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Tonymoly Co (214420) Fair Value & Analysis

Consumer Defensive · KR · Market cap 120B KRW

TC Tonymoly Co 214420 · KO
Price5,720 KRW
Fair Value7,764 KRW
Upside+35.7%
Quality56/100
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Expensive Growth
Thin margins · 5.6% net margin
Low debt · generates free cash flow
0.98% dividend yield
Ranks above peers (8/10)
Narrow moat 43/100
Evidence: High Range 4,430 KRW – 11,040 KRW Share as image

Fair value as of: Jul 24, 2026

From 24 valuation models · updated 17 days ago

Share price −2.6% over the past month.

A solid business, screening 36% undervalued on our models.

What matters now

  • Solid quality (56/100) at a price below fair value, the discount is the argument here, not the business quality.
  • A fairly wide model range (4,430 KRW to 11,040 KRW) leaves room in how you read the outcome.
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Price vs Fair Value (5 years)

15,377 KRW 2,909 KRW Fair Value 7,764 KRW Mar 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 24, 2026.

How to read this chart

60‑month range 2,909 KRW – 15,377 KRW · fair‑value band 4,430 KRW – 11,040 KRW · the 5,720 KRW price screens below the 7,764 KRW fair value. Dashed = 300-day average. As of Jul 24, 2026.

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Analysis

Tonymoly Co (214420) currently trades at 5,720 KRW, while our model-based Fair Value estimate is 7,764 KRW, implying the stock looks roughly 35.7% undervalued today. The Quality Score stands at 56/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.

Over the trailing twelve months, Tonymoly Co generated revenue of 223B KRW at a net margin of 5.6%. Revenue grew 6.3% year over year. It earns a return on equity of 11.0%. Net debt stands at 47.2B KRW. Fundamentals as of Jul 24, 2026

Our scenario range runs from 4,430 KRW (bear case) to 11,040 KRW (bull case); at 5,720 KRW, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 58% below its 52-week high and 12% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -26% fair-value upside, at 36%, 214420 screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF 1,735 KRW 2,505 KRW 3,620 KRW 80
Residual Income 4,275 KRW 4,708 KRW 6,814 KRW 76
Rev-Margin DCF 4,218 KRW 7,311 KRW 10,884 KRW 74
All 24 models by family
DCF Models
FCF DCF 1,712 KRW 2,591 KRW 3,950 KRW 38
Owner Earnings 5,537 KRW 8,643 KRW 13,452 KRW 31
5Y Revenue Exit 4,218 KRW 7,395 KRW 11,554 KRW 39
5Y EBITDA Exit 5,708 KRW 10,213 KRW 15,578 KRW 41
5Y P/E Exit 5,015 KRW 8,902 KRW 13,059 KRW 38
10Y Revenue Exit 3,130 KRW 5,825 KRW 9,621 KRW 36
10Y EBITDA Exit 4,256 KRW 7,793 KRW 12,723 KRW 37
10Y P/E Exit 3,812 KRW 6,878 KRW 10,781 KRW 35
Earnings-Based
Graham-Dodd 3,167 KRW 10,372 KRW 13,863 KRW 54
Lynch FV 2,327 KRW 3,325 KRW 4,322 KRW 50
PEG = 1.0 2,327 KRW 3,325 KRW 4,322 KRW 46
EPV 5,454 KRW 6,329 KRW 7,095 KRW 59
Multiples
P/E Multiple 7,334 KRW 9,779 KRW 12,224 KRW 63
P/S Multiple 5,937 KRW 7,916 KRW 9,895 KRW 58
P/B Multiple 5,937 KRW 7,916 KRW 9,895 KRW 55
EV/EBIT 8,013 KRW 10,616 KRW 13,219 KRW 53
EV/EBITDA 8,724 KRW 11,564 KRW 14,404 KRW 54
EV/Revenue 5,778 KRW 8,166 KRW 10,555 KRW 43
Asset-Based
NCAV (Graham) 2,469 KRW 3,308 KRW 4,938 KRW 50
Growth DCF
Growth DCF 1,735 KRW 2,505 KRW 3,620 KRW 80
Rev-Margin DCF 4,218 KRW 7,311 KRW 10,884 KRW 74
Economic Profit
Residual Income 4,275 KRW 4,708 KRW 6,814 KRW 76
ROIC Compounder 5,600 KRW 7,097 KRW 9,018 KRW 72
Growth Earnings
Growth-Adj P/E 6,174 KRW 8,820 KRW 11,466 KRW 68

Widest divergence: Growth Earnings (8,820 KRW) versus Growth DCF (2,505 KRW). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) 223B KRW
Revenue growth (YoY) +6.3%
Net margin 5.6%
Return on equity 11.0%
Free cash flow 3.1B KRW FY2025
Operating margin 8.0%
More key figures
Dividend yield 0.9%
EPS growth (YoY) +70.1%
Net debt 47.2B KRW FY2025

Figures from reported company fundamentals · as of Jul 24, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 56/100

Of which business quality 53 · Market factors (momentum, volatility) 21

Profitability 52
Margins and returns on capital today
Quality Growth 64
Are margins and returns improving?
Cashflow 18
Earnings quality: real cash, not paper profit
Fin. Strength 50
Balance sheet, leverage, solvency risk
Investment 77
Disciplined investing over empire-building
Low Volatility 55
Calm price path (market factor)
Momentum 6
Price trend over the last 3–12 months (market factor)
52W Momentum 9
Distance to the 52-week high (market factor)
Net Issuance 82
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Tonymoly Co., Ltd engages in the manufacturing, selling, and franchising cosmetics in South Korea and internationally. It sells its products under the CONCHIC, DR. OHKIMS+, ENERGY 24 Men's, AVETTE, and TONYMOLY brand names. The company is also involved in sales of health supplements; and manufacture and sale of pet related products; and finance activities.

Full company description

Tonymoly Co., Ltd engages in the manufacturing, selling, and franchising cosmetics in South Korea and internationally. It sells its products under the CONCHIC, DR. OHKIMS+, ENERGY 24 Men's, AVETTE, and TONYMOLY brand names. The company is also involved in sales of health supplements; and manufacture and sale of pet related products; and finance activities. Tonymoly Co., Ltd was founded in 2006 and is headquartered in Seoul, South Korea.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Tonymoly Co reported revenue of 220B KRW in FY2025 versus 115B KRW in FY2021, a compound +17.7%/yr. Reported net income was 11.1B KRW in FY2025.

Growth Quality 62/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Latest Revenue (FY 2025)
220B KRW
Latest YoY
+24.5%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+20.2%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+14.2%
Avg. growth/yr (11Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+0.6%
Revenue +17.7%/yr
FY21 115B KRW
FY22 127B KRW
FY23 151B KRW
FY24 177B KRW
FY25 220B KRW
Net income
FY21 −6.9B KRW
FY22 −81.6M KRW
FY23 3.7B KRW
FY24 16.4B KRW
FY25 11.1B KRW

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Cite: Fair Value Calculator (2026). "Tonymoly Co Fair Value". https://www.fairvalue-calculator.com/stock/214420

Peer Group

Household & Personal Products · 244 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 56 · Below median
Fair Value upside +36% · Top 25%
Return on equity (TTM) 11% · Above median
Return on assets 4% · Above median
Net margin (TTM) 6% · Above median
Operating margin (TTM) 8% · Above median
Revenue growth 6% · Above median
Dividend yield (TTM) 1.0% · Bottom 25%
Debt / equity 0.03× · Lower than median

Valuation Multiples vs Household & Personal Products median · lower = cheaper

P/FCF 0.0× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 81 · sector 28
FUTURE 32 · sector 4
PAST 44 · sector 26
HEALTH 98 · sector 98
DIVIDEND 20 · sector 50

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate (as of Jul 24, 2026).

Stock Price Fair Value vs Fair Value
The Procter & Gamble Company PG $146.80 $108.16 -26%
Unilever PLC ULN 1,080 MXN 1,273 MXN +18%
Hindustan Unilever Limited HINDUNILVR ₹2,144 ₹1,000 -53%
Essity AB ESSITYA kr 279.00 kr 250.02 -10%
Godrej Consumer Products Limited GODREJCP ₹1,088 ₹367.64 -66%
Marico Limited MARICO ₹846.75 ₹233.05 -72%
APR Co 278470 375,000 KRW 151,222 KRW -60%
Dabur India Limited DABUR ₹429.45 ₹181.60 -58%
Kimberly-Clark de México, S. A. B. de C. V., KIMBERA 38.07 MXN 50.09 MXN +32%
PT Unilever Indonesia Tbk UNVR 1,730 IDR 1,934 IDR +12%

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Frequently asked questions

Is Tonymoly Co (214420) overvalued or undervalued?
As of Jul 24, 2026, our model estimates a fair value of 7,764 KRW versus a price of 5,720 KRW, about +36% (undervalued).
What is the fair value of 214420?
Our model-based fair value for Tonymoly Co is 7,764 KRW (as of Jul 24, 2026), built from audited fundamentals. The current price is 5,720 KRW.
What is the quality score of 214420?
Tonymoly Co has a Quality Score of 56/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Tonymoly Co (214420)?
Tonymoly Co reported trailing-twelve-month revenue of about 223B KRW (latest available figure, as of Jul 24, 2026).
What is the net profit margin of 214420?
The net profit margin of Tonymoly Co is about 5.6%, meaning it keeps roughly 5.6% of revenue as net income. Based on the latest reported figures.
Does Tonymoly Co pay a dividend?
Tonymoly Co currently shows a dividend yield of about 0.89% relative to its recent price (as of Jul 24, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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