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Guangdong Brandmax Marketing Co Ltd (300805) fair value: what the stock is really worth

As of Sep 22, 2026: fair value of Guangdong Brandmax Marketing Co Ltd ¥2.38, price ¥8.67, upside -72.6%, quality 61 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? Yes
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Communication Services · CN · ISIN CNE100003QX7

GB Broad data Sep 23, 2026

Guangdong Brandmax Marketing Co Ltd

300805 · SHE

Stretched ValuationStrong overvaluation with only moderate quality.

!Fair value ¥2.38 · Strongly overvalued (−73%)
!Quality 61/100
!Weak Growth (revenue 5y −5.4 %/yr)
!Thin margins · 1.3% net margin (TTM)
!negative free cash flow
·0.35% dividend yield
!Trails peers (3/12)
!Narrow moat 22/100
!Weak on past: 7 out of 100
!Weak on dividend: 7 out of 100
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

¥16.17 ¥5.35 Fair Value ¥2.38 Apr 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 23, 2026.

How to read this chart

60‑month range ¥5.35 – ¥16.17 · fair‑value band ¥1.97 – ¥2.38 · the ¥8.67 price screens above the ¥2.38 fair value. Dashed = 300-day average. As of Sep 23, 2026.

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Company profile

Guangdong Brandmax Marketing Co.,Ltd. provides technology-driven new scene experience marketing services in China and internationally. The company engages in the planning, execution, monitoring, feedback services and digital retail business for interactive display, retail terminal management, brand communication and other marketing activities.

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Guangdong Brandmax Marketing Co.,Ltd. provides technology-driven new scene experience marketing services in China and internationally. The company engages in the planning, execution, monitoring, feedback services and digital retail business for interactive display, retail terminal management, brand communication and other marketing activities. It also provides regional marketing, brand strategy and creative, media placement, public relations, digital marketing, and other services. Guangdong Brandmax Marketing Co.,Ltd. was founded in 2010 and is headquartered in Guangzhou, China.

Stock analysis

Guangdong Brandmax Marketing Co Ltd (300805) currently trades at ¥8.67, while our model-based Fair Value estimate is ¥2.38, implying the stock looks roughly 264.3% overvalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of ¥4.34 per share, and 0 of the 14 models we run sit above the ¥8.67 price.

Bear case: the Earnings-Based group reads lowest at ¥1.18, and 14 of the 14 models stay below the price. Evidence for this calculation is high.

Scenario range: ¥1.97 (bear) to ¥2.38 (bull), the price of ¥8.67 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 61/100 (solid quality), in the Communication Services sector.

Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.

Guangdong Brandmax Marketing Co Ltd reported revenue of 2.5B CNY in FY2025 versus 2.8B CNY in FY2021, a compound −3.3%/yr. Reported net income was 34.7M CNY in FY2025.

Key figures

Market cap 3.7B CNY (≈ $549M) · P/E ratio 108.4 · P/S ratio 1.51 · EPS (TTM) ¥0.0800 · Dividend yield 0.3% · Net margin 1.4% · Return on equity 1.8% · Return on assets (EBIT) −0.8%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 32 out of 100 (medium confidence).

What moves the price

The share trades about 45% below its 52-week high and 20% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at 20% fair-value upside, at −73%, 300805 screens richer than that median.

Fair Value models

Bear ¥1.97 Fair Value ¥2.38 Bull ¥2.38
Model Each model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then (¥0.0366 per share) are deliberately not added. Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence Evidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
Residual Income ¥2.56 ¥2.42 ¥1.90 74
Owner Earnings ¥3.80 ¥4.34 ¥5.06 73
EPV ¥3.19 ¥3.32 ¥3.42 70
All 14 models by family
DCF Models
Owner Earnings ¥3.80 ¥4.34 ¥5.06 73
Earnings-Based
Graham-Dodd ¥0.5600 ¥1.18 ¥1.50 64
PEG = 1.0 ¥0.1800 ¥0.2600 ¥0.3300 55
EPV ¥3.19 ¥3.32 ¥3.42 70
Multiples
P/E Multiple ¥1.35 ¥1.80 ¥2.25 63
P/S Multiple ¥1.04 ¥1.39 ¥1.74 58
P/B Multiple ¥1.04 ¥1.39 ¥1.74 55
EV/EBIT ¥3.56 ¥3.94 ¥4.32 63
EV/EBITDA ¥3.74 ¥4.19 ¥4.63 64
EV/Revenue ¥3.28 ¥3.65 ¥4.03 52
Asset-Based
NCAV (Graham) ¥1.84 ¥2.46 ¥3.67 51
Economic Profit
Residual Income ¥2.56 ¥2.42 ¥1.90 74
ROIC Compounder ¥3.19 ¥3.32 ¥3.42 68
Growth Earnings
Growth-Adj P/E ¥0.9900 ¥1.41 ¥1.84 65

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Quality Score breakdown

Overall quality 61/100

Of which business quality 60 · Market factors (momentum, volatility) 26

Profitability 34
Margins and returns on capital today
Quality Growth 49
Are margins and returns improving?
Cashflow 14
Earnings quality: real cash, not paper profit
Fin. Strength 98
Balance sheet, leverage, solvency risk
Investment 97
Disciplined investing over empire-building
Low Volatility 47
Calm price path (market factor)
Momentum 22
Price trend over the last 3–12 months (market factor)
52W Momentum 10
Distance to the 52-week high (market factor)
Net Issuance 91
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality Growth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 20/100
Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Revenue growth 1 year
+8.9%
Revenue growth 3 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.6%
Revenue growth 5 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−5.4%
Start year 2020 (pandemic). Over 10 years: +7.7% a year
Revenue growth 10 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.7%
What shareholders gained per year (last 5 years) What the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
−28.6%
Earnings growth per share plus dividend.
Earnings per share, growth per year−28.9%
Dividend (yield on the price)0.3%
Pace: 5 vs 10 years Two data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.−29% vs −42%, picking up
Profit margin 2020 to 2025 Operating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.5% → 2%
Start year 2020 (pandemic)

300805 screens 264% overvalued. Compare with AppLovin Corporation →

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Peer GroupHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Advertising Agencies · 191 stocks

Beats the industry median on 3/12 measures
Overall it trails its industry peers.
Valuation
Quality Score 61 · Top 25%
Fair Value upside −73% · Bottom 25%
Profitability
Return on equity (TTM) 2% · Below median
Return on assets 1% · Below median
Net margin (TTM) 1% · Above median
Operating margin (TTM) 1% · Below median
Growth and dividend
Revenue growth 19% · Top 25%
Dividend yield (TTM) 0.3% · Bottom 25%

Valuation Multiplesvs Advertising Agencies median · lower = cheaper

P/E (TTM) 108.4× · Priciest 25%
P/B 2.36× · Priciest 25%
P/S (TTM) 1.41× · Pricier than median
EV/EBITDA 67.2× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 30
FUTURE (revenue growth)96 · sector 11
PAST (return on equity)7 · sector 8
HEALTH (low debt)0 · sector 98
DIVIDEND (yield)7 · sector 59

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
AppLovin Corporation APP $328.73 $361.60 +10%
Publicis Groupe S.A PUB €97.48 €146.36 +50%
Omnicom Group OMC $75.34 $110.54 +47%
Focus Media Information Technology Co 002027 ¥4.75 ¥5.71 +20%
The Trade Desk, Inc TTD $13.18 $47.32 +259%
Leo Group 002131 ¥4.66 ¥1.17 −75%
JCDecaux SE DEC €25.10 €20.99 −16%
WPP plc WPP $25.71 $41.10 +60%
Magnite, Inc MGNI $24.80 $27.28 +10%
Ströer SE SAX €37.62 €41.69 +11%

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Cite: Fair Value Calculator (2026). "Guangdong Brandmax Marketing Co Ltd Fair Value". https://www.fairvalue-calculator.com/stock/300805

Frequently asked questions

Is Guangdong Brandmax Marketing Co Ltd (300805) overvalued or undervalued?
As of Sep 23, 2026, our model estimates a fair value of ¥2.38 versus a price of ¥8.67, about −73% upside (overvalued).
What is the fair value of 300805?
Our model-based fair value for Guangdong Brandmax Marketing Co Ltd is ¥2.38 (as of Sep 23, 2026), built from audited fundamentals. The current price: ¥8.67.
What is the quality score of 300805?
Guangdong Brandmax Marketing Co Ltd has a Quality Score of 61/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Guangdong Brandmax Marketing Co Ltd (300805)?
Our model-based price target is the fair value of ¥2.38 (as of Sep 23, 2026) from 14 valuation models. Cautious scenario ¥1.97, optimistic scenario ¥2.38. It is a calculation from audited fundamentals, not an analyst target.
What is the Guangdong Brandmax Marketing Co Ltd stock forecast for 2026?
Our models put fair value at ¥2.38, about −73% upside versus a price of ¥8.67 (overvalued). Cautious scenario ¥1.97, optimistic scenario ¥2.38. The calculation is refreshed regularly with new filings.
What is the revenue of Guangdong Brandmax Marketing Co Ltd (300805)?
Guangdong Brandmax Marketing Co Ltd reported trailing-twelve-month revenue of about 2.6B CNY (latest available figure, as of Sep 23, 2026).
Does Guangdong Brandmax Marketing Co Ltd pay a dividend?
Guangdong Brandmax Marketing Co Ltd currently shows a dividend yield of about 0.35% relative to its recent price (as of Sep 23, 2026).
What is the intrinsic value of Guangdong Brandmax Marketing Co Ltd (300805)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Guangdong Brandmax Marketing Co Ltd it is ¥2.38 per share (as of Sep 23, 2026), against a price of ¥8.67. It is the blended result of 14 valuation models (cash flow, earnings, asset, dividend).
Is Guangdong Brandmax Marketing Co Ltd stock overvalued or undervalued in 2026?
As of Sep 23, 2026, 300805 trades above its calculated fair value: price ¥8.67, fair value ¥2.38, a gap of about −73% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 300805?
No. The price is what the market pays today (¥8.67); the fair value is what the company's own numbers justify (¥2.38). For Guangdong Brandmax Marketing Co Ltd the two are ¥6.29 per share apart. That gap is exactly why we show both numbers side by side.
How much is Guangdong Brandmax Marketing Co Ltd worth?
The market values Guangdong Brandmax Marketing Co Ltd at about 3.7B CNY (market capitalisation, as of Sep 23, 2026). Per share that is ¥8.67; our models calculate a fair value of ¥2.38 per share.
What do the bullish and bearish scenarios say about 300805?
Our models span a range for Guangdong Brandmax Marketing Co Ltd: cautious scenario ¥1.97, base ¥2.38, optimistic ¥2.38 per share (as of Sep 23, 2026, price ¥8.67). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 300805?
Guangdong Brandmax Marketing Co Ltd trades at a price-to-earnings ratio of 108.4 (as of Sep 23, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of ¥2.38 is built from several models across several years. Other multiples: P/B 2.4, P/S 1.4, EV/EBITDA 67.2.
How solid is the balance sheet of Guangdong Brandmax Marketing Co Ltd (300805)?
Balance-sheet figures for Guangdong Brandmax Marketing Co Ltd (as of Sep 23, 2026): return on equity 1.8%. They feed the Quality Score of 61/100, which measures business quality independently of the share price.
How far is 300805 from its 52-week high?
Guangdong Brandmax Marketing Co Ltd trades at ¥8.67, about 45% below its 52-week high of ¥15.67 and 20% above the low of ¥7.21 (as of Sep 22, 2026). Distance from the high says nothing about value: that is what the fair value of ¥2.38 is for.
Which stocks are comparable to Guangdong Brandmax Marketing Co Ltd?
From the same area (Communication Services) we also value AppLovin Corporation, Publicis Groupe S.A, Omnicom Group, Focus Media Information Technology Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Guangdong Brandmax Marketing Co Ltd stock attractive at the current price?
The data as of Sep 23, 2026: price ¥8.67, calculated fair value ¥2.38 (−73%), Quality Score 61/100, from 14 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 300805 calculated?
We run Guangdong Brandmax Marketing Co Ltd through 14 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of ¥2.38, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.1 % above its aggregate fair value. Guangdong Brandmax Marketing Co Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Guangdong Brandmax Marketing Co Ltd (300805)?
The closing price on Sep 22, 2026 was ¥8.67. Our model-based fair value is ¥2.38, about −73% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Guangdong Brandmax Marketing Co Ltd right now?
The price sits above even our optimistic bull case (¥2.38). The favourable scenario is already priced in. Solid but not exceptional quality (61/100) and above fair value, neither a clear bargain nor a standout compounder.

Key figures of Guangdong Brandmax Marketing Co Ltd

How large is the market capitalisation of Guangdong Brandmax Marketing Co Ltd (300805)?
The market capitalisation of Guangdong Brandmax Marketing Co Ltd is 3.7B CNY (≈ $549M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Guangdong Brandmax Marketing Co Ltd (300805)?
The price-to-sales ratio of Guangdong Brandmax Marketing Co Ltd is 1.51 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Guangdong Brandmax Marketing Co Ltd (300805)?
Earnings per share at Guangdong Brandmax Marketing Co Ltd are ¥0.0800 (price ÷ EPS = P/E 108.4). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Guangdong Brandmax Marketing Co Ltd (300805)?
The dividend yield of Guangdong Brandmax Marketing Co Ltd is 0.3% (payout 37.5%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Guangdong Brandmax Marketing Co Ltd (300805)?
The net margin of Guangdong Brandmax Marketing Co Ltd is 1.4% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Guangdong Brandmax Marketing Co Ltd (300805)?
The return on equity (ROE) of Guangdong Brandmax Marketing Co Ltd is 1.8% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Guangdong Brandmax Marketing Co Ltd (300805)?
On an EBIT basis the return on assets of Guangdong Brandmax Marketing Co Ltd is −0.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Guangdong Brandmax Marketing Co Ltd (300805)?
The operating margin of Guangdong Brandmax Marketing Co Ltd is 0.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Guangdong Brandmax Marketing Co Ltd (300805)?
Revenue at Guangdong Brandmax Marketing Co Ltd is growing +19.2% versus a year earlier (3y avg +4.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does Guangdong Brandmax Marketing Co Ltd (300805) generate?
The free cash flow of Guangdong Brandmax Marketing Co Ltd is −15.5M CNY (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net cash does Guangdong Brandmax Marketing Co Ltd (300805) hold?
Guangdong Brandmax Marketing Co Ltd holds more cash than debt, 739M CNY net (fiscal year 2024). The company holds more cash than debt, a safety cushion.
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