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Sanderson Design Group (WKGBF) fair value: what the stock is really worth
As of Sep 25, 2026: fair value of Sanderson Design Group $0.81, price $1.01, upside -19.8%, quality 67 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? No
- Good quality? Yes
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SD
Broad data
Sep 24, 2026
Broad data
Sep 24, 2026
Sanderson Design Group
WKGBF · USOvervalued / MonitorQuality is not strong enough to offset the price risk.
!Fair value $0.8100 · Overvalued (−19.8%)
✓Quality 67/100
!Weak Growth (revenue 5y +1.2 %/yr)
!Thin margins · 2.2% net margin (TTM)
✓generates free cash flow
✓1.5% dividend yield · Well covered
!Narrow moat 28/100
What runs behind every stock
26
valuation models
8 families, DCF to NCAV
37
quality factors
margins, balance sheet, cashflow, debt
6
AI factors
moat, what no ratio measures
2,000+
data points
verified, per stock, median
69 individual criteria per stock, every one traceable See the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
57‑month range $0.8979 – $2.04 · fair‑value band $0.6000 – $1.02 · the $1.01 price screens above the $0.8100 fair value. Dashed = 300-day average. As of Sep 24, 2026.
Company profile
Sanderson Design Group plc, together with its subsidiaries, engages in the design, manufacture, marketing, and distribution of interior furnishings, fabrics, and wallpapers worldwide. The company operates in three segments: Brands, Licensing, and Manufacturing.
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Sanderson Design Group plc, together with its subsidiaries, engages in the design, manufacture, marketing, and distribution of interior furnishings, fabrics, and wallpapers worldwide. The company operates in three segments: Brands, Licensing, and Manufacturing. The Brands segment designs, markets, sells, and distributes home accessories, wallcoverings, textiles, wooden printing blocks, bedlinen, paint, tableware, rugs, towels, tableware, bathroom accessories, trimmings, carpets, and furniture under the Morris & Co., Sanderson, Zoffany, Clarke & Clarke, Harlequin, and Scion brands. The Licensing segment engages in the licensing of Morris & Co., Sanderson, Zoffany, Clarke & Clarke, Harlequin, and Scion brands. The Manufacturing segment manufactures wallcoverings and printed fabrics. The company was formerly known as Walker Greenbank PLC and changed its name to Sanderson Design Group plc in November 2020. Sanderson Design Group plc was founded in 1860 and is headquartered in London, the United Kingdom.
Stock analysis
Sanderson Design Group (WKGBF) currently trades at $1.01, while our model-based Fair Value estimate is $0.8100, 19.8% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of $1.35 per share, and 11 of the 24 models we run sit above the $1.01 price.
Bear case: the Dividend Discount group reads lowest at $0.1700, and 13 of the 24 models stay below the price. Evidence for this calculation is high.
Scenario range: $0.6000 (bear) to $1.02 (bull), the price of $1.01 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 67/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is weak: less than 2 % a year.
Sanderson Design Group reported revenue of £99.5M in FY2026 versus £112M in FY2022, a compound −3.0%/yr. Reported net income was £2.1M in FY2026, compounding −27.5%/yr from FY2022.
Key figures
Market cap $75.7M · P/E ratio 25.3 · P/S ratio 0.55 · EPS (TTM) $0.0400 · Dividend yield 1.5% · Net margin 2.2% · Return on equity 3.1% · Return on assets (EBIT) 1.7%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 41 out of 100 (low confidence).
What moves the price
The share trades about 29% below its 52-week high and 12% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 3% fair-value upside, at −20%, WKGBF screens richer than that median.
Fair Value models
Bear $0.6000
Fair Value $0.8100
Bull $1.02
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2026 figures (about 8 months old). Earnings retained since then ($0.0168 per share) are deliberately not added.
Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.
Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF
$1.31
$1.58
$2.01
80
Growth DCF
$1.34
$1.59
$1.96
77
Residual Income
$0.8500
$0.8000
$0.7900
76
All 24 models by family
DCF Models
FCF DCF
$1.31
$1.58
$2.01
80
Owner Earnings
$1.23
$1.48
$1.87
75
5Y Revenue Exit
$0.9200
$1.09
$1.35
71
5Y EBITDA Exit
$1.33
$1.80
$2.41
73
5Y P/E Exit
$1.01
$1.25
$1.54
69
10Y Revenue Exit
$1.09
$1.26
$1.44
66
10Y EBITDA Exit
$1.31
$1.66
$2.04
67
10Y P/E Exit
$1.14
$1.35
$1.54
63
Earnings-Based
Graham-Dodd
$0.2700
$0.4700
$0.5800
66
EPV
$0.3800
$0.4100
$0.4300
70
Dividend Discount
Gordon GGM
$0.1400
$0.1700
$0.1900
69
DDM Multi-Stage
$0.1400
$0.1700
$0.2100
67
Multiples
P/E Multiple
$0.6500
$0.8700
$1.08
63
P/S Multiple
$0.5000
$0.6700
$0.8400
58
P/B Multiple
$0.5000
$0.6700
$0.8400
55
EV/EBIT
$0.8100
$1.01
$1.22
63
EV/EBITDA
$1.52
$1.97
$2.42
64
EV/Revenue
$0.6000
$0.7800
$0.9600
52
Asset-Based
NCAV (Graham)
$0.6400
$0.8600
$1.28
51
Growth DCF
Growth DCF
$1.34
$1.59
$1.96
77
Rev-Margin DCF
$0.9200
$1.12
$1.39
71
Economic Profit
Residual Income
$0.8500
$0.8000
$0.7900
76
ROIC Compounder
$0.3800
$0.4100
$0.4300
70
Growth Earnings
Growth-Adj P/E
$0.4600
$0.6500
$0.8500
67
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Set up alert →Quality Score breakdown
Overall quality
67/100
Of which business quality 68 · Market factors (momentum, volatility) 23
Profitability
50
Margins and returns on capital today
Quality Growth
64
Are margins and returns improving?
Cashflow
69
Earnings quality: real cash, not paper profit
Fin. Strength
73
Balance sheet, leverage, solvency risk
Investment
100
Disciplined investing over empire-building
Low Volatility
60
Calm price path (market factor)
Momentum
5
Price trend over the last 3–12 months (market factor)
52W Momentum
11
Distance to the 52-week high (market factor)
Net Issuance
64
Share count: buybacks or dilution?
Revenue & earnings trend
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.
40/100
Revenue growth is weak: less than 2 % a year.
Revenue growth 1 year
−0.9%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−3.9%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+1.2%
Start year 2021 (pandemic). Over 10 years: +1.3% a year
Revenue growth 40 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+2.8%
’15
’16
’17
’18
’19
’20
’21
’22
’23
’24
’25
’26
What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
−10.0%
Earnings growth per share plus dividend.
Earnings per share, growth per year−11.5%
Dividend (yield on the price)1.5%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.−11.5% vs −10.1%, steady
Profit margin 2021 to 2026 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.1% → 3%
Start year 2021 (pandemic)
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−8.8%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (figures in GBP, UK: IMF forecast 2.3% a year to 2030, 3.3% from 2016 to 2025) that is about −10.9% a year for the price.
WKGBF screens overvalued: fair value 20% below the price. Compare with Midea Group →
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Context: sector, industry, market
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
None of the checked exposures detected
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Frequently asked questions
Is Sanderson Design Group (WKGBF) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of $0.8100 versus the last price from Sep 25, 2026 of $1.01, about −20% upside (overvalued).
What is the fair value of WKGBF?
Our model-based fair value for Sanderson Design Group is $0.8100 (as of Sep 24, 2026), built from audited fundamentals. Last price (from Sep 25, 2026): $1.01.
What is the quality score of WKGBF?
Sanderson Design Group has a Quality Score of 67/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Sanderson Design Group (WKGBF)?
Our model-based price target is the fair value of $0.8100 (as of Sep 24, 2026) from 24 valuation models. Cautious scenario $0.6000, optimistic scenario $1.02. It is a calculation from audited fundamentals, not an analyst target.
What is the Sanderson Design Group stock forecast for 2026?
Our models put fair value at $0.8100, about −20% upside versus the last price from Sep 25, 2026 of $1.01 (overvalued). Cautious scenario $0.6000, optimistic scenario $1.02. The calculation is refreshed regularly with new filings.
What is the revenue of Sanderson Design Group (WKGBF)?
Sanderson Design Group reported trailing-twelve-month revenue of about £99.5M (latest available figure, as of Sep 24, 2026).
Does Sanderson Design Group pay a dividend?
Sanderson Design Group currently shows a dividend yield of about 1.49% relative to its recent price (as of Sep 24, 2026).
What growth is priced into Sanderson Design Group (WKGBF)?
For today's price to be fair in a discounted-cash-flow model, Sanderson Design Group would have to grow free cash flow by -8.8 % per year for five years (discount rate 11.4 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +1.2 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of WKGBF use?
Our models discount Sanderson Design Group at 11.4 %: a base by market capitalisation (micro), damped by beta 0.59, country premium for USA. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Sanderson Design Group that is -8.8 % per year a year over ten years, using the same discount rate (11.4 %) and the same formula as our fair value.
How much growth has Sanderson Design Group (WKGBF) delivered so far?
Over the past 5 years revenue at Sanderson Design Group grew +1.2 % a year. The price currently implies -8.8 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Sanderson Design Group (WKGBF) growing?
The median revenue growth in the sector is +3.8 % a year. That is the yardstick for the growth priced into Sanderson Design Group (-8.8 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Sanderson Design Group (WKGBF)?
The free-cash-flow yield on the price is 13.54 %: that much free cash flow Sanderson Design Group produces per unit of market value. When it exceeds the discount rate of our models (11.4 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Sanderson Design Group (WKGBF)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Sanderson Design Group it is $0.8100 per share (as of Sep 24, 2026), against a price of $1.01. It is the blended result of 24 valuation models (cash flow, earnings, asset, dividend).
Is Sanderson Design Group stock overvalued or undervalued in 2026?
As of Sep 24, 2026, WKGBF trades above its calculated fair value: price $1.01, fair value $0.8100, a gap of about −20% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of WKGBF?
No. The price is what the market pays today ($1.01); the fair value is what the company's own numbers justify ($0.8100). For Sanderson Design Group the two are $0.2000 per share apart. That gap is exactly why we show both numbers side by side.
How much is Sanderson Design Group worth?
The market values Sanderson Design Group at about $75.7M (market capitalisation, as of Sep 24, 2026). Per share that is $1.01; our models calculate a fair value of $0.8100 per share.
What do the bullish and bearish scenarios say about WKGBF?
Our models span a range for Sanderson Design Group: cautious scenario $0.6000, base $0.8100, optimistic $1.02 per share (as of Sep 24, 2026, price $1.01). The range comes from different growth and margin assumptions, not from analyst opinions.
How far is WKGBF from its 52-week high?
Sanderson Design Group trades at $1.01, about 29% below its 52-week high of $1.43 and 12% above the low of $0.8979 (as of Sep 25, 2026). Distance from the high says nothing about value: that is what the fair value of $0.8100 is for.
Which stocks are comparable to Sanderson Design Group?
From the same area (Consumer Cyclical) we also value Midea Group, King Slide Works Co, Gree Electric Appliances, Inc, Haier Smart Home Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Sanderson Design Group stock attractive at the current price?
The data as of Sep 24, 2026: price $1.01, calculated fair value $0.8100 (−20%), Quality Score 67/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of WKGBF calculated?
We run Sanderson Design Group through 24 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $0.8100, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Sanderson Design Group itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Sanderson Design Group (WKGBF)?
The latest price we hold is from Sep 25, 2026 and stands at $1.01. Our model-based fair value is $0.8100, about −20% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Sanderson Design Group right now?
Solid but not exceptional quality (67/100) and above fair value, neither a clear bargain nor a standout compounder. The price sits in the upper half of our model range, so the margin of safety is thin. The data supports the verdict: every model runs on fully documented inputs.
Where does the earnings growth of Sanderson Design Group (WKGBF) come from?
Earnings per share at Sanderson Design Group grew −2.2 % a year from 2015 to 2026. Broken into its drivers: revenue per share +0.2 %, EBIT margin −3.2 %, tax rate −0.4 %, residual (interest, one-offs) +1.2 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Sanderson Design Group
How large is the market capitalisation of Sanderson Design Group (WKGBF)?
The market capitalisation of Sanderson Design Group is $75.7M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/E ratio of Sanderson Design Group (WKGBF)?
The price-to-earnings ratio of Sanderson Design Group is 25.3. Price to earnings: how many years of current profit you pay for the stock. A P/E of 10 means ten years of profit.
What is the P/S ratio of Sanderson Design Group (WKGBF)?
The price-to-sales ratio of Sanderson Design Group is 0.55 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Sanderson Design Group (WKGBF)?
Earnings per share at Sanderson Design Group are $0.0400 (price ÷ EPS = P/E 25.3). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Sanderson Design Group (WKGBF)?
The dividend yield of Sanderson Design Group is 1.5% (payout 37.5%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Sanderson Design Group (WKGBF)?
The net margin of Sanderson Design Group is 2.2% (fiscal year 2026). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Sanderson Design Group (WKGBF)?
The return on equity (ROE) of Sanderson Design Group is 3.1% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Sanderson Design Group (WKGBF)?
On an EBIT basis the return on assets of Sanderson Design Group is 1.7% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Sanderson Design Group (WKGBF)?
The operating margin of Sanderson Design Group is 2.9% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Sanderson Design Group (WKGBF)?
Revenue at Sanderson Design Group is growing +2.7% versus a year earlier (3y avg −3.9%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Sanderson Design Group (WKGBF)?
Earnings per share at Sanderson Design Group are growing −77.8% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Sanderson Design Group (WKGBF) carry?
The net debt of Sanderson Design Group is £1.5M (fiscal year 2026, ≈ 0.2 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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