.5 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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