Shanghai Lili & Beauty Cosmetics Co Ltd (605136) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Shanghai Lili & Beauty Cosmetics Co Ltd stock ¥5.68, price ¥8.65, that is 34.3% below the price, quality 63 out of 100. Rating: overvalued. Calculated from audited financials with 7 of our 26 valuation models and 37 quality factors, updated daily.
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Shanghai Lili & Beauty Cosmetics Co Ltd
605136 · SHGOur calculation puts a fair price 34% below what the stock costs today.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 3, 2026.
How to read this chart
60‑month range ¥5.18 – ¥38.86 · fair‑value band ¥4.74 – ¥7.09 · the ¥8.65 price screens above the ¥5.68 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 3, 2026.
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Company profile
Shanghai Lily&Beauty Cosmetics Co.,Ltd. provides online cosmetics marketing and retailing services in China. The company sells cosmetics and skincare products, such as lotions, masks, and lipsticks to end consumers through its stores on the Tmall, Douyin, Xiaohongshu, and JD.com's own store platform.
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It also offers brand marketing and promotion; and cosmetics distribution services. The company was founded in 2007 and is headquartered in Shanghai, China.
Stock analysis
Shanghai Lili & Beauty Cosmetics Co Ltd (605136) currently trades at ¥8.65, while our model-based Fair Value estimate is ¥5.68, 34% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of ¥5.94 per share, and 0 of the 7 models we run sit above the ¥8.65 price.
Bear case: the Asset-Based group reads lowest at ¥3.74, and 7 of the 7 models stay below the price. Data coverage for this calculation is low.
Scenario range: ¥4.74 (bear) to ¥7.09 (bull), the price of ¥8.65 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 63/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Shanghai Lili & Beauty Cosmetics Co Ltd reported revenue of 1.7B CNY in FY2025 versus 4.2B CNY in FY2021, a compound −20.2%/yr. Reported net income was −80.0M CNY in FY2025.
Key figures
Market cap 3.5B CNY (≈ $520M) Small · P/S ratio 2.01 · EPS (TTM) ¥−0.0600 · Dividend yield 0.3% · Net margin −1.4% · Return on equity −1.0% · Return on assets (EBIT) 1.6% (5-year average) · Operating margin 1.8%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 16 out of 100 (low confidence).
What moves the price
The share trades about 38% below its 52-week high and 23% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 21% fair-value upside, at −34%, 605136 screens richer than that median.
Fair Value models
All 7 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
605136 screens overvalued: fair value 34% below the price. Compare with Amazon.com, Inc →
Compare Shanghai Lili & Beauty Cosmetics Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Internet Retail · 101 stocks
Valuation Multiplesvs Internet Retail median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Net margin by industry
- P/B ratio by industry
- Stock screener with 62 metrics
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Internet Retail stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| PDD Holdings PDD | $83.03 | $249.09 | +200% | vs 605136 |
| Sea Limited SE | $75.73 | $129.32 | +71% | vs 605136 |
| Prosus N.V PRX | €37.56 | €51.58 | +37% | vs 605136 |
| JD.com, Inc 9618 | HK$113.30 | HK$150.10 | +32% | vs 605136 |
| MercadoLibre, Inc MELI | $1,510 | $1,830 | +21% | vs 605136 |
| Alibaba Group BABA | $109.45 | $120.46 | +10% | vs 605136 |
| DoorDash, Inc DASH | $179.67 | $197.64 | +10% | vs 605136 |
| Amazon.com, Inc AMZN | $259.30 | $140.05 | −46% | vs 605136 |
| eBay Inc EBAY | $121.96 | $60.00 | −51% | vs 605136 |
| Coupang, Inc CPNG | $16.29 | $4.98 | −69% | vs 605136 |
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Key figures of Shanghai Lili & Beauty Cosmetics Co Ltd
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