Tonymoly Co (214420) Fair Value & Analysis
Consumer Defensive · KR · Market cap 135B KRW
Fair value as of: Jun 24, 2026
Analysis
Tonymoly Co (214420) currently trades at 4,800 KRW, while our model-based Fair Value estimate is 7,764 KRW — implying the stock looks roughly 61.8% undervalued today. We read business quality at 90/100 (high quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.
About the company
Tonymoly Co., Ltd engages in the manufacturing, selling, and franchising cosmetics in South Korea and internationally. It sells its products under the CONCHIC, DR. OHKIMS+, ENERGY 24 Men's, AVETTE, and TONYMOLY brand names. The company is also involved in sales of health supplements; and manufacture and sale of pet related products; and finance activities. Tonymoly Co., Ltd was founded in 2006 and is headquartered in Seoul, South Korea.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.