PLAYWITH Inc (023770) Fair Value & Analysis
Technology · KR · Market cap 20.7B KRW
Fair value as of: Aug 13, 2026
From 13 valuation models · updated today
Share price −2.4% over the past month.
A solid business, screening 197% undervalued on our models.
What matters now
- The price is below even our cautious bear case (5,171 KRW). The market is more pessimistic than our downside scenario.
- Solid quality (64/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
60‑month range 2,290 KRW – 17,550 KRW · fair‑value band 5,171 KRW – 9,067 KRW · the 2,395 KRW price screens below the 7,119 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.
Analysis
PLAYWITH Inc (023770) currently trades at 2,395 KRW, while our model-based Fair Value estimate is 7,119 KRW, implying the stock looks roughly 197.2% undervalued today. The Quality Score stands at 64/100 (solid quality), in the Technology sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium), always confirm before acting.
Over the trailing twelve months, PLAYWITH Inc generated revenue of 13.3B KRW at a net margin of -66.2%. Revenue declined 12.3% year over year. Net debt stands at 6.0B KRW. Fundamentals as of Aug 13, 2026
Our scenario range runs from 5,171 KRW (bear case) to 9,067 KRW (bull case); at 2,395 KRW, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 65% below its 52-week high and 2% above its 52-week low, currently below its 200-day average. For context, the median of 10 Technology peers we cover trades at 8% fair-value upside, at 197%, 023770 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 13 models by family
Widest divergence: DCF Models (10,080 KRW) versus Asset-Based (1,342 KRW). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 66 · Market factors (momentum, volatility) 18
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
PLAYWITH Inc. develops, manufactures, and supplies game software in South Korea and internationally. The company develops and publishes online, mobile, and PC games. It is also involved in the marketing and licensing, and game development support businesses. PLAYWITH Inc. was founded in 1984 and is headquartered in Seongnam, South Korea.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
PLAYWITH Inc reported revenue of 34.7B KRW in FY2025 versus 13.3B KRW in FY2021, a compound +27.1%/yr. Reported net income was −2.0B KRW in FY2025.
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Peer Group
Software & IT Services · 34 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Software & IT Services median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Software & IT Services stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| KINX, Inc 093320 | 151,600 KRW | 74,800 KRW | -51% |
| Wemade Co 112040 | 17,830 KRW | 9,700 KRW | -46% |
| Gabia Inc 079940 | 43,200 KRW | 33,925 KRW | -21% |
| Hancom Inc 030520 | 18,680 KRW | 44,234 KRW | +137% |
| Webzen Inc 069080 | 11,830 KRW | 12,748 KRW | +8% |
| NEOWIZ 095660 | 19,260 KRW | 46,407 KRW | +141% |
| Wemade Max Co 101730 | 4,560 KRW | 1,014 KRW | -78% |
| GalaxiaMoneytree Co 094480 | 5,250 KRW | 3,778 KRW | -28% |
| DAEA TI Co 045390 | 2,635 KRW | 4,940 KRW | +87% |
| UBcare. Co 032620 | 3,060 KRW | 4,805 KRW | +57% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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