Guangdong New Grand Long Packing Co Ltd (002836) fair value: what the stock is really worth
As of Sep 24, 2026: fair value of Guangdong New Grand Long Packing Co Ltd ¥2.98, price ¥12.27, upside -75.7%, quality 58 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? No
- Good quality? Yes
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Guangdong New Grand Long Packing Co Ltd
002836 · SHEStretched ValuationStrong overvaluation with only moderate quality.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range ¥4.20 – ¥17.75 · fair‑value band ¥2.09 – ¥3.87 · the ¥12.27 price screens above the ¥2.98 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Company profile
Guangdong New Grand Long Packing Co., Ltd. engages in the design, production, and sale of cigarette labels. The company was formerly known as Chaozhou New Grand Long Packing Co., Ltd and changed its name to Guangdong New Grand Long Packing Co., Ltd. in 2010. The company was founded in 2006 and is based in Chaozhou, China.
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Guangdong New Grand Long Packing Co., Ltd. engages in the design, production, and sale of cigarette labels. The company was formerly known as Chaozhou New Grand Long Packing Co., Ltd and changed its name to Guangdong New Grand Long Packing Co., Ltd. in 2010. The company was founded in 2006 and is based in Chaozhou, China. Guangdong New Grand Long Packing Co., Ltd. is a subsidiary of Yize Holdings Co., Ltd.
Stock analysis
Guangdong New Grand Long Packing Co Ltd (002836) currently trades at ¥12.27, while our model-based Fair Value estimate is ¥2.98, implying the stock looks roughly 311.7% overvalued today.
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Valuation
Bull case: the Dividend Discount group reads highest at a median of ¥3.10 per share, and 0 of the 17 models we run sit above the ¥12.27 price.
Bear case: the DCF Models group reads lowest at ¥0.5900, and 17 of the 17 models stay below the price. Evidence for this calculation is high.
Scenario range: ¥2.09 (bear) to ¥3.87 (bull), the price of ¥12.27 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 58/100 (solid quality), in the Consumer Cyclical sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Guangdong New Grand Long Packing Co Ltd reported revenue of 435M CNY in FY2025 versus 144M CNY in FY2021, a compound +31.8%/yr. Reported net income was 42.2M CNY in FY2025, compounding +39.4%/yr from FY2021. FY2021 was a trough year, so the rate overstates the trend.
Key figures
Market cap 2.8B CNY (≈ $422M) · P/E ratio 64.6 · P/S ratio 6.27 · EPS (TTM) ¥0.1900 · Dividend yield 1.6% · Net margin 9.7% · Return on equity 10.9% · Return on assets (EBIT) 10.3%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 43 out of 100 (low confidence).
What moves the price
The share trades about 31% below its 52-week high and 52% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −21% fair-value upside, at −76%, 002836 screens richer than that median.
Fair Value models
All 17 models by family
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Set up alert →Quality Score breakdown
Of which business quality 56 · Market factors (momentum, volatility) 52
Revenue & earnings trend
002836 screens 312% overvalued. Compare with Smurfit Westrock Plc, →
Compare Guangdong New Grand Long Packing Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Packaging & Containers · 272 stocks
Valuation Multiplesvs Packaging & Containers median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Materials sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Packaging & Containers stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Smurfit Westrock Plc, SW | $46.45 | $29.84 | −36% |
| Packaging Corporation PKG | $240.98 | $129.76 | −46% |
| International Paper Company IP | $35.70 | $21.44 | −40% |
| Ball Corporation BALL | $59.97 | $47.41 | −21% |
| Crown Holdings CCK | $109.64 | $118.59 | +8% |
| Avery Dennison Corporation AVY | $172.09 | $123.89 | −28% |
| Stora Enso Oyj STEAV | €10.95 | €9.69 | −12% |
| SIG Group SIGN | CHF 13.47 | CHF 9.54 | −29% |
| Sonoco Products Company SON | $50.69 | $61.99 | +22% |
| Reynolds Consumer Products Inc REYN | $22.17 | $20.00 | −10% |
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Key figures of Guangdong New Grand Long Packing Co Ltd
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