Hunan Resun Co Ltd (001218) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Hunan Resun Co Ltd stock ¥25.26, price ¥20.27, upside +24.6%, quality 69 out of 100. Rating: undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Hunan Resun Co Ltd
001218 · SHEThe stock costs 20% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 6, 2026.
How to read this chart
60‑month range ¥12.47 – ¥40.90 · fair‑value band ¥18.94 – ¥32.73 · the ¥20.27 price screens below the ¥25.26 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 6, 2026.
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Company profile
HUNAN RESUN Co., Ltd. engages in the research and development, production, and sale of surfactants and detergents in China.
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The company's products include sodium/ammonium lauryl ether sulfate, sodium/ammonium lauryl sulfate, alkyl benzene sulphonate, sodium a-olefin sulfonate, amino acid-based surfactant, alkyl glucoside, amine derivatives and other products, including cocoamidopropyl amine oxide, cocodiethanol amide, and cocomonoethanol amide.
Its products are used in personal and home care, construction, oil, agriculture, and PVC and ACR fields. The company also exports its products to Southeast Asia, the Middle East, Africa, the United States, and internaionally.
HUNAN RESUN Co., Ltd. was founded in 1956 and is headquartered in Changsha, China.
Stock analysis
Hunan Resun Co Ltd (001218) currently trades at ¥20.27, while our model-based Fair Value estimate is ¥25.26, implying the stock looks roughly 20% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of ¥33.36 per share, and 18 of the 26 models we run sit above the ¥20.27 price.
Bear case: the Dividend Discount group reads lowest at ¥7.12, and 8 of the 26 models stay below the price. Data coverage for this calculation is high.
Scenario range: ¥18.94 (bear) to ¥32.73 (bull), the price of ¥20.27 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 69/100 (solid quality), in the Consumer Defensive sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Hunan Resun Co Ltd reported revenue of 5.0B CNY in FY2025 versus 2.7B CNY in FY2021, a compound +16.0%/yr. Reported net income was 161M CNY in FY2025, compounding −2.5%/yr from FY2021.
Key figures
Market cap 2.6B CNY (≈ $396M) Small · P/E ratio 9.4 · P/S ratio 0.42 · EPS (TTM) ¥2.16 · Dividend yield 2.8% · Net margin 4.4% · Return on equity 11.6% · Return on assets (EBIT) 5.6% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (medium confidence).
What moves the price
The share trades about 28% below its 52-week high and 4% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −26% fair-value upside, at 25%, 001218 screens cheaper than that median.
Fair Value models
All 26 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Hunan Resun Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 230 stocks
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Staples sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Revenue growth by industry
- PEG ratio by industry
- Piotroski F-Score screener with fair value
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Godrej Consumer Products Limited GODREJCP | ₹851.00 | ₹1,146 | +35% | vs 001218 |
| Puig Brands, S.A PUIG | €19.84 | €24.28 | +22% | vs 001218 |
| Henkel AG HEN | €74.85 | €82.55 | +10% | vs 001218 |
| Beiersdorf Aktiengesellschaft, BEI | €85.26 | €69.09 | −19% | vs 001218 |
| The Clorox Company CLX | $99.96 | $74.29 | −26% | vs 001218 |
| Church & Dwight Co CHD | $109.33 | $65.04 | −41% | vs 001218 |
| Colgate-Palmolive Company CL | $96.56 | $56.16 | −42% | vs 001218 |
| Marico Limited MARICO | ₹897.75 | ₹493.84 | −45% | vs 001218 |
| The Estée Lauder Companies Inc EL | $110.06 | $44.21 | −60% | vs 001218 |
| Hindustan Unilever Limited HINDUNILVR | ₹1,998 | ₹775.25 | −61% | vs 001218 |
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Key figures of Hunan Resun Co Ltd
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