China Shun Ke Long Holdings (0974) Fair Value & Analysis
Consumer Defensive · HK · Market cap HK$224M
Fair value as of: Aug 13, 2026
From 7 valuation models · updated 2 days ago
Share price +1.3% over the past month.
A solid business, screening 172% undervalued on our models.
What matters now
- The price is below even our cautious bear case (HK$1.46). The market is more pessimistic than our downside scenario.
- Solid quality (58/100) at a price below fair value, the discount is the argument here, not the business quality.
- A fairly wide model range (HK$1.46 to HK$2.84) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
60‑month range HK$0.4550 – HK$6.80 · fair‑value band HK$1.46 – HK$2.84 · the HK$0.7900 price screens below the HK$2.15 fair value. Dashed = 300-day average. As of Aug 13, 2026.
Analysis
China Shun Ke Long Holdings (0974) currently trades at HK$0.7900, while our model-based Fair Value estimate is HK$2.15, implying the stock looks roughly 172.2% undervalued today. The Quality Score stands at 58/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium), always confirm before acting.
Over the trailing twelve months, China Shun Ke Long Holdings generated revenue of HK$482M at a net margin of -3.5%. Revenue declined 17.2% year over year. It earns a return on equity of -23.2%. Net debt stands at HK$47.4M. Fundamentals as of Aug 13, 2026
Our scenario range runs from HK$1.46 (bear case) to HK$2.84 (bull case); at HK$0.7900, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 58% below its 52-week high and 30% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -28% fair-value upside, at 172%, 0974 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 7 models by family
Widest divergence: Multiples (HK$2.13) versus Asset-Based (HK$0.1500). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 58 · Market factors (momentum, volatility) 34
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
China Shun Ke Long Holdings Limited, an investment holding company, operates and manages supermarket chain stores in the People's Republic of China. It operates through Retail Outlet Operation and Wholesale Distribution segments. The company retails food, non-staple food, and household products; and wholesales fast consumable and non-staple food products.
Full company description
China Shun Ke Long Holdings Limited, an investment holding company, operates and manages supermarket chain stores in the People's Republic of China. It operates through Retail Outlet Operation and Wholesale Distribution segments. The company retails food, non-staple food, and household products; and wholesales fast consumable and non-staple food products. It also franchises its retail outlets, as well as operates online platforms. The company was incorporated in 2013 and is headquartered in Foshan, China, with an additional office in Causeway Bay, Hong Kong. China Shun Ke Long Holdings Limited operates as a subsidiary of CCOOP International Holdings Limited.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
China Shun Ke Long Holdings reported revenue of HK$482M in FY2025 versus HK$742M in FY2021, a compound −10.2%/yr. Reported net income was −HK$17.0M in FY2025.
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Peer Group
Grocery Stores · 82 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Grocery Stores median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Grocery Stores stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Loblaw Companies Limited L | C$62.09 | C$44.44 | -28% |
| Koninklijke Ahold Delhaize N.V AD | €31.87 | €53.50 | +68% |
| The Kroger Co KR | $56.06 | $28.19 | -50% |
| Woolworths Group WOW | A$39.72 | A$8.33 | -79% |
| George Weston Limited WN | C$99.75 | C$147.70 | +48% |
| Coles Group COL | A$23.44 | A$15.86 | -32% |
| Metro Inc MRU | C$89.98 | C$94.01 | +4% |
| Carrefour SA CA | €15.73 | €11.19 | -29% |
| CP ALL Public Company TCPD | 1.85 SGD | 2.36 SGD | +28% |
| BIM Birlesik Magazalar A.S., BIMAS | 385.75 TRY | 267.12 TRY | -31% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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