Puloon Technology Inc (094940) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of Puloon Technology Inc KRW 1,080, price KRW 6,180, upside -82.5%, quality 47 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
Structural break:
The valuation model sees a lasting decline in earnings power for this stock, the confidence band is broken. Treat the target with caution.
Weakest SetupStrongly overvalued and low quality.
!Fair value 1,080 KRW · Strongly overvalued (−83%)
!Quality 47/100
!Weak Growth(revenue 5y −0.2 %/yr)
!Loss-making · -4.5% net margin (TTM)
✓Low debt · generates free cash flow
·0.34% dividend yield
!Trails peers(2/10)
!Narrow moat40/100
!Evidence only low, so the estimate is less certain
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range 4,995 KRW – 14,490 KRW · fair‑value band 874.29 KRW – 1,361 KRW · the 6,180 KRW price screens above the 1,080 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Puloon Technology Inc. develops and sells banking automation and automatic fare collection systems in Korea and internationally.
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Puloon Technology Inc. develops and sells banking automation and automatic fare collection systems in Korea and internationally. The company offers cash and payment processing devices, such as cash dispenser, bank note sorter and counterfeit detector, cash dispensing modules, check scanning modules, hybrid card reader, and passbook printer; optical character recognition equipment, such as automatic sorter for betting slip, GIRO scanner, and optical character reader; and ticket processing, coin processing, and banknote processing modules, as well as automatic ticket vending machine. It also provides speed and automatic gate, gate door modules, and security equipment; and robot manipulator. The company provides its products in banking, transport, gaming, retail, security, and robot markets. Puloon Technology Inc. was founded in 1997 and is headquartered in Seoul, South Korea.
Stock analysis
Puloon Technology Inc (094940) currently trades at 6,180 KRW, while our model-based Fair Value estimate is 1,080 KRW, implying the stock looks roughly 472.4% overvalued today.
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Valuation
Bull case: the Asset-Based group reads highest at a median of 3,129 KRW per share, and 0 of the 11 models we run sit above the 6,180 KRW price.
Bear case: the Multiples group reads lowest at 899.18 KRW, and 11 of the 11 models stay below the price. Evidence for this calculation is low.
Scenario range: 874.29 KRW (bear) to 1,361 KRW (bull), the price of 6,180 KRW sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 47/100 (below-average quality), in the Technology sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Puloon Technology Inc reported revenue of 23.5B KRW in FY2025 versus 30.8B KRW in FY2021, a compound −6.6%/yr. Reported net income was −601M KRW in FY2025.
Key figures
Market cap 48.9B KRW (≈ $35.9M) · P/S ratio 1.20 · Dividend yield 0.3% · Net margin −2.6% · Return on equity 370% · Return on assets (EBIT) 1.5% · Operating margin 2.1% · Revenue (TTM) 35.9B KRW.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).
What moves the price
The share trades about 52% below its 52-week high and 24% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Technology peers we cover trades at 8% fair-value upside, at −83%, 094940 screens richer than that median.
Fair Value models
Bear 874.29 KRWFair Value 1,080 KRWBull 1,361 KRW
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.33/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−32.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−11.7%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−0.2%
Start year 2020 (pandemic). Over 10 years: +5.0% a year
Revenue growth 15 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+3.0%
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
0.4% (2020) → −4.3% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+46.8%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (South Korea: IMF forecast 2.1% a year to 2030, 2.1% from 2016 to 2025) that is about +43.8% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Computers, Phones & Household Electronics” was too small, so the broader sector is used.)Information Technology · 3805 stocks
Beats the sector median on 2/10 measures
Overall it trails its sector peers.
Valuation
Quality Score47 · Below median
Fair Value upside−83% · Bottom 25%
Profitability
Return on equity (TTM)370% · Top 25%
Return on assets1% · Below median
Net margin (TTM)−4% · Bottom 25%
Operating margin (TTM)2% · Below median
Growth and dividend
Revenue growth−11% · Bottom 25%
Dividend yield (TTM)0.3% · Bottom 25%
Balance sheet
Debt / equity0.09× · Above median
Valuation Multiplesvs Information Technology median · lower = cheaper
P/FCF0.1× · Cheapest 25%
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 7
FUTURE (revenue growth)0· sector 41
PAST (return on equity)100· sector 24
HEALTH (low debt)96· sector 97
DIVIDEND (yield)7· sector 28
VALUE 0: the price sits above our fair-value range.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Is Puloon Technology Inc (094940) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of 1,080 KRW versus a price of 6,180 KRW, about −83% upside (overvalued).
What is the fair value of 094940?
Our model-based fair value for Puloon Technology Inc is 1,080 KRW (as of Sep 24, 2026), built from audited fundamentals. The current price: 6,180 KRW.
What is the quality score of 094940?
Puloon Technology Inc has a Quality Score of 47/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Puloon Technology Inc (094940)?
Our model-based price target is the fair value of 1,080 KRW (as of Sep 24, 2026) from 11 valuation models. Cautious scenario 874.29 KRW, optimistic scenario 1,361 KRW. It is a calculation from audited fundamentals, not an analyst target.
What is the Puloon Technology Inc stock forecast for 2026?
Our models put fair value at 1,080 KRW, about −83% upside versus a price of 6,180 KRW (overvalued). Cautious scenario 874.29 KRW, optimistic scenario 1,361 KRW. The calculation is refreshed regularly with new filings.
What is the revenue of Puloon Technology Inc (094940)?
Puloon Technology Inc reported trailing-twelve-month revenue of about 35.9B KRW (latest available figure, as of Sep 24, 2026).
Does Puloon Technology Inc pay a dividend?
Puloon Technology Inc currently shows a dividend yield of about 0.34% relative to its recent price (as of Sep 24, 2026).
What growth is priced into Puloon Technology Inc (094940)?
For today's price to be fair in a discounted-cash-flow model, Puloon Technology Inc would have to grow free cash flow by +46.8 % per year for five years (discount rate 10.2 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew -0.2 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of 094940 use?
Our models discount Puloon Technology Inc at 10.2 %: a base by market capitalisation (nano), damped by beta 1.03, country premium for South Korea. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Puloon Technology Inc that is +46.8 % per year a year over ten years, using the same discount rate (10.2 %) and the same formula as our fair value.
How much growth has Puloon Technology Inc (094940) delivered so far?
Over the past 5 years revenue at Puloon Technology Inc grew -0.2 % a year. The price currently implies +46.8 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Puloon Technology Inc (094940) growing?
The median revenue growth in the sector is +8.1 % a year. That is the yardstick for the growth priced into Puloon Technology Inc (+46.8 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Puloon Technology Inc (094940)?
The free-cash-flow yield on the price is 0.78 %: that much free cash flow Puloon Technology Inc produces per unit of market value. When it exceeds the discount rate of our models (10.2 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Puloon Technology Inc (094940)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Puloon Technology Inc it is 1,080 KRW per share (as of Sep 24, 2026), against a price of 6,180 KRW. It is the blended result of 11 valuation models (cash flow, earnings, asset, dividend).
Is Puloon Technology Inc stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 094940 trades above its calculated fair value: price 6,180 KRW, fair value 1,080 KRW, a gap of about −83% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 094940?
No. The price is what the market pays today (6,180 KRW); the fair value is what the company's own numbers justify (1,080 KRW). For Puloon Technology Inc the two are 5,100 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is Puloon Technology Inc worth?
The market values Puloon Technology Inc at about 48.9B KRW (market capitalisation, as of Sep 24, 2026). Per share that is 6,180 KRW; our models calculate a fair value of 1,080 KRW per share.
What do the bullish and bearish scenarios say about 094940?
Our models span a range for Puloon Technology Inc: cautious scenario 874.29 KRW, base 1,080 KRW, optimistic 1,361 KRW per share (as of Sep 24, 2026, price 6,180 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Puloon Technology Inc (094940)?
Balance-sheet figures for Puloon Technology Inc (as of Sep 24, 2026): return on equity 369.7%, debt of 0.09 per unit of equity. They feed the Quality Score of 47/100, which measures business quality independently of the share price.
How far is 094940 from its 52-week high?
Puloon Technology Inc trades at 6,180 KRW, about 52% below its 52-week high of 13,000 KRW and 24% above the low of 4,995 KRW (as of Sep 23, 2026). Distance from the high says nothing about value: that is what the fair value of 1,080 KRW is for.
Which stocks are comparable to Puloon Technology Inc?
From the same area (Technology) we also value SEOWONINTECH.Co.,Ltd, TJ media Co, Optrontec Inc, Atec Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Puloon Technology Inc stock attractive at the current price?
The data as of Sep 24, 2026: price 6,180 KRW, calculated fair value 1,080 KRW (−83%), Quality Score 47/100, from 11 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 094940 calculated?
We run Puloon Technology Inc through 11 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 1,080 KRW, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0 % above its aggregate fair value. Puloon Technology Inc itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Puloon Technology Inc (094940)?
The closing price on Sep 23, 2026 was 6,180 KRW. Our model-based fair value is 1,080 KRW, about −83% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Puloon Technology Inc right now?
The price sits above even our optimistic bull case (1,361 KRW). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (47/100) and above fair value, neither a clear bargain nor a standout compounder.
Key figures of Puloon Technology Inc
How large is the market capitalisation of Puloon Technology Inc (094940)?
The market capitalisation of Puloon Technology Inc is 48.9B KRW (≈ $35.9M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Puloon Technology Inc (094940)?
The price-to-sales ratio of Puloon Technology Inc is 1.20 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the dividend yield of Puloon Technology Inc (094940)?
The dividend yield of Puloon Technology Inc is 0.3%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Puloon Technology Inc (094940)?
The net margin of Puloon Technology Inc is −2.6% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Puloon Technology Inc (094940)?
The return on equity (ROE) of Puloon Technology Inc is 370% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Puloon Technology Inc (094940)?
On an EBIT basis the return on assets of Puloon Technology Inc is 1.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Puloon Technology Inc (094940)?
The operating margin of Puloon Technology Inc is 2.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Puloon Technology Inc (094940)?
Revenue at Puloon Technology Inc is growing −10.7% versus a year earlier (3y avg −11.7%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Puloon Technology Inc (094940)?
Earnings per share at Puloon Technology Inc are growing +81.5% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Puloon Technology Inc (094940) carry?
The net debt of Puloon Technology Inc is 794M KRW (fiscal year 2024, ≈ 2.1 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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