Puloon Technology Inc (094940) fair value: what the stock is really worth
As of Nov 9, 2026: fair value (intrinsic value) of Puloon Technology Inc stock KRW 1,080, price KRW 4,705, that is 77.0% below the price, quality 46 out of 100. Rating: strongly overvalued. Calculated from audited financials with 11 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.
How to read this chart
60‑month range 4,615 KRW – 14,490 KRW · fair‑value band 874.29 KRW – 1,361 KRW · the 4,705 KRW price screens above the 1,080 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.
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Puloon Technology Inc. develops and sells banking automation and automatic fare collection systems in Korea and internationally.
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The company offers cash and payment processing devices, such as cash dispenser, bank note sorter and counterfeit detector, cash dispensing modules, check scanning modules, hybrid card reader, and passbook printer; optical character recognition equipment, such as automatic sorter for betting slip, GIRO scanner, and optical character reader; and ticket processing, coin processing, and banknote processing modules, as well as automatic ticket vending machine.
It also provides speed and automatic gate, gate door modules, and security equipment; and robot manipulator. The company provides its products in banking, transport, gaming, retail, security, and robot markets. Puloon Technology Inc. was founded in 1997 and is headquartered in Seoul, South Korea.
Stock analysis
Puloon Technology Inc (094940) currently trades at 4,705 KRW, while our model-based Fair Value estimate is 1,080 KRW, 77% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Asset-Based group reads highest at a median of 2,030 KRW per share, and 0 of the 11 models we run sit above the 4,705 KRW price.
Bear case: the Multiples group reads lowest at 895.13 KRW, and 11 of the 11 models stay below the price. Data coverage for this calculation is medium.
Scenario range: 874.29 KRW (bear) to 1,361 KRW (bull), the price of 4,705 KRW sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 46/100 (below-average quality), in the Technology sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Puloon Technology Inc reported revenue of 23.5B KRW in FY2025 versus 30.8B KRW in FY2021, a compound −6.6%/yr. Reported net income was −601M KRW in FY2025.
Key figures
Market cap 40.4B KRW (≈ $30.2M) Micro · P/S ratio 1.12 · Dividend yield 0.3% · Net margin −4.5% · Return on equity 370% · Return on assets (EBIT) 1.5% (5-year average) · Operating margin 2.1% · Revenue (TTM) 35.9B KRW.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (low confidence).
What moves the price
The share trades about 64% below its 52-week high and 2% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Technology peers we cover trades at 66% fair-value upside, at −77%, 094940 screens richer than that median.
Fair Value models
Bear874.29 KRWFair Value 1,080 KRWBull1,361 KRW
Price 4,705 KRW · Downside -77.0%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.33/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−32.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−11.7%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−0.2%
Start year 2020 (pandemic). Over 10 years: +5.0% a year
Revenue growth 15 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+3.0%
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
0.4% (2020) → −4.3% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+40.6%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (South Korea: IMF forecast 2.1% a year to 2030, 2.1% from 2016 to 2025) that is about +37.8% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Computers, Phones & Household Electronics” was too small, so the broader sector is used.)Information Technology · 3600 stocks
Beats the sector median on 3/13 measures
Overall it trails its sector peers.
Valuation
Quality Score46 · Below median
Fair Value upside−77.0% · Bottom 25%
Profitability
Return on equity (12 months)369.7% · Top 25%
Return on assets−1.3% · Bottom 25%
Net margin (12 months)−4.5% · Bottom 25%
Operating margin (12 months)2.1% · Below median
Growth and dividend
Revenue growth (quarter YoY)−10.7% · Bottom 25%
Dividend yield (12 months)0.3% · Bottom 25%
Balance sheet
Debt / equity0.09× · Above median
Valuation Multiplesvs Information Technology median · lower = cheaper
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Is Puloon Technology Inc (094940) overvalued or undervalued?
As of Nov 10, 2026, our model estimates a fair value of 1,080 KRW versus a price of 4,705 KRW, about 77% lower (overvalued).
What is the fair value of 094940?
Our model-based fair value for Puloon Technology Inc is 1,080 KRW (as of Nov 10, 2026), built from audited fundamentals. The current price: 4,705 KRW.
What is the quality score of 094940?
Puloon Technology Inc has a Quality Score of 46/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Puloon Technology Inc (094940)?
Our model-based price target is the fair value of 1,080 KRW (as of Nov 10, 2026) from 11 valuation models. Cautious scenario 874.29 KRW, optimistic scenario 1,361 KRW. It is a calculation from audited fundamentals, not an analyst target.
What is the Puloon Technology Inc stock forecast for 2026?
Our models put fair value at 1,080 KRW, about 77% lower versus a price of 4,705 KRW (overvalued). Cautious scenario 874.29 KRW, optimistic scenario 1,361 KRW. The calculation is refreshed regularly with new filings.
What is the revenue of Puloon Technology Inc (094940)?
Puloon Technology Inc reported trailing-twelve-month revenue of about 35.9B KRW (latest available figure, as of Nov 10, 2026).
Does Puloon Technology Inc pay a dividend?
Puloon Technology Inc currently shows a dividend yield of 0.34% relative to its recent price (as of Nov 10, 2026).
How much is the dividend of Puloon Technology Inc (094940)?
Puloon Technology Inc has a dividend yield of 0.3%. A dividend has been paid every year since 2017. Our assessment: Safety not assessed. Payout ratio and cash coverage are not available, so we do not judge how safe this dividend is.
What growth is priced into Puloon Technology Inc (094940)?
For today's price to be fair in a discounted-cash-flow model, Puloon Technology Inc would have to grow free cash flow by +40.6 % per year for five years (discount rate 10.2 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew -0.2 % per year. As of Nov 10, 2026.
What discount rate (WACC) does the fair value of 094940 use?
Our models discount Puloon Technology Inc at 10.2 %: a base by market capitalisation (nano), damped by beta 1.03, country premium for South Korea. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Puloon Technology Inc that is +40.6 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (10.2 %) and the same formula as our fair value.
How much growth has Puloon Technology Inc (094940) delivered so far?
Over the past 5 years revenue at Puloon Technology Inc grew -0.2 % a year. The price currently implies free-cash-flow growth of +40.6 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Puloon Technology Inc (094940) growing?
The median revenue growth in the sector is +11.4 % a year. That is the yardstick for the growth priced into Puloon Technology Inc (+40.6 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Puloon Technology Inc (094940)?
The free-cash-flow yield on the price is 1.03 %: that much free cash flow Puloon Technology Inc produces per unit of market value. When it exceeds the discount rate of our models (10.2 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Puloon Technology Inc (094940)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Puloon Technology Inc it is 1,080 KRW per share (as of Nov 10, 2026), against a price of 4,705 KRW. It is the blended result of 11 valuation models in 4 families (DCF Models, Multiples, Asset-Based, Growth DCF).
Is Puloon Technology Inc stock overvalued or undervalued in 2026?
As of Nov 10, 2026, 094940 trades above its calculated fair value: price 4,705 KRW, fair value 1,080 KRW, a gap of about −77% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 094940?
No. The price is what the market pays today (4,705 KRW); the fair value is what the company's own numbers justify (1,080 KRW). For Puloon Technology Inc the two are 3,625 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is Puloon Technology Inc worth?
The market values Puloon Technology Inc at about 40.4B KRW (market capitalisation, as of Nov 10, 2026). Per share that is 4,705 KRW; our models calculate a fair value of 1,080 KRW per share.
What do the bullish and bearish scenarios say about 094940?
Our models span a range for Puloon Technology Inc: cautious scenario 874.29 KRW, base 1,080 KRW, optimistic 1,361 KRW per share (as of Nov 10, 2026, price 4,705 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Puloon Technology Inc (094940)?
Balance-sheet figures for Puloon Technology Inc (as of Nov 10, 2026): return on equity 369.7%, debt of 0.09 per unit of equity. They feed the Quality Score of 46/100, which measures business quality independently of the share price.
How far is 094940 from its 52-week high?
Puloon Technology Inc trades at 4,705 KRW, about 64% below its 52-week high of 13,000 KRW and 2% above the low of 4,615 KRW (as of Nov 9, 2026). Distance from the high says nothing about value: that is what the fair value of 1,080 KRW is for.
Which stocks are comparable to Puloon Technology Inc?
From the same area (Technology) we also value UIL Co, SEOWONINTECH.Co.,Ltd, TJ media Co, Yulho Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Puloon Technology Inc stock attractive at the current price?
The data as of Nov 10, 2026: price 4,705 KRW, calculated fair value 1,080 KRW (−77%), Quality Score 46/100, from 11 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 094940 calculated?
We run Puloon Technology Inc through 11 models from 4 families: DCF Models, Multiples, Asset-Based, Growth DCF. Every model gets the same audited fundamentals; the fair value of 1,080 KRW builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.7% above its aggregate fair value. Puloon Technology Inc itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Puloon Technology Inc (094940)?
The closing price on Nov 9, 2026 was 4,705 KRW. Our model-based fair value is 1,080 KRW, about 77% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Puloon Technology Inc right now?
The price sits above even our optimistic bull case (1,361 KRW). The favourable scenario is already priced in. Weak quality (46/100) and above fair value at the same time, the margin of safety is missing on both counts.
Key figures of Puloon Technology Inc
How large is the market capitalisation of Puloon Technology Inc (094940)?
The market capitalisation of Puloon Technology Inc is 40.4B KRW (≈ $30.2M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Puloon Technology Inc (094940)?
The price-to-sales ratio of Puloon Technology Inc is 1.12 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the dividend yield of Puloon Technology Inc (094940)?
The dividend yield of Puloon Technology Inc is 0.3%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Puloon Technology Inc (094940)?
The net margin of Puloon Technology Inc is −4.5% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Puloon Technology Inc (094940)?
The return on equity (ROE) of Puloon Technology Inc is 370% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Puloon Technology Inc (094940)?
On an EBIT basis the return on assets of Puloon Technology Inc is 1.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Puloon Technology Inc (094940)?
The operating margin of Puloon Technology Inc is 2.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Puloon Technology Inc (094940)?
Revenue at Puloon Technology Inc is growing −10.7% versus a year earlier (3y avg −11.7%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Puloon Technology Inc (094940)?
Earnings per share at Puloon Technology Inc are growing +81.5% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Puloon Technology Inc (094940) carry?
The net debt of Puloon Technology Inc is 794M KRW (fiscal year 2024, ≈ 2.1 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Some data
Nov 10, 2026