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Bear Electric Appliance Co (002959) Fair Value & Analysis

Consumer Cyclical · CN · Market cap 5.3B CNY

BE Bear Electric Appliance Co 002959 · SHE
Price¥34.13
Fair Value¥56.54
Upside+65.7%
Quality70/100
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Healthy Growth
Thin margins · 6.7% net margin
Low debt · generates free cash flow
3.79% dividend yield
Ranks above peers (9/14)
Moderate moat 47/100
Evidence: Medium Range ¥42.16 – ¥70.68 Share as image

Fair value as of: Jul 22, 2026

From 26 valuation models · updated 19 days ago

Share price +5.3% over the past month.

A solid business, screening 66% undervalued on our models.

What matters now

  • The rarer combination: high quality (70/100) AND below fair value. That earns a closer look rather than a quick verdict.
  • The price is below even our cautious bear case (¥42.16). The market is more pessimistic than our downside scenario.
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Price vs Fair Value (5 years)

¥88.01 ¥30.80 Fair Value ¥56.54 Feb 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 22, 2026.

How to read this chart

60‑month range ¥30.80 – ¥88.01 · fair‑value band ¥42.16 – ¥70.68 · the ¥34.13 price screens below the ¥56.54 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 22, 2026.

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Analysis

Bear Electric Appliance Co (002959) currently trades at ¥34.13, while our model-based Fair Value estimate is ¥56.54, implying the stock looks roughly 65.7% undervalued today. The Quality Score stands at 70/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium), always confirm before acting.

Over the trailing twelve months, Bear Electric Appliance Co generated revenue of 5.1B CNY at a net margin of 6.7%. Revenue declined 6.1% year over year. It earns a return on equity of 11.5%. The balance sheet holds a net cash position of 989M CNY. Fundamentals as of Jul 22, 2026

Our scenario range runs from ¥42.16 (bear case) to ¥70.68 (bull case); at ¥34.13, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 37% below its 52-week high and 1% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 16% fair-value upside, at 66%, 002959 screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF ¥32.90 ¥51.79 ¥83.77 80
Residual Income ¥18.30 ¥22.08 ¥45.27 76
Rev-Margin DCF ¥36.54 ¥59.79 ¥91.51 74
All 26 models by family
DCF Models
FCF DCF ¥33.45 ¥54.17 ¥94.47 38
Owner Earnings ¥48.18 ¥83.52 ¥146.90 31
5Y Revenue Exit ¥36.54 ¥60.81 ¥95.16 39
5Y EBITDA Exit ¥42.94 ¥74.70 ¥116.39 41
5Y P/E Exit ¥44.31 ¥77.67 ¥117.76 38
10Y Revenue Exit ¥34.30 ¥57.13 ¥94.99 36
10Y EBITDA Exit ¥39.53 ¥67.37 ¥113.25 37
10Y P/E Exit ¥40.43 ¥69.57 ¥114.43 35
Earnings-Based
Graham-Dodd ¥17.48 ¥95.59 ¥132.60 54
Lynch FV ¥26.57 ¥37.96 ¥49.35 50
PEG = 1.0 ¥26.57 ¥37.96 ¥49.35 46
EPV ¥32.48 ¥36.09 ¥39.20 59
Dividend Discount
Gordon GGM ¥9.02 ¥17.97 ¥27.21 70
DDM Multi-Stage ¥9.02 ¥15.53 ¥18.97 61
Multiples
P/E Multiple ¥42.41 ¥56.54 ¥70.68 63
P/S Multiple ¥30.24 ¥40.31 ¥50.39 58
P/B Multiple ¥32.77 ¥43.69 ¥54.61 55
EV/EBIT ¥53.46 ¥68.07 ¥82.69 53
EV/EBITDA ¥49.88 ¥63.30 ¥76.72 54
EV/Revenue ¥37.84 ¥49.94 ¥62.03 43
Asset-Based
NCAV (Graham) ¥9.71 ¥13.01 ¥19.41 50
Growth DCF
Growth DCF ¥32.90 ¥51.79 ¥83.77 80
Rev-Margin DCF ¥36.54 ¥59.79 ¥91.51 74
Economic Profit
Residual Income ¥18.30 ¥22.08 ¥45.27 76
ROIC Compounder ¥36.10 ¥45.20 ¥56.79 72
Growth Earnings
Growth-Adj P/E ¥39.64 ¥56.63 ¥73.62 68

Widest divergence: DCF Models (¥67.37) versus Asset-Based (¥13.01). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) 5.1B CNY
Revenue growth (YoY) -6.1%
Net margin 6.7%
Return on equity 11.5%
Free cash flow 283M CNY FY2025
P/E ratio 15.7
More key figures
Operating margin 9.0%
EPS (TTM) ¥2.18
Dividend yield 3.8%
EPS growth (YoY) -38.5%
Net cash 989M CNY FY2024

Figures from reported company fundamentals · as of Jul 22, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 70/100

Of which business quality 69 · Market factors (momentum, volatility) 34

Profitability 61
Margins and returns on capital today
Quality Growth 80
Are margins and returns improving?
Cashflow 41
Earnings quality: real cash, not paper profit
Fin. Strength 91
Balance sheet, leverage, solvency risk
Investment 74
Disciplined investing over empire-building
Low Volatility 89
Calm price path (market factor)
Momentum 14
Price trend over the last 3–12 months (market factor)
52W Momentum 4
Distance to the 52-week high (market factor)
Net Issuance 76
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Bear Electric Appliance Co.,Ltd. engages in the research and development, design, production, and sale of small household appliances under Bear brand name in China and internationally.

Full company description

Bear Electric Appliance Co.,Ltd. engages in the research and development, design, production, and sale of small household appliances under Bear brand name in China and internationally. It offers small kitchen appliances, including rice and electric cookers, hot pots, wall breaking machines, air fryers, dough guns and mixers, noodle pressing machines, yogurt makers, soymilk makers, electric kettles, water dispensers, steam ovens, egg cooker and beaters, electric lunch boxes, health pots, electric stew pots, folding water pumps, rice noodle roll machines, casseroles, meat grinders, toasters, shredders, and electric steam boilers; and small household appliances comprising electric fans, humidifiers, hot water dispensers, garment steamers, health cups, electric thermos, circulation and handheld fans, vacuum cleaners, electric heaters, and washing machines. The company also provides personal care appliances, such as chiropractic massagers, wash your phones, wireless massagers, hair dryers, massage shoulder pillows, skin rejuvenation devices, skin care showers, hair straighteners, dressing mirrors, fascia guns, neck massagers, and water replenishment instruments; and baby and toddler small appliances, including milk makers, mixing machines, bottle warmers, and breast shakers, as well as double pot milk mixers, rechargeable insulated bowls, breast pumps, baby food cooker, and milk powder container. Its products are used by infants, young people, middle-age, and elderly people customers. The company offers its products through online store. Bear Electric Appliance Co.,Ltd. was founded in 2006 and is based in Foshan, China.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Bear Electric Appliance Co reported revenue of ¥5.2B in FY2025 versus ¥3.6B in FY2021, a compound +9.8%/yr. Reported net income was ¥401M in FY2025, compounding +9.0%/yr from FY2021.

Growth Quality 70/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
5.2B CNY
Latest YoY
+10.0%
Avg. growth/yr (3Y)
+8.3%
Avg. growth/yr (5Y)
+7.4%
Avg. growth/yr (10Y)
+21.9%
Revenue +9.8%/yr
FY21 ¥3.6B
FY22 ¥4.1B
FY23 ¥4.7B
FY24 ¥4.8B
FY25 ¥5.2B
Net income +9.0%/yr
FY21 ¥283M
FY22 ¥386M
FY23 ¥445M
FY24 ¥288M
FY25 ¥401M

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Cite: Fair Value Calculator (2026). "Bear Electric Appliance Co Fair Value". https://www.fairvalue-calculator.com/stock/002959

Peer Group

Furnishings, Fixtures & Appliances · 311 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 70 · Top 25%
Fair Value upside +66% · Top 25%
Return on equity (TTM) 11% · Top 25%
Return on assets 4% · Above median
Net margin (TTM) 7% · Above median
Operating margin (TTM) 9% · Above median
Revenue growth -6% · Below median
Dividend yield (TTM) 3.8% · Above median
Debt / equity 0.17× · Higher than median

Valuation Multiples vs Furnishings, Fixtures & Appliances median · lower = cheaper

P/E (TTM) 15.7× · Cheaper than median
P/B 1.76× · Pricier than median
P/S (TTM) 1.03× · Pricier than median
P/FCF 2.8× · Pricier than median
EV/EBITDA 6.4× · Cheaper than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 100 · sector 26
FUTURE 0 · sector 0
PAST 46 · sector 19
HEALTH 92 · sector 98
DIVIDEND 76 · sector 55

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate (as of Jul 22, 2026).

Stock Price Fair Value vs Fair Value
Midea Group 000333 ¥82.71 ¥107.22 +30%
Gree Electric Appliances, Inc 000651 ¥38.25 ¥88.02 +130%
Haier Smart Home Co 600690 ¥21.46 ¥36.04 +68%
King Slide Works Co 2059 8,655 TWD 1,917 TWD -78%
Guangdong Songfa Ceramics Co 603268 ¥155.59 ¥38.95 -75%
SharkNinja, Inc SN $154.53 $89.07 -42%
Hisense Home Appliances Group 000921 ¥26.33 ¥48.03 +82%
Zhejiang Supor Co 002032 ¥43.85 ¥44.84 +2%
COWAY Co 021240 96,700 KRW 112,530 KRW +16%
Ecovacs Robotics Co 603486 ¥50.13 ¥54.11 +8%

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Frequently asked questions

Is Bear Electric Appliance Co (002959) overvalued or undervalued?
As of Jul 22, 2026, our model estimates a fair value of ¥56.54 versus a price of ¥34.13, about +66% (undervalued).
What is the fair value of 002959?
Our model-based fair value for Bear Electric Appliance Co is ¥56.54 (as of Jul 22, 2026), built from audited fundamentals. The current price is ¥34.13.
What is the quality score of 002959?
Bear Electric Appliance Co has a Quality Score of 70/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Bear Electric Appliance Co (002959)?
Bear Electric Appliance Co reported trailing-twelve-month revenue of about 5.1B CNY (latest available figure, as of Jul 22, 2026).
What is the net profit margin of 002959?
The net profit margin of Bear Electric Appliance Co is about 6.7%, meaning it keeps roughly 6.7% of revenue as net income. Based on the latest reported figures.
Does Bear Electric Appliance Co pay a dividend?
Bear Electric Appliance Co currently shows a dividend yield of about 3.79% relative to its recent price (as of Jul 22, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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