CASH Financial Services Group Ltd (0510) fair value: what the stock is really worth
As of Nov 13, 2026: fair value (intrinsic value) of CASH Financial Services Group Ltd stock HK$0.45, price HK$0.55, that is 17.5% below the price, quality 35 out of 100. Rating: overvalued. The value is an estimate: none of our valuation models currently carries, it draws on revenue and assets compared with similar companies. Updated daily.
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CASH Financial Services Group Ltd
0510 · HKExpensive (fair value 18% below the price), weak company and falling price: meets none of the 3 rules.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.
How to read this chart
60‑month range HK$0.1460 – HK$1.32 · fair‑value band HK$0.3405 – HK$0.5675 · the HK$0.5500 price screens above the HK$0.4540 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.
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Company profile
CASH Financial Services Group Limited, an investment holding company, engages in online and traditional brokerage of securities, futures, and options in Hong Kong. The company also offers general and life insurance, mutual funds, and mandatory provident fund products.
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In addition, it trades in equity securities and derivatives; and provides margin financing, money lending, and investment management services. Further, the company offers payment gateway services. The company was founded in 1972 and is headquartered in Kowloon Bay, Hong Kong.
CASH Financial Services Group Limited operates as a subsidiary of Celestial Investment Group Ltd.
Stock analysis
CASH Financial Services Group Ltd (0510) currently trades at HK$0.5500, while our estimate is HK$0.4540, 18% below the price, so the stock looks overvalued today.
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Valuation
None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.
Scenario range: HK$0.3405 (bear) to HK$0.5675 (bull), the price of HK$0.5500 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 35/100 (below-average quality), in the Financial Services sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
CASH Financial Services Group Ltd reported revenue of HK$84.8M in FY2025 versus HK$84.3M in FY2021, a compound +0.2%/yr. Reported net income was −HK$38.5M in FY2025.
Key figures
Market cap HK$232M (≈ $29.5M) Micro · P/S ratio 2.57 · Net margin −45.4% · Return on equity −24.1% · Return on assets (EBIT) −4.5% (5-year average) · Operating margin −67.0% · Revenue (TTM) HK$70.5M · Revenue growth (YoY) +39.3%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 8 out of 100 (low confidence).
What moves the price
The share trades about 26% below its 52-week high and 51% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at −8% fair-value upside, at −18%, 0510 screens richer than that median.
Fair Value
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
0510 screens overvalued: fair value 18% below the price. Compare with Morgan Stanley →
Compare CASH Financial Services Group Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Capital Markets · 454 stocks
Valuation Multiplesvs Capital Markets median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Financials sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- P/B ratio by industry
- Net margin by industry
- Stock screener with 62 metrics
- Undervalued stocks: Hong Kong Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Capital Markets stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Morgan Stanley MS | $190.65 | $261.66 | +37% | vs 0510 |
| The Charles Schwab Corporation SCHW | $92.98 | $117.60 | +26% | vs 0510 |
| Guotai Haitong Securities Co 601211 | ¥16.08 | ¥18.02 | +12% | vs 0510 |
| Nomura Holdings NMR | $9.70 | $10.09 | +4% | vs 0510 |
| The Goldman Sachs Group GS | $916.56 | $843.12 | −8% | vs 0510 |
| CITIC Securities Company 600030 | ¥25.00 | ¥20.42 | −18% | vs 0510 |
| Robinhood Markets, Inc HOOD | $77.86 | $47.60 | −39% | vs 0510 |
| Macquarie Group MQG | A$244.17 | A$144.90 | −41% | vs 0510 |
| East Money Information Co 300059 | ¥18.29 | ¥6.72 | −63% | vs 0510 |
| Interactive Brokers Group IBKR | $81.79 | $16.66 | −80% | vs 0510 |
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Key figures of CASH Financial Services Group Ltd
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