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9991 (9991) Fair Value & Analysis

Consumer Cyclical · Market cap HK$1.3B

9 9991 9991 · HK
PriceHK$7.30
Fair ValueHK$11.28
Upside+54.5%
Quality53/100
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Evidence: Medium Range HK$6.56 – HK$16.00

Fair value as of: Jul 3, 2026

From 12 valuation models · updated today

Share price +4.7% over the past month.

Price vs Fair Value (12 months)

HK$12.44 HK$5.66 Fair Value HK$11.28 Jun 2025 Jul 2026

12‑month range HK$5.66 – HK$12.44 · fair‑value band HK$6.56 – HK$16.00 · the HK$7.30 price screens below the HK$11.28 fair value. As of Jul 3, 2026.

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Analysis

9991 (9991) currently trades at HK$7.30, while our model-based Fair Value estimate is HK$11.28 — implying the stock looks roughly 54.5% undervalued today. We read business quality at 53/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.

Over the trailing twelve months, 9991 generated revenue of HK$10.3B at a net margin of -1.8%. Revenue grew 15.3% year over year. It earns a return on equity of -2.3%. Net debt stands at HK$1.2B. Fundamentals as of Jul 3, 2026

Key figures & financial health

Revenue (TTM) HK$10.3B
Revenue growth (YoY) +15.3%
Net margin -1.8%
Return on equity -2.3%
Free cash flow HK$429M FY2025
Operating margin 0.0%
More key figures
EPS (TTM) HK$-1.18
EPS growth (YoY) -43.3%
Net debt HK$1.2B FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 3, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

9991 reported revenue of HK$9.7B in FY2025 versus HK$9.4B in FY2021, a compound +0.8%/yr. Reported net income was −HK$236M in FY2025.

Revenue +0.8%/yr
FY21 HK$9.4B
FY22 HK$8.4B
FY23 HK$8.8B
FY24 HK$9.4B
FY25 HK$9.7B
Net income
FY21 −HK$220M
FY22 −HK$653M
FY23 −HK$278M
FY24 −HK$185M
FY25 −HK$236M

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Frequently asked questions

Is 9991 (9991) undervalued?
As of Jul 3, 2026, our model estimates a fair value of HK$11.28 versus a price of HK$7.30 — about +55% (undervalued). Model-based estimate, not financial advice.
What is the fair value of 9991?
Our model-based fair value for 9991 is HK$11.28 (as of Jul 3, 2026), built from audited fundamentals. The current price is HK$7.30.
What is the quality score of 9991?
9991 has a Quality Score of 53/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 9991 (9991)?
9991 reported trailing-twelve-month revenue of about HK$10.3B (latest available figure, as of Jul 3, 2026).
What is the net profit margin of 9991?
The net profit margin of 9991 is about -1.8%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.